Product Reviews Rated 3.77 out of 5 stars
1060 Reviews
Most Helpful Positive Review Woah! This mascara is the bomb. I have extremely straight, long eyelashes and have a difficult time finding a mascara that keeps my eyelashes curled. This mascara does the trick! After curling, I apply two to three coats and my eyelashes look long and beautiful. The only down fall is that it does tend to leave a bit of a smudge on my eyelid throughout the day, but nothing I can't just simply wipe off. Totally worth it.
Most Helpful Critical Review What happened??? I purchased this particular mascara for years. I purchased my most recent one about 6 weeks ago and have used it 3 times with the same awful results...it is most certainly NOT waterproof. I ride motorcycle and when I stopped for the day, I had black lines running down my face (my eyes occasionally water from moving through the air). I thought it was a fluke. Now after wearing it two additional times, one riding motorcycle, and one just running errands, I had the same awful results...black circles under my eyes and flaky black material on the skin under my eyes as well. Obviously something has changed with the formula or a bad batch went out on the market this past year from other reviews that I have read with similar bad experiences. I will be throwing it away after only three uses due to the, not just poor, but awful quality of the product. I guess L'oreal has gone the way of "cheap" but continues to charge the same price for a once wonderful product.
Reviewed by 1060 customers Disappointed after years of faithful use 2
MountainRunner from Alaska
Ugh. What on earth happened to this formula? This was my ride or die for YEARS. And that's saying something because I've been working as a wilderness guide in every type of weather and sweaty condition you can imagine. This never transferred. True waterproof. Incredible, full lashes. About a year ago I had purchased a tube and wore it, as usual, for a tour I was guiding in extreme winter conditions. A few hours on a snowmobile and I had a chance to look in a mirror and I had EXTREME raccoon eyes. I was shocked. Never before even hiking a MOUNTAIN in the HEAT with sweat dripping. So I actually switched mascaras thinking maybe they were going through a bad batch. Bought more recently as the one I switched to performs great in dry conditions but has zero waterproof capability. Went on a one mile stroll around a lake with a friend. Ten degrees out. No sweat. Looked in the mirror of the truck and there it was- extreme raccoon eyes.
Whatever they did to this formula is horrendous. It didn't even last an hour without transferring all over the place. Literally had black above my eyes and below. If that's the look you're into, then this is the mascara for you. So sad. Now I'm on the hunt for the new holy grail and so far everyone is failing miserably. So disappointing.
Have to Replace 1
jewels from Dalton, GA
Dried up, I will go back to store to get replacement
Worth Purchasing 5
Pepper 13 from Scottsdale, AZ
Daily to enhance my appearance__it's EXTREMELY IMPORTANT to look your VERY BEST at ALL times!
Stocked up! 5
The Mayor's Daughter from Kentucky
This mascara works nicely on a day to day basis. Before Covid I sang in choir. I don't know how it will perform under the lights. In my regular day with glasses and sensitive eyes, it is wonderful! Removes easily. It is very ugly cry/grieving proof.
Worst Mascara 1
Jess from Los Angeles
I bought this product because of the price point and the reviews. I put it on and was immediately disappointed. It claimed to be water proof and that was a lie. It smudged horribly upon application and I did multiple coats to still not get the length and volume I needed. Please don't waste your money. I wouldn't even give this to my worst enemy.
literally the best 5
pau from tax
i've tried so many mascaras and this one is the best one ever. it's just perfect in every way and it's so cheap!!'
I will not purchase this again. 1
SlynnJo from Goshen, Indiana
It goes on smoothly without clumps and gives decent eyelash length but the 'waterproof' claim is questionable when the mascara ends up under my eyes in about 6 hours after application.
Best Mascara ever, hands down! 5
Mrs. Smith from NV
I have tried them all, and this one delivers well. Love the brush, gets every lash and defines them well.
Very natural looking, but smudges! 3
Buyer from America
I love the way it looks on me since I'm a natural blonde and a lot of mascaras look too bold/crazy for me, but this is so subtle and natural so that's great.
The only thing is that throughout the day you'll see it smudging under the eyes, so if that's something you can't be fixing constantly over the course of the day maybe this isn't for you.
Also it's not too water proof, so be careful regardless.
You get what you pay for 2
Bre from North Carolina, USA
This product gives you a great natural look, but I like my eyelashes to be enhanced by mascara and this just didn't do it. I bought it in store because the Lash Paradise was sold out and thought I'd give it a try. I'll use the mascara, but won't buy it again.
Pleasantly surprised 5
J from NY
I've been looking for a good waterproof mascara and settled on this one. Today I put it to the test with a full day out in the heat lugging around a wheelbarrow. Sweaty, but lashes fully intact! I'm a person whose mascara ends up all over my under eyes within a couple hours, so the fact that this lasted all day outside is enough to tell me I've found a keeper.
This is not waterproof 1
Chels from Mi
This mascara does nothing but smear. It adds no volume. If anything it added some length. It is NOT waterproof. It smudges on me just through the day. Horrible.
Great waterproof mascara 5
marie from Bluffton, SC
I like a brown-black mascara which is difficult to find. This waterproof formula works the best of any I found in that it stays on all day and doesn't make my under eyes look dark.
Not My Favorite 3
Dani from CO
I had bought this mascara because I knew a lot of celebrities loved it. But not me. I liked it at first because the thin formula is buildable and makes them look really pretty, but it smudges so much. I got home after an 8 hr shift and realized I had black smudges under my eyes. I'm a brown girl so it looked like I had the worse eye bags ever. I'm okay wearing it for short amount of times but not that long anymore. I think I'll try the lash paradise next time. So overall, good formula, bad wear for long periods of time, good wear for short periods of time, and wouldn't buy again!
don't waste your money 1
daisy from Texas
this product is clumpy, and smudges on the lower lash line almost immediately after application.
Good mascara 4
gardenjoy3 from FL
I'm always looking for great, lash building, smudgeproof, waterproof mascara. Well I still haven't found it yet. This goes on your lashes nicely, looks really good but did smudge after a few hours.
Do not buy 1
Linds from IN
Flakes like crazy throughout the day, but does not come off with any makeup remover whatsoever.
I don't like it 2
hi-ban from San Francisco, CA
I don't like this mascara. The product is very chunky and my lashes look like a mess, the brown is just black.
Give us a curved brush please 5
Taylor T. from Tennessee
I love this mascara but really prefer the curved brush. I have looked many places to try to find this color brown in a waterproof formula with a curved brush. I have only found the straight brush. Does it exist?
okay 3
madi from manteca
not what I was really looking for. also kinda clumpy
It's ok 3
Ms Ann from Greenville NC
I use it once in while but go back to my favorite
My Everyday Mascara 4
GracieMae from Ct
Great everyday mascara.
Great product at great price! 5
GravyGrl from Pennsylvania
I've tried lots of mascara and have decided to purchase moderate priced so I can keep a fresh product at all times. Now I put dates on mascara. I like the East of application and great staying power. Works for me. I do not wear eye shadow.
best mascara 5
Judykins from Bayonne,New Jersey
This is the best mascara you could buy. Is affordable & does what it is supposed to do, thicken & lengthen. Better than any mascara I bought from make up counters & spent a fortune. I like the waterproof because I have allergies so I tear up a lot.
Love this product! 5
Patricia from Tyler Texas
Very happy about the texture & the black black. Stays well does not flake
