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Summary
Color Wow Raise The Root Thicken + Lift Spray for all-day root lift + volume that's never sticky or stiff.
Benefits
- Delivers major root lift without feeling stiff or sticky
- Contains proprietary elastomers that form a "spring" at the roots
- Root lifter that can be used on wet or dry hair - non-yellowing
- Never sticky or stiff for bouncy, natural styles
Key Ingredients
- Raise the Root is formulated with unique flexible, translucent polymers that act like a spring at the root of your hair, creating instant lift and volume that lasts.
Formulated Without
- Paraben
- Sulfate
- Gluten
Item 2507215
- Spray onto damp or dry hair, concentrating at the roots.
- Style as desired.
- Hit with blow-dryer heat for lasting results.
Alcohol Denat., Water (Aqua), PVP, VP/VA Copolymer, Panthenol, PEG-75 Lanolin, VP/Methacrylamide/Vinyl Imidazole Copolymer, Fragrance (Parfum), Propylene Glycol, Benzophenone-4, Hydrolyzed Keratin, Hydrolyzed Silk, Potassium Benzoate, Potassium Sorbate, Phenoxyethanol, Citric Acid.
Shipping Restrictions : This item cannot be shipped via air.
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Reviews
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Ratings Distribution
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Hair Type
Most Helpful Positive Review
I swear by this stuff
I have thick, long, wavy hair so it's hard for me to get and keep volume at my roots. This works soooo well at giving me serious, long-lasting lift when used properly. After washing my hair, I spray it along my roots in sections along the crown of my head, then blow dry my hair upside down (the upsi...
Most Helpful Critical Review
Not your typical take on "volume"
This stuff is interesting in that it takes a different approach to "volume" than most other volumizing products. Instead of making your hair seem thicker, denser, or fuller, it instead injects so much dry static electricity that hair just stands up, out, and in every direction, no matter what else y...
3168 results
Unsure
Hair Type Wavy Hair
I tried it twice and I can't really tell a difference in volume. It smells like rubbing alcohol but quickly fades after styling my hair. Was hoping for more.....bummer because I like other Color Wow products.
Perf!
This product does everything it says it does!
Will buy again
Hair Type Wavy Hair
My first purchase from this brand . Recommended by my hairdresser Added delicious volumn to my hair !
They made WOW Products just for meeeeee!
Hair Type Straight Hair
First product I've found that is worth the money Honey! Believe me, I'm 74, have lost a great deal of hair but the girls still call me the Fashionista! Thank you for this product!

Love the product but hate the bottle
Love the product but the bottle always messes up ans won't spray.