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Summary
Highlights
dpHUE Shampoo substitute that gently cleanses and removes impurities without stripping hair color and natural oils that are essential to scalp and hair health. Made with artisanal crafted Apple Cider Vinegar to help seal the cuticle and add shine. Keeps color safe. Scalp and hair pH are balanced.
Benefits
- Color-locking formula
- Helps rebalance pH to reduce frizz & increase shine
- Made with proteins that can triple the strength of hair
- Helps soothes and calms scalp
- Seals the hair's cuticle
- Awards: NewBeauty Beauty Choice Product Award Winner, Best Shampoo, InStyle Best Beauty Buys Award
- Color safe formula
- Cruelty-free and vegan
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Gluten
Item 2303347
Wet scalp and hair. Squeeze excess water out. Twist the nozzle open at the top and use the bottle tip to create small parts in your hair, gently squeezing the product onto your scalp. Massage into scalp and pull through hair. Leave in 1-3 minutes. Rinse very thoroughly. For best results, use in combination with other dpHUE Apple Cider Vinegar products.
Aqua/Water/Eau, Acetic Acid, Silicone Quaternium-8, Cetrimonium Chloride, Glycerin, Rapeseedamidopropyl Ethyldimonium Ethosulfate, Polyacrylamidopropyltrimonium Chloride, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Aloe Barbadensis Leaf Juice, Lavandula Angustifolia (Lavender) Flower Extract, Taraxacum Officinale (Dandelion) Root Extract, Spathodea Campanulata Flower Extract, Argania Spinosa Kernel Oil, Macadamia Integrifolia Seed Oil, Tocopherol, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Polyquaternium-55, Propanediol, Quaternium-96, Dipropylene Glycol, Tetrasodium Glutamate Diacetate, Disodium EDTA, Caprylyl Glycol, Ethylhexylglycerin, Benzyl Alcohol, Phenoxyethanol, Dehydroacetic Acid, Sorbic Acid, Sodium Benzoate, Potassium Sorbate, Citric Acid
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 36 Questions
- Q
I have purple colored hair will this strip out or effect my hair color?
- Asked by Purple
- Official Answer By dpHUE - Brand EngageOur ACV Rinse is color-safe and formulated without harsh sulfates or detergents. Vivid semi-permanent colors (like purple) tend to fade more quickly with any wash. While ACV Rinse can be gentler than shampoo, bright and freshly applied haircolor could still fade over time. To extend your vivid shade as long as possible, we recommend spacing out washes and rinsing with cool water.Was this answer helpful to you
- Q
when I bought this it was light in color. it sat in my dark cabinet for about 40 days before I pulled it out to use it and now it is very dark brown. what happened?
- Asked by Lindsey
- Official Answer By dpHUE Brand Engage TERMINATEDHello! We keep our products as natural as possible, so the color can change overtime. It is still safe to use! :)Was this answer helpful to you
- Q
When I bought this ACV rinse in store at Ulta, I noticed the bottles on the shelf varied in color. In some bottles the liquid was really light and in others the liquid was dark. I made sure it was all the same product. I bought a really light colored one. Is this normal and safe to use?
- Asked by Josie
- Official Answer By dpHUE Brand Engage TERMINATEDHello! Yes, this is normal and safe to use. We George Paul Vinegar in our ACV Collection, which is craft produced and color can vary depending on the batch. Hope this helps! Was this answer helpful to you
- Q
I received a travel size of the acv rinse and purchased a full sized bottle. After glancing at the ingredients list, I noticed that the full sized and travel sized have different ingredients. Why the reformulation?
- Asked by Diana
- Official Answer By dpHUE Brand Engage TERMINATEDHello! We have removed a preservative to accommodate a cleaner formula. The main ingredients and efficacy of the product have not changed. Hope this helps! :)Was this answer helpful to you
- Q
Is hair loss normal while using this product ?
- Asked by Fatima
- Official Answer By dpHUE Brand Engage TERMINATEDHello! Daily shedding is normal, but you should not experience hair loss while using this product. Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
Best Uses
Describe Yourself
Hair Type
Most Helpful Positive Review
It's not for everyone, but here's the honest truth
I got this last year for the first time with my fall FFF box. Instant love and here's my 100% brutally honest review! First off, let me say that if you have greasy hair or wait for a week to wash your hair then this product is not for you. I would say it's more for those with flaking issues or peopl...
Most Helpful Critical Review
Greasy scalp and weird residue throughout after using.
I have long, thick, wavy, color-treated hair that is prone to frizz if I don't heat style. I also have seborrheic dermatitis, so I really have to watch what goes on my scalp while still ensuring that whatever goes on my hair conditions and detangles while leaving no heavy residue. I gave this produc...
1378 results
Love this for in between washes
Hair Type Straight Hair
I have very fine, straight, thin hair. I started using this maybe once a week in between washes and I love it. My hair doesn't fall out when I use it, I feel like I get the same about body as a normal wash and it helps with my oily scalp. Would definitely recommend trying for anyone looking to prolong a wash day
My favorite shampoo alternative
Hair Type Straight Hair
Can't wash my hair everyday, but need to feel clean after each of my workouts. ACV is my go to for that. Keeps my scalp feeling clean and my hair is easy to style. It's liquid so you need to apply the bottle directly on your hair and massage it in. No to low lather.
Love this!
Reviewed at

Comments about 20oz
I have dry course hair, very straw like, I used this rinse and mask it transformed my hair, it makes it very soft, well worth the cost.
I love this!!!
Hair Type Straight Hair
Helps me go longer without having to wash my hair. My hair is oily by nature.
Not for me.
I really wanted to try it because i heard good things. But it made my hair super greesy… i tried it a couple more times and it was not it for me..