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Highlights
Summary
Your eyeshadow will thank you later-promise. Ulta Beauty Collection's Pigment Pop Eye Primer gives a longwearing, crease-proof base for your eye look to stay put. Opaque, white base makes colors pop. Packaging may vary, same formula you love.
Benefits
- Bright white color intensifies eyeshadow pigments
- Can be used with multiple eye product formulas—powders, gels, creams and loose pigments
- Longwearing formula
- Natural matte finish
Features
- Tube sleeve made from 79% bioplastic
- Proudly cruelty free with clean ingredients
Item 2611124
Apply to upper lid with fingertips prior to eyeshadow or eyeliner application. Can smooth on with fingertips or a flat brush for more precise coverage.
Cyclopentasiloxane, Cyclohexasiloxane, Quaternium-90 Bentonite, Isododecane, Trihydroxystearin, Disteardimonium Hectorite, Sorbitan Sesquioleate, Propylene Carbonate, Synthetic Beeswax, Trimethylsiloxysilicate, Titanium Dioxide (CI 77891).
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Reviews
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Ratings Distribution
Most Helpful Positive Review
This will be a staple for me!
I think the packaging of this product just changed. I ordered and recieved this a few days ago but the tube was beige. I have extremely oily skin. I have been using the urban decay eyeshadow primer for 10+ years but it is so expensive. I stumbled upon this product and thought I'd give it a try and ...
Most Helpful Critical Review
Gee, Thanks for discontinuing products for things like this.
This product isn't it. It doesnt apply as smoothly or even last half as long as what they've gone ahead to discontinue. Ulta couldn't be bothered to keep the matte (nude color) eyeshadow primer, which actually worked wonderfully. Instead we have this, which is designed to let colors pop, and the alt...
10 results
Terrible for minimalist who only wants to wear eyeliner
Makes your skin WHITE. I only use it to cover my lid to keep my eyeliner from smudging on my upper lid. I went in to my local Ulta and they did not have the matte eye primer in stock. So she ordered me this. I'm going to ask for my money back. BAD.
Gee, Thanks for discontinuing products for things like this.
This product isn't it. It doesnt apply as smoothly or even last half as long as what they've gone ahead to discontinue. Ulta couldn't be bothered to keep the matte (nude color) eyeshadow primer, which actually worked wonderfully. Instead we have this, which is designed to let colors pop, and the alternative product looks to be an primer with a tint of metallic color. Not everyone wants this, the neutral matte worked for so many different reasons, and likely would have been flexible with upcoming trends.
This will be a staple for me!
I think the packaging of this product just changed. I ordered and recieved this a few days ago but the tube was beige. I have extremely oily skin. I have been using the urban decay eyeshadow primer for 10+ years but it is so expensive. I stumbled upon this product and thought I'd give it a try and wow!!! It holds up just as good as the urban decay primer for less than half the price. I will never buy the urban decay primer again. I put this on in the AM, applied my shadow… even attended a workout class in the evening where I sweat a lot and my shadow was still in tact at the end of the night. 10/10 product! Please never discontinue this Ulta!
I am definitely buying this again
It dries very quickly so I don't have to wait. I can apply liquid or pencil eyeshadow and it goes on smoothly. The eyeshadow does not crease or disappear with this primer. I have not tried powder eye shadow.
Not for dry/ sensitive skin
The product dried very quickly and my skin was immediately uncomfortable