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IT Cosmetics Superhero Volumizing Waterproof Mascara #1
IT Cosmetics Superhero Volumizing Waterproof Mascara #1

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IT Cosmetics Superhero Volumizing Waterproof Mascara

Item 2606740

$28.00
Color:Black Superhero Volumizing Waterproof Mascara Black
Size:0.3 oz

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Usually ships out in 1-2 days

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Details

Features

  • Give your eyelashes Superhero powers with Superhero Waterproof Mascara, a lash-plumping, lengthening and volumizing mascara that provides 20x more volume and 41% more visible length vs. your natural lashes.
  • With its life-proof formula, this buildable and long-lasting mascara resists smudging, sweat, flaking and humidity while still feeling comfortable on your lashes.
  • The lash-loving biotin, peptides and pro-vitamin B5 coat lashes from root to tip while the Lash Changing Power Brush brings the drama to lift and separate.
  • Developed with plastic surgeons' insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.

Benefits

  • Volumizing waterproof mascara for super volume, length and elastic stretch in one coat!
  • Life-proof formula: resists smudging, sweat, flaking and humidity
  • 24HR & waterproof wear
  • 20x more volume & 41% more visible length vs. your natural lashes
  • Life-proof Lash Armor coats lashes in a flexible layer to resist water, humidity, and sweat without a crunchy feel.
  • Real Results: - 92% say it's buildable* - 90% say it provides big volume* - 90% say it feels comfortable on lashes* - *Results observed in a consumer panel survey

Key Ingredients

  • Pro-Vitamin B5: Known for its lash-conditioning benefits
  • Peptides: Helps brittle lashes look soft
  • Biotin: Vitamin that promotes healthier-looking hair and skin

How To Use

Starting at the base of your eyelashes, wiggle and sweep up and through to the tips. You'll see dramatic eye makeup results in just one coat! Apply additional coats if desired. Remove with an oil-based makeup remover or cleanser, such as IT Cosmetics Bye Bye Makeup 3-in-1 Makeup Melting Cleansing Balm.

Ingredients

Aqua / Water / Eau, Isododecane, Synthetic Beeswax, Trimethylsiloxysilicate, Polyacrylate-21, Copernicia Cerifera Cera / Carnauba Wax / Cire De Carnauba, Isononyl Isononanoate, Disteardimonium Hectorite, C30-45 Alkyldimethylsilyl, Polypropylsilsesquioxane, Dimethicone, Peg-30 Dipolyhydroxystearate, Propylene Glycol, Peg-10 Dimethicone, Bis-Peg-12 Dimethicone Beeswax, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Phenoxyethanol, Lauryl Peg-9 Polydimethylsiloxyethyl Dimethicone, Caprylyl Glycol, Magnesium Sulfate, Butylene Glycol, Benzoic Acid, Trideceth-6 Phosphate, Biotin, Dipropylene Glycol, Glyceryl Caprylate, Panthenol, Glycerin, Tocopherol, Steareth-20, Chlorhexidine Digluconate, N-Hydroxysuccinimide, Sodium Citrate, Potassium Sorbate, Palmitoyl Tripeptide-1, Chrysin, Palmitoyl Tetrapeptide-7, Citric Acid, [+/- May Contain / Peut Contenir CI 77499 / Iron Oxides].

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Frequently bought together

3 items

Current Product

IT Cosmetics

Superhero Volumizing Waterproof Mascara

Color
Black
$28.00
Lancôme

Cils Booster XL Vitamin-Infused Lash Thickening Mascara Primer

$30.00
IT Cosmetics

Superhero Elastic Stretch Volumizing & Lengthening Mascara

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What do you want to know about this product?

Review Snapshot

by PowerReviews

1623 ReviewsWrite a Review
84%
of respondents would recommend this to a friend
Ratings Distribution
Pros
63Easy to Use
43Effective
42Does Not Budge
26Good Color Coverage
25Brightens Eyes
Cons
28Poor Texture
22Product Transfers
15Not Effective
2Not Right for Skin Type
Most Helpful Positive Review
Best waterproof, mascara ever.

I love this mascara, When it said it's waterproof, it's waterproof

Versus
Most Helpful Critical Review
Not as good as the OG.

I was disappointed by this waterproof superhero mascara. First it did not provide the near the results of the OG superhero mascara as far as length and volume. Secondly this mascara transferred to my lids throughout the day. Lastly this mascara is not waterproof. I used alittle splash of water and b...

1623 results

Do not buy

Submitted 3 days ago

By Leah

From Tucson, AZ

Looks like you have no mascara on pretty much. I love the regular super hero mascara not even close to the same results. Bummer I love IT cosmetics this was the first mascara I ever returned in my life.

Bottom Line No, I would not recommend to a friend

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I would not buy again

Submitted 10 days ago

By Katie

From North Port Fl

Goes on to clumpy for my eyelashes

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Heavy

Submitted 14 days ago

By Jacky

From Oakland, CA

If you have straight lashes this is not it. Way too heavy, straightened my lashes at the first coat.

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I will not buy this product again.

Submitted 19 days ago

By Susan

From OR

Too thick and heavy.

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Not good

Submitted 24 days ago

By Chic

From Charlotte, NC

Mascara is to wet. Brings my lashes down and looks as if I am wearing nothing. I will return.

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