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ColourPop Act Natural Lash Defining Mascara
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Highlights
Summary
ColourPop's Act Natural Mascara creates the perfect defined, natural-looking lashes for the ultimate clean look. Its soft, flexible brush features hollow bristles that coats and lifts lashes to create a wispy, fluffy look.
Benefits
- Ultra-creamy, high performance formula
- Naturally defines, separates & lifts lashes
- Minimizes smudging & clumps
- Easy to remove
Item 2585351
Curl lashes and coat mascara evenly from root to tip. Build to your desired look.
Brown: Water, Oryza Sativa (rice) Bran Wax, Cyclopentasiloxane, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Copernicia Cerifera (carnauba) Wax, Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Euphorbia Cerifera (candelilla) Wax, Panthenol, Phenoxyethanol, Polyvinyl Alcohol, VP/VA Copolymer, Aminomethyl Propanediol, Chlorphenesin, Ascorbyl Palmitate. May Contain: Iron Oxides (CI 77491, CI 77499).
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Reviews
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Most Helpful Positive Review
Great, smudge-proof & easy removal!
What made me want to try this mascara is that it claims to be smudge proof and also easy to remove. That's an ideal balance for me that's usually hard to find - and it's true with this mascara! It is super easy to remove with just a regular facial cleanser while still being very smudge proof while y...
Most Helpful Critical Review
Beautiful at first but wears throughout the day
I bought the brown shade of this mascara awhile ago. When I applied it for the first time, I was so excited! It was more of a wet formula, but combined with the brush, it swept on so beautifully! No clumping, and delivered exactly what I think of when I think natural, soft-looking lashes (but with a...
304 results
Creamy and not flaky
My favorite mascara and one of the few available in "brown."
Love This
I Love this. I was using Tarte Maneater for a while, but wanted to try this bc of the price difference. I love it so much, it lengthens and volumizes, which is great because my lashes are long but thin. it is also very buildable and can be super natural and cute or more glam. I also wore it in the ocean and it did not smudge at all, but washes off so easily with a basic cleansing balm. 10/10 would recommend!
My new favorite
I was using a higher priced mascara and I seen this one and I saw the reviews were pretty good so I took a chance and this is my new favorite mascara it volumizes and lengthens great.
My only mascara for the last 3 years
Love the brown for fall and black for winter. Water based so it comes off super easy, doesnt pull at your lashes. Gives great length and definition!
Only thing great about it is price
I ended up tossing this mascara a couple weeks in because it just clumps the living daylights out of my lashes. It's a super thick product and I just couldnt get it to cooperate no matter how little I applied it. Back to ILIA I go for mascara.