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Benefits Color vibrancy & revitalized hair |
Benefits Repairs Damaged Hair |
Benefits Nourishing frizz control & UV protection |
Benefits Intense wash-off repair & smoothness |
Benefits Color protection formulas for fine & coarse hair |
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Texture Cream |
Texture Lightweight Spray |
Texture Oil Serum |
Texture Thick cream |
Texture Thick cream |
|
Technology Glycine & B5 |
Technology AHA and Omega-9 |
Technology Squalane & Omega-9 |
Technology Metal Purifier & Amino Acids |
Technology Antioxidant Shield |
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Hair Type Color Treated Hair |
Hair Type For All Hair Types |
Hair Type Frizzy Hair |
Hair Type Damaged Hair |
Hair Type Coarse & Fine Colored Hair |
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For Colored Hair ✓ |
For Colored Hair ✓ |
For Colored Hair ✓ |
For Colored Hair ✓ |
For Colored Hair ✓ |
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Summary
Wella Professionals Ultimate Color Shampoo is a scalp-soothing, sulfate-free shampoo that gently cleanses & protects color. Ultimate Color is formulated with glycine & metal purifier to help protect hair against damage due to free radicals, and B5 to lock in moisture.
Benefits
- Gentle cleansing to minimize color fade*
- Color vibrancy for up to 10 weeks**
- 73% consumers agree scalp comfort is improved after 1st use**
- Helps to detox hair from color-distorting metals
- Revitalized hair from first wash
- *vs non-conditioning shampoo
- **With regular use of Ultimate Color regimen from salon to home
- ***Based on external consumer agreement study
Features
- Patented technology
- Formulated with Metal Purifier, Glycine and B5
- Dermatologically tested
- pH balanced formula
- Color safe
- *Wella company is a member of the International Collaboration on Cosmetics Safety
Item 2650901
Apply to damp hair & scalp, lather. Massage, rinse and repeat if necessary.
Water, Sodium Cocoyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Oleoyl Taurate, Sodium Lauroyl Sarcosinate, Parfum/Fragrance, Panthenol, Sodium Benzoate, Sodium Chloride, Polyquaternium-10, Citric Acid, Allantoin, Glycine, Sodium Citrate, Sodium Cocoate, Trisodium Ethylenediamine Disuccinate, Edta, Glyceryl Oleate, Aloe Barbadensis Leaf Juice, Tetramethyl Acetyloctahydronaphthalenes, Malic Acid, Linalool, Limonene, Hydroxycitronellal, Vanillin, Linalyl Acetate, Histidine, Coumarin, Citrus Aurantium Peel Oil, Oleic Acid, Squalane, Ascorbic Acid, Potassium Sorbate, Sodium Sulfite, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Sodium Xylenesulfonate.
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Reviews
Write A REVIEW
Review Snapshot
by PowerReviews
282 ReviewsWrite a Review
93%
Ratings Distribution
Hair Type
Most Helpful Positive Review
Color‑Safe, Bold‑Hair Approved
I've got vibrant purple hair, and if you live in the fantasy-color world, you already know the heartbreak: most shampoos strip it out instantly. Even the expensive salon ones usually fade me in two washes. But Wella Pro Care ULTIMATE COLOR Sulfate-Free Shampoo? It actually protected my color. Like.....
Versus
Most Helpful Critical Review
I'm not sure how I feel about this
I received this shampoo in exchange for an honest review. Quite honestly I'm rather indifferent. I do have color treated hair, it's red, which fades rather fast. I try to use color safe shampoos. This one compared to others that are "color safe" works about the same, I don't see less color fading or...
282 results
Smells great and works well!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I really like that you can use this product on dry hair! It smells amazing and high-end, and I saw instant shine added to my color-treated hair. I dye my hair black, which can fade and look pretty dull and dry over time, but this has helped spruce it up. Makes the hair feel very soft too.
Leaves hair shiny
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I really love this Wella spray. Left my hair full of volume and shine. I will continue using this as part of my hair routine.
Shines great
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I really love this Shine Spray in Wella's Ultimate Color line! Just a little bit gives your hair a nice bump in shine and tames fly away. Best of all- I love the scent! And it stays throughout the day!
My Hair is Shinyyyyyyy!!!!!!!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I have been LOVING the Wella Professionals ULTIMATE COLOR Shine Spray! It gives my color-treated hair instant shine without feeling or looking greasy or heavy! I spray it on my lengths and ends after styling and my hair immediately looks softer, smoother, and of course has shine that lasts! The scent is amazing too! It smells clean and luxurious, like I just walked out of a salon. Flyaways… where? Such a beautiful finishing step for the hair! It makes my hair literally just look healthy! We all want that!!!
I'm in love
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Amazing. Wella Professionals ULTIMATE COLOR Shine Spray worked great. I would and am going to recommend this to friends and family. Don't change a thing because it's perfect just the way it is. Super.
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