Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

Good Dye Young Semi-Permanent Hair Dye #1
Good Dye Young Semi-Permanent Hair Dye #1

 Semi-Permanent Hair Dye

Only at Ulta

$19.00

or

    Size:5.0 oz

    Offers

    (2)

    Pickup and delivery options

    In stock and ready to ship

    Usually ships in 24 hours

    Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

    Earn points on this purchase.

    Details

    Benefits

    • Dark and deep navy blue
    • Hydrolyzed Rice Protein enhances strength & volume
    • Sunflower Seed Oil fights fading from UV & heat
    • Glycerin conditions & enhances shine
    • Bergamot Fruit Oil supports scalp health
    • Most vivid over levels 3-8

    Features

    • High Quality Cream Base
    • Packed with Professional Grade Pigments
    • Lasts anywhere from 15 to 24+ washes.

    Formulated Without

    • PPD
    • 4-ABP
    • Formaldehyde
    • Persulfates
    • Nickel
    • Phthalates
    • Ammonia

    Item 2624317

    How To Use

    • Step 1: To create the best blank canvas for your color, we recommend that you first, lighten your hair with our easy-to-use GDY Lightening Kit. This is because our semi-permanent dye shows up best on level 9 or 10 light blonde hair. You can use DYEposit in Platinum to pre-tone the hair to remove any yellow tones.

    • Step 2: Squeeze your color into the GDY Biodegradable Tool Kit. Remember: wear gloves to prevent staining on your hands.

    • Step 3: Do a strand test on a piece of hair in the lower back portion of your head before applying the color all over your hair to ensure you love the look!

    • Step 4: Divide your hair into 4 equal sections and apply dye directly onto dry hair. Make sure the color is fully saturated throughout each section by applying a dollop of color for every two inch portion of your hair. Gently emulsify/massage into the hair to ensure coverage.

    • Step 5: Let the color sit on your hair for at least 30 minutes.

    • Step 6: Rinse very well with cool water only. If desired, use Color Kind Wash and Rinse to remove any residual dye. Shampoo and conditioner are not required, however.

    • Step 7: Style your freshly dyed locks just the way you like.

    Ingredients

    Water (Aqua), Cetearyl Alcohol, Cetyl Alcohol, Glycerin, Propanediol, Stearalkonium Chloride, Glyceryl Stearate, Peg-100 Stearate, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Benzyl Alcohol, Caprylyl Glycol, Ceteareth20, Citric Acid, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Citrus Aurantium Peel Oil, Didecyldimonium Chloride, Fragrance (Parfum), Guar Hydroxypropyltrimonium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Rice Protein, Limonene, Linalool, Linalyl Acetate, Methylpropanediol, Pinene, Polyquaternium-80, Potassium Sorbate, Quaternium-75, Sodium Benzoate, Sodium Chloride, Tetrasodium Glutamate Diacetate, Basic Blue 99, Basic Orange 31, Basic Yellow 87, Hc Blue 15

    Frequently bought together

    3 items

    Current Product

    Good Dye Young

    Semi-Permanent Hair Dye

    Color

    Dream Big

    $19.00

    Make it a routine

    Add these personalized recommendations to complete your beauty routine.

    Step 1

    Current Product

    Good Dye Young

    Semi-Permanent Hair Dye

    Color:

    Dream Big

    $19.00

    Step 2

    Step 3

    Similar items for you

    12 items

    We think you'll like

    12 items

    Sponsored products

    10 items

    Review Snapshot

    by PowerReviews

    139 ReviewsWrite a Review
    75%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Hair Type
    Most Helpful Positive Review
    Please bring more GDY to Ulta!

    I absolutely adore Good Dye Young and it's my go to for colorful hair. I just wish more shades were available along with the hair care products (I love the scrub)! I must say though if you're having issues with longevity then I would recommend looking into hair care tips for direct semi permanent dy...

    Versus
    Most Helpful Critical Review
    Inconsistent Application | Out in 1 Wash

    Envious of the reviewer who said theirs wouldn't wash out - mine did after 1 wash (Matrix color safe shampoo) T_T after also applying unevenly on my hair (waited required duration - 35 - 40 mins) ✊ the uneven part wasn't too big of a deal - looked cute it if would have stayed put, albeit weird since...

    139 results

    didnt stick!

    Submitted 8 months ago

    By nev

    From portsmouth, oh

    bleached my roots to do ghost roots and only some of it stuck :( blue ruin is pretty where it works but you have to use SO much and it didnt stick to my base at all

    Was this review helpful to you?
    cute while it lasted

    Submitted 9 months ago

    By sam

    From Houston, TX

    I was really excited to try it but honestly it didn't really last as long as I hoped it would on my hair. it was barely lasted two weeks until it started fading on my hair.

    Was this review helpful to you?
    Underrated product!!!!

    Submitted 9 months ago

    By Jordan

    From Oklahoma

    I was questionable about this product but I took a chance and now I absolutely love this hair dye, gorgeous color, gives your hair a shine to it, and smells so good. The only bad thing is that it will stain everything!!!

    Was this review helpful to you?
    My go to fav !!

    Submitted 9 months ago

    By Amb

    From Texas

    I love this dye its really vibrant and pigmented and i always get tons of comments so far ive used ex-girl and blue ruin and im in love !!

    Was this review helpful to you?
    Dyed in September.. it's January and it's stuck in my hair

    Submitted 10 months ago

    By Gracie

    From Ohio

    Im not even kidding. Be so careful when you use this. I put this in in september. Its january and my hair is literally green.

    Was this review helpful to you?

    Q&A

    Showing 5 out of 29 Questions
    Q
    Do these need developer ? Its my first time purchasing this product. ): i dont see anything about developer being needed
    Asked by Angel
    Official Answer By Good Dye Young - Brand Engage
    Thanks for reaching out. Our semi-permanent colors do not need to be mixed with a developer. You can use the color straight from the tube. You may seal the unused portion and use it later. The product will last up to 12 months after opening. For best results, we do recommend you pre-lighten your hair. In general, virgin hair (hair that has never been pre-lightened or dyed with developer-based color) is the strongest and least porous hair and therefore, will most likely need to be pre-lightened before you choose to dye it with a semi-permanent brand. We understand pre-lightening is not the path for everyone for many different reasons. If you have dark hair, here are some colors that may work for you. Ex-Girl, All In This Together, Rock Lobster, PPL Eater, Dream BigWas this answer helpful to you
    Q
    Will the Blue show up my dark hair?
    Asked by Denim Queen
    Official Answer By Good Dye Young - Brand Engage
    Thanks for reaching out. While our blue semi-perms tend to be very pigmented shades, results depend on your starting level and hair health. Good Dye Young Semi-Permanent color does not use any harsh chemicals like hydrogen peroxide or ammonia to change your hair color. It acts as a stain, taking the scariness and damage out of dying your hair. In general you can expect the following results from our blue dyes. Blue Ruin: can be applied to levels 5 through 10. On levels 5-7, Blue Ruin will appear as a dark blue that's more visible in the sunlight. This is our most pigmented blue. Dream Big: can be applied to levels 3 through 8. On levels 3-7, Dream Big will darken hair, and add a slight blue tint.Was this answer helpful to you
    Q
    Will it cover grey?
    Asked by MizzDomina
    Official Answer By Good Dye Young - Brand Engage
    Thanks for reaching out. Some semi-perm our colors may add a tint to grey hair, but for the most part semi-permanent dye does not cover grey hair because cuticles tend to be closed. Semi-permanent dye molecules are larger and will sit on the outer portion of the cuticle if not pre-lightened, resulting in a less vibrant color. The farther the dye is pushed into the cuticle, the more vibrancy and longevity it will have. Pre-Lightening natural or virgin hair before a Good Dye Young application allows the cuticle to open so the dye molecules soak into the hair better. We understand that pre-lightening might not be your preference. If that’s the case, we recommend colors like Ex-Girl, Narwhal, PPL Eater, Dream Big, and All In This Together on your virgin grey hair for a less-vibrant final result.Was this answer helpful to you
    Q
    How many bottles would I need for my full head?
    Asked by gabby
    Official Answer By Good Dye Young - Brand Engage
    Hi! If you plan on dyeing your full head, the number of tubes you'll need depends on the length, thickness and texture of your hair. The average hair length will most likely need 2 bottles of dye for their hair. If your hair is longer or thicker than average, you would then adjust accordingly.Was this answer helpful to you
    Q
    How would I take care of it on my hair I have very curly hair and I still want to know if I can use it on my hair without causing any bad damage.
    Asked by emmy
    Official Answer By Good Dye Young - Brand Engage
    Good Dye Young Semi-Permanent color does not use any harsh chemicals like hydrogen peroxide or ammonia to change your hair color. It acts as a stain, taking the scariness and damage out of dying your hair. Our semi-permanent color is safe for your curls. We do have recommended starting levels for each shade, so you can find a shade that can work over your current level. If you are considering lightening your hair, some lightening products can dry out your hair depending on the hair's health when you start the lightening process. Our Lightening Kit it formulated with conditioning ingredients like Aloe Vera, Coconut Oil, and Soy Protein that help keep hair feeling soft, strong, and nourished. To maintain your vibrant color, re-apply the color every 10-20 washes, and use cool water and heat protection for the most vibrant results.Was this answer helpful to you