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Highlights
Summary
Stronger, fuller-looking hair starts here. Ethique Beauty's Strengthening Shampoo fortifies strands and boosts volume with a concentrated blend of Amino Acids, Rosemary, Biotin, and Peppermint Oil for hair that feels as healthy as it looks - inside and out.
Benefits
- Encourages hair density & fuller-looking hair from root-to-tip
- Delivers immediate volume and lasting hair integrity support
- Supports the strength, resilience, and elasticity of your strands
- Up to 10x more concentrated active ingredients*
- *Vs typical liquid shampoo
- Serum-level concentration of active ingredients
- Helps defend against excess shedding
- Safe for color-treated hair
- A shampoo bar equals 3 liquid bottles
Key Ingredients
- Amino Acids - Sourced from hydrolyzed quinoa, helps support elasticity, shine, and strand strength
- Rosemary Extract - Stimulates scalp microcirculation, fortifies follicles and promotes the best conditions for hair growth
- Biotin - Supports keratin production and strengthens weak hair follicles while reducing hair fall and breakage
- Peppermint Oil - Cools and stimulates blood flow to support stronger, thicker hair strands and happier roots
Research Results
- 205% increase in immediate volume*
- *Clinically tested
- 3X stronger and fuller-looking hair after one use**
- **Clinically proven when used with Volumising Solid Conditioner as a system
Item 2649743
Easy as 1-2-3: Wet hair and bar. Massage bar directly onto scalp and work into a light lather with hands. Rinse completely, following with your favorite Ethique conditioner.
Pro-tip: Massage the bar directly onto your scalp to help boost micro-circulation. Leave it on for a few minutes to allow the nourishing ingredients to absorb.
Pre-caution: External use only. Avoid contact with eyes.
Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Coconut Acid, Glycerine, Betaine, Brassica Alcohol, Butyrospermum Parkii (Shea) Butter, Aqua (Water), Behentrimonium Methosulfate, Theobroma Cacao (Cocoa) Seed Butter, Sodium Isethionate, Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Benzyl Alcohol, Mentha Piperita (Peppermint) Oil, Helianthus Annuus (Sunflower) Seed Oil, Sodium Chloride, Biotin, Chenopodium Quinoa Seed Extract, Dehydroacetic Acid, Rosmarinus Officinalis (Rosemary) Leaf Extract, Sodium Benzoate, Limonene¹, Titanium Dioxide (CI 77891), Mica, Chromium Oxide Greens (CI 77288). ¹Component of essential oils.
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Ratings Distribution
22 results
LOVE THIS
This is my first experience with solid shampoo. I finally decided to do a little research on solid shampoo and took a chance with Ethique because it doesnt have palm oil and also works with hard water (I've heard with some solid shampoos it can leave a film because of an ingredient that makes it officially "soap"). I've tried so many shampoos and have had sensitivities since I was a little girl (l'oreal shampoo made my hair fall out). Ive tried bedhead, redken, matrix, suave, head and shoulders, this I am, raw sugar, cantu, maui, tresemme, pantene, garnier fructis, OGX, aussie, shea moisture, herbal essences, paul mitchell tea tree oil, ouai, biolage, christoph robin, and more I probably can remember… anyway, they always made my scalp itch, some gave me really bad dandruff, and some even made my hair fallout. After a couple weeks of using this my hair doesnt get super greasy like it used to after not washing for 2 days (im trying to get on a healthy wash schedule) and the itching is almost non-existent (besides the itching from where i can feel my hair growing back) and my dandruff is almost completely gone! Like only very tiny specks here and there, definitely a great improvement in a short amount of time! No harsh chemicals like conventional dandruff shampoos, and saves the environment! No palm oil! ALSO the fact that it is worth three bottles of shampoo??? SOLD. Im so frugal and HATED spending so much money trying to find a shampoo that worked for my super sensitive scalp.
Over the half moon!
Loving this new shampoo - lathers really nice, good scent and it feels like it really works in the scalp. Once you rinse it all out, it does have a different texture feel after, but once you end with conditioner, it feels fine. Once i consistently use it, ill have a better review, but so far 5/5!
My wavy hair is looking way healthier!
Reviewed at

I have quite long wavy to curly hair that has been losing its fullness over the last couple of years, but this shampoo is already turning it around! I have an oilier scalp and with the curls a bit drier, it is hard to find a balanced shampoo to tackle not only the health of my scalp and hair but also achieving the volume I am always looking for. When applying, the most notable attribute was how silky smooth the lather was and left my hair easy to comb out. I use a diffuser and left my hair looking fuller, softer and relaxed. Highly Recommend!
Love the scent
Reviewed at

This shampoo lathers really well and it feels moisturizing but doesn't leave my hair greasy. The peppermint oil feels nice to stimulate my scalp, it isn't irritating or overpowering! I feel like my hair looks healthier after using this product and I'll definitely keep using it. Great for travel too!
Great for men
Reviewed at

I don't usually write reviews, but my girlfriend and I have been testing this product, and I am very impressed by the results. My hair looks thicker and I have noticed less thinning at the crown. I don't like to use a lot of products but would recommend this one.