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Highlights
Summary
If you have dry, medium to coarse curls, DevaCurl's NO-POO ORIGINAL Zero Lather Cleanser For Rich Moisture, with its rich moisture preserving blend, will leave them shiny, bouncy and hydrated.
Benefits
- Gently cleanses, adds shine, controls frizz and reduces frizz, rinses clean from hair with no buildup & improves manageability and combability
- Gives dry, medium to coarse curls ultimate curl flexibility
- Maintains moisture, hydrates & smoothes curls
- Encourages curl shape & definition
- Enhances curl body & shape
Features
- Rich moisture preserving blend will leave dry, medium to coarse curls shiny, bouncy & hydrated
- Dermatologist co-developed, backed by science & stylist approved
- A clean & invigorating Fresh Rose floral scent that starts with sparkling citrus, clean water accord and wild mint, plus rose blossom, waterlily and freesia and finishes with musk, creamy accord and blond woods
- Bottle made from 50% recycled ocean bound plastics
- Gluten-free
Formulated Without
- SLS/SLES sulfates
- Silicones
- Parabens
Item 2581881
Use DevaCurl's "scrub in/scrub out" method:
- Apply to scalp and scrub in with fingertips.
- Scrub out while rinsing thoroughly.
- Follow with One Condition Original.
- For a deeper cleanse, use Buildup Buster.
If you have dry, medium to coarse curls but prefer mild lather, Low-Poo Original is recommended. If you have dry, fine curls, Low-Poo Delight is recommended. If you have dry, coarse curls and need ultra-rich moisture, DevaCurl recommends No-Poo Decadence.
Keep out of the reach of children. In the event of contact with eyes, rinse thoroughly with water.
Aqua/Water/Eau, Cetyl Alcohol, Isopropyl Palmitate, Behentrimonium Chloride, Laureth-4, Glycerin, Ppg-3 Benzyl Ether Myristate, Vitis Vinifera (Grape) Seed Oil, Citric Acid, Cocamidopropyl Betaine, Cocos Nucifera (Coconut) Oil, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Corn Starch, Isopropyl Alcohol, Menthol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Polyquaternium-7, Sodium Chloride, Tetrasodium Edta, Tocopherol, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Sodium Benzoate, Parfum/Fragrance, Citronellol, Geraniol.
As is common in the hair care industry, from time to time DevaCurl may update certain ingredients, such as preservative systems or fragrance, to improve quality, enhance the performance of the product, or to comply with the latest regulatory requirements. You should always check the product's packaging for the most up to date and accurate ingredient information.
DevaCurl products go through rigorous testing and adhere to all relevant cosmetics regulations for product safety before they reach the market.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Very Moisturizing for Dry, Curly Locks!
DevaCurl No-Poo Original shampoo is definitely made for someone like me with curly, dry hair. I need a lot of moisture in my hair, and this shampoo provided it. It is sulfate-free which means no lather (it's really weird at first if you have never used a non-lathering shampoo) and lots of moisture. ...
Most Helpful Critical Review
Irritating Rebrand
I don't know why they are calling this "original" since it is nothing like the original formula. I used No-Poo and other Deva products exclusively for about 10 years and loved the brand. Then a couple of years ago, I noticed that there was a slightly different smell to the No-Poo & the product seeme...
334 results
Love the clean
Hair Type Very Curly Hair
I received free product in exchange for my honest review. I never had a cleanser that doesn't lather so it takes some time getting used too but I love the cleanser. I have a dry scalp but this helped add moisture to my hair while feeling clean.
Terrible since they changed the formula
I used all things DevaCurl religiously for 10 years. But then they changed the formula, and I completely left the brand because now nothing Deva works for my hair. Fine, type 2 curls/waves here.
Works well
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Smells wonderful and doesn't make my daughter's hair feel greasy. Keeps the frizz down to a minimum and extremely easy to use. Would definitely recommend.
It was a good travel sixmze amout.
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I really wasn't happy about the product. It took me so long to write a review because I needed more time to give it the benefit of the doubt. My hair was falling using this product and had a reaction to the product. Stopped forn1 week from using it. And tried again and it happend again. I had to get rid of it.
Amazing, non-stripping cleanser
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I have 3a/b curls, have been using "regular" shampoo, and had no idea my hair could feel this way. You have to work it in and it doesn't lather, it feels like conditioner, but once you rinse it out it's a clean like I'd never felt. My hair felt smooth, detangled, and lush. In the summer I might be able to get away with using just this and not conditioner as well.
Questions
Q&A
Showing 1 out of 1 Questions
- Q
When will the unscented version of N0-POO ORIGINAL come back? Strong scents trigger my asthma!
- Asked by Marty
- Official Answer By DevaCurl - Brand EngageHi! Thank you for your question. At this time, our Hypoallergenic Fragrance-Free line has been discontinued. We're truly sorry for any disappointment this may cause. Never say never though! We are always in the works for new products. Please feel free to check our websites and sign up for our promotional emails so that you may be one of the first to know of any new product drops for DevaCurl! Please let us know if you have anymore questions.Was this answer helpful to you