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Highlights
Summary
Finally, a velvety smooth gel eyeliner that stays put on the lashline AND waterline for 16-hour waterproof wear. Half Magic’s VELVET FLIK Longwear Wing + Waterline Eyeliner Pencil lasts thru all of life’s biggest moments + feelings – from ugly cries to holy sh*t-this-is-really happening excitement.
Benefits
- 16-hour waterline + lashline wear
- Velvety smooth, rich color. Zero tug, drag or skip
- Slimline almond shaped tip for effortless definition + precision
- Transfer-proof, smudge-proof + waterproof
Features
- Click pen for zero mess or fuss – no sharpener needed!
- Cap and body are made with 30% post-consumer recycled materials
Item 2658988
VELVET FLIK is ultra-smooth and creamy for easy glide -- a little goes a long way! Click just 2--3 times to reveal the perfect amount of product -- anything more may cause breakage. Glide the slanted tip along the lashline or waterline for bold, eye-defining color. For a softer, smokier effect, smudge immediately before the formula sets.
Made a little liner oopsie? That's inevitable and A-OK!! As Donni says, your winged liner game is only as good as your clean-up game. Use FLIK ERASER Makeup Correcting Pen for quick and easy clean-up -- just tap the pen tip onto a tissue or makeup wipe after each swipe to avoid transferring color back onto the skin.
DONNI TIP:
A VELVET FLIK for every skin tone. For an effortless eye-brightening effect, try Sand Fairy on fair to light complexions, or Cinnafox and Wolf Mood on medium to deep complexions.
Methyl Trimethicone, Trimethylsiloxysilicate, Silica, Synthetic Wax, Microcrystalline Wax (Cera Microcristallina/Cire microcristalline), Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Diisostearyl Malate, Zinc Stearate, Synthetic Beeswax, Stearic Acid, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Where Have You Been All My Eyeliner-Wearing Life?
I tried the Half Magic Velvet Flik Longwear Wing + Waterline Eyeliner Pencil in Sea Me Rollin, an indigo navy, and I honestly can't believe I've been suffering with stiff, scratchy eyeliner pencils for this long! The click pen design immediately intrigued me because I hadn't seen that in an eyeliner...
Most Helpful Critical Review
Skip it, a truly awful product
Product gifted to me for free, by the brand in exchange for my honest review. During my initial swatch of this liner on my wrist, I had high hopes. It applied smooth and fast, in a thin line. But trying to apply to my eye was a whole other problem. I can't remember the last time I had this many ...
434 results
Beautiful color and stays put!
I got the shade Cinnafox and it's such a beautiful warm brown! I love the click-up design because I never have to worry about sharpening it. The tip is really precise and makes doing a wing so much easier. It glides on smoothly and works really well on my waterline without smudging under my eyes. Once it sets, it seriously doesn't budge and lasts for hours. I definitely want to pick up a few more colors!



Now, I want it in all shades.
I have to admit I was a bit skeptical about the tip of this eyeliner at first, but I've been really impressed with the results. Now I want it in every possible shade. The pigmentation is excellent, and the eyeliner is very easy to use overall. Highly recommended. For me, it's been the easiest way to line my eyes, especially on days when, as a mom, I'm short on time.


AMAZING longstay liner!
I was so impressed by this eyeliner. Usually, I expect anything I put on my waterline to smudge beyond belief halfway through the day, but this stayed surprisingly put and didn't smudge all over. I love tightlining and this pencil was slim enough for me to use to get the effects I wanted and also create a very effortless wing, which is normally very hard for me to do! And they're even because the structure of the liner makes it so much easier for wings.

So good!
I used this for the first time today and wow! I love it! It went on wirh ease and lasted all day! I wore it on my waterline and I can't believe how well it stayed. I've been using urban decy 24/7 glide on for YEARS and for the last few years its been so difficult to work with. Its been replaced with this!
BEST!!
Half magic literally has the best eyeliners ever! Theyre such a fun brand and definitely my go-to eyeliner! Highly recommend!