Product Reviews Rated 3.76 out of 5 stars
34 Reviews
Most Helpful Positive Review Best mascara I usually use maybelline lash sensational mascara, but this new e.l.f. mascara will now be my go to. It adds length without compromising thickness and separation of lashes! This mascara is also better than the other e.l.f. mascaras, which I wasn't a fan of at all. I wish there was more in this tube, but I also don't wear makeup everyday, so it can last for me. Also, I'm so glad e.l.f. is cruelty free too. Hands down, best mascara and adorable.
Most Helpful Critical Review Wand is great, SUPER watery This is the best shaped wand I could ask for with a mascara - it's fat, but rubbery instead of bristly, so it's not clumpy and coats my lashes super well. THAT SAID, this is a very wet mascara. I'm trying to let it dry out a bit to see if that helps, but I've left it ajar to dry for like 2 days and it's still super wet. If it dries to a nice consistency, I'll use it and enjoy it but honestly having to leave it to dry for several days is kind of a big mark against it. I don't really care in a utilitarian sense, but it is a bit frustrating that I can't really use it as-is without altering it. With how wet it is, it gets EVERYWHERE if I'm not SUPER CAREFUL. It leaves little black dots from the tips of my lashes on my eyes and smears under my eyes when I blink. Honestly, if I can't get the consistency to dry down, I might transplant this wand into another mascara. This wand makes me want this formula to work soooo badly.
Reviewed by 34 customers My lashes are touching my glasses... 4
Simpleoneaz from Chandler, Arizona
This mascara is beautiful. Lengthening and adds volume. I love the dark black color, my eyes are popping right now. Four stars rather than five? I accidentally touched my eye with the wand and there is zero give. Hurt like crazy. Just be careful when applying. Very stiff brush and for visually impaired, I can accidentally touch my eyeball with the brush and I just recommend going slowly. I'm happy with this mascara. I received this as a gift with purchase. I'll be definitely purchasing the full-size.
I would not buy this again 1
CN from MO
I do not care for it. The mascara comes off on the skin under my eyes and makes me look like I have dark bags under my eyes.
No 2
Maria from San Antonio
It doesn't make your lashes long like it says. When applied it on it didn't seem I had any in.
Great for the price 4
Gina from Minnesota
For the price of this mascara, I'm impressed. It's not clumpy, which is my biggest pro. It's quite wet for a while after you apply it and takes a while to dry, so it gets a little messy. Makes my lashes, especially the bottom ones look very long. I would buy again.
My new favorite 5
ash from Clinton township
this is one of my new favorites besides my lash princess. a lot of mascaras I've used made my eye lashes fall out and this one does not. I have long lashes already and this enhances them a whole lot more. definetly will buy again.
No I would not buy again 3
Me from Tucson,az
Mascara flakes
Not my favorite:/ 1
Paloma from LA
I thought I was going to like this mascara a lot but wow I hated it lol the formula is so wet! It did nothing for my lashes :( it's impossible to use this on your lower lash lines the wand is a bit big.
Its a no for me 1
RR from New Mexico
Formula is SUPER wet. It took forever for my lashes to dry. It also weighed my lashes down so my curl wouldnt hold. My wet n wild mega length works so much better than this & is cheaper as well.
Not Volumizing, SEPARATES LASHES! Great for No-Makeup Looks! 4
Naturally Enhanced from Minnesota
Ignore the name of the mascara! It's obviously not going to volumize your lashes. I would suggest that people look at the mascara brush for the best indicator of usage. Not everyone wants the spidery, fat lash look. I'm glad there is an inexpensive option for people like me who want a nice separating lash look. I'm not willing to spend more than $6 on a mascara. It's a waste of money to buy expensive items that should be thrown out every 2-3 months. Too many cheap mascaras have that fat brush that is neither volumizing, separating, or lengthening. This one is perfect for my needs!
Not the one 1
Riahonfiah from SF
So many other options out there. Pass on this one!
Alternative to Benefit They're Real 5
Alicia from Minneapolis, MN
Great alternative to the Benefit They're Real mascara! Only downside is that it's not waterproof.
Very wet 2
Cmesmile from Melbourne fl
Used one time, I wear contacts and can not use mascara that flakes. The product stated no flaking!
Almost perfect 4
JBDestiny from NYC metro area
I really like how this mascara enhances my lashes. It's a bit wetter than I'd like, so I have to be careful after applying, but once it dries, it behaves beautifully.
You need this mascara 5
LunaMae from 18034
If you personally like mascara that coats your lashes nicely individually without clumps then you need to try this mascara. I am extremely picky with mascara and I usually don't like the best reviewed ones or the ones that get all the hype. For example, my holy grail everyday mascaras (I do not wear falsies) are the maybelline colossal, nars climax, wander mile high club, fenty n lancome monsieur big. If you wear any of those then you will enjoy probably this one.
Took me by surprise! 5
naengmyun from California
This mascara is so good! I wasn't expecting much because it was so affordable but it quickly became one of my favorite mascaras. It volumizes and lengthens your lashes a lot, and I'm very happy with my purchase.
It's Okay 2
Annie1999 from Orlando,Fl
Not my favorite mascara made my lashes long but not full looking & they felt weighed down honestly probably won't use it again
More of a Whisper 2
Andrea from Georgia
Although I love elf cosmetics, I am not a fan of this. This mascara did not grip my lashes and required a lot of coats. I will say it doesn't clump even with a lot of coats. I will continue my quest for a good mascara that doesn't break the bank!
Great features 5
nina19 from undisclosed
I bought this recetnly and it is great and gives me a natural look
ONE OF MY FAVORITE MASCARAS 5
emi_ from Philadelphia, PA
I'm in love with this mascara. It's just the best. Everything about it is amazing. I use it nearly every day.
Too thin and it transfers 2
Karlyb from NY
This mascara is so wet and thin. It takes forever to dry. It makes my lashes look skinny because they are wet, not volumized! It then transfers to my lid and brow bone during the day. Disappointed but glad it was inexpensive.
Love the separation 4
Chachis11 from California
I love the separation this mascara gives me. I don't get any clumps and it builds up nicely. I don't see much volume but it's a lot better than many other mascaras I've tried in the past. It's super pretty on the bottom lashes too! And it doesn't smear.
Love the wand, but it's very WET! 3
KatieD30 from Florida
The wand on this mascara is great. I had great separation of my lashes and I want to use this mascara more, BUT if I am not very careful this mascara goes everywhere because it is just such a wet formula. I have hopes that once it dries out a bit it will be perfect, but for now it's a waiting game.
Best mascara 5
Pooja Rani from Hattiesburg, MS
I usually use maybelline lash sensational mascara, but this new e.l.f. mascara will now be my go to. It adds length without compromising thickness and separation of lashes! This mascara is also better than the other e.l.f. mascaras, which I wasn't a fan of at all. I wish there was more in this tube, but I also don't wear makeup everyday, so it can last for me. Also, I'm so glad e.l.f. is cruelty free too. Hands down, best mascara and adorable.
Comparable to my Loreal Bambi Eyes 5
ClassyLibrarian from Los Angeles
I love the brush and the separation this gives my lashes, very nice natural look. I am obsessed with the Loreal Bambi Eyes and this gives my lashes the same or even more so effect. Lasts and no smuding.
Highly recommend!!
I love this stuff!! 5
Sweow from undisclosed
I have used elf mascara for years, there were a few that I liked in the past but this one is amazing at giving length and separating lashes. It is a great applicator and formula. I myself use it to lengthen and separate and then use the Benefit Roller Lash to help lengthen and thicken them afterwards. Highly recommend from the price point!