NYX Professional MakeupOn The Rise Lifting & Volumizing Mascara

Item 2546651

Color:Black On The Rise Lifting & Volumizing Mascara Black


Conscious Beauty at Ulta Beauty™

  • Vegan
  • Clean Ingredients
  • Cruelty Free

Love the look of a lash lift but not the price? Enter NYX Professional Makeup On The Rise Mascara. This matte black, vegan mascara lifts & volumizes lashes.



  • Volumizing mascara with lash-lifting abilities in just a few strokes
  • Ultra-pigmented matte black mascara
  • Featuring an innovative applicator that's part rounded, part hourglass & an elastomer brush head to deliver high drama, intense volume & serious elevation
  • Works on all eyelash types
  • The "curling" effect results in a far-reaching fringe so that eyes look bigger and lashes look thicker, making it NYX Professional Makeup's most dramatic mascara to date
  • Vegan formula (no animal-derived ingredient or by-product)
  • Cruelty free

Clinical Results

  • In a clinical study 95% of participants saw instant volume and 94% saw instant lash lift!

How To Use

Use the cinched side to separate and elevate lashes. Then turn the wand out slightly to amp up the volume with the rounder edge. Repeat for big, bold lashes layer after layer.

Pro Tip: Use On The Rise Liftscara with a Faux White Eyeliner on your water line to make your eyes look bigger and brighter.


Aqua/Water/Eau, Synthetic Beeswax, Polyethylene, Glyceryl Stearate, Polyurethane-35, Acacia Senegal Gum, Butylene Glycol, Oryza Sativa Cera/Rice Bran Wax, Stearic Acid, Palmitic Acid, Polybutene, Vp/Eicosene Copolymer, Copernicia Cerifera Cera/Carnauba Wax/Cire De Carnauba, Aminomethyl Propanol, Hydroxyethylcellulose, Ethylhexylglycerin, Phenoxyethanol. May Contain: CI 77499/Iron Oxides.