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Highlights
Summary
If you have dry, medium to coarse curls, DevaCurl's NO-POO ORIGINAL Zero Lather Cleanser For Rich Moisture, with its rich moisture preserving blend, will leave them shiny, bouncy and hydrated.
Benefits
- Gently cleanses, adds shine, controls frizz and reduces frizz, rinses clean from hair with no buildup & improves manageability and combability
- Gives dry, medium to coarse curls ultimate curl flexibility
- Maintains moisture, hydrates & smoothes curls
- Encourages curl shape & definition
- Enhances curl body & shape
Features
- Rich moisture preserving blend will leave dry, medium to coarse curls shiny, bouncy & hydrated
- Dermatologist co-developed, backed by science & stylist approved
- A clean & invigorating Fresh Rose floral scent that starts with sparkling citrus, clean water accord and wild mint, plus rose blossom, waterlily and freesia and finishes with musk, creamy accord and blond woods
- Bottle made from 50% recycled ocean bound plastics
- Gluten-free
Formulated Without
- SLS/SLES sulfates
- Silicones
- Parabens
Item 2581880
Use DevaCurl's "scrub in/scrub out" method:
- Apply to scalp and scrub in with fingertips.
- Scrub out while rinsing thoroughly.
- Follow with One Condition Original.
- For a deeper cleanse, use Buildup Buster.
If you have dry, medium to coarse curls but prefer mild lather, Low-Poo Original is recommended. If you have dry, fine curls, Low-Poo Delight is recommended. If you have dry, coarse curls and need ultra-rich moisture, DevaCurl recommends No-Poo Decadence.
Keep out of the reach of children. In the event of contact with eyes, rinse thoroughly with water.
Aqua/Water/Eau, Cetyl Alcohol, Isopropyl Palmitate, Behentrimonium Chloride, Laureth-4, Glycerin, Ppg-3 Benzyl Ether Myristate, Vitis Vinifera (Grape) Seed Oil, Citric Acid, Cocamidopropyl Betaine, Cocos Nucifera (Coconut) Oil, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Corn Starch, Isopropyl Alcohol, Menthol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Polyquaternium-7, Sodium Chloride, Tetrasodium Edta, Tocopherol, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Sodium Benzoate, Parfum/Fragrance, Citronellol, Geraniol.
As is common in the hair care industry, from time to time DevaCurl may update certain ingredients, such as preservative systems or fragrance, to improve quality, enhance the performance of the product, or to comply with the latest regulatory requirements. You should always check the product's packaging for the most up to date and accurate ingredient information.
DevaCurl products go through rigorous testing and adhere to all relevant cosmetics regulations for product safety before they reach the market.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Very Moisturizing for Dry, Curly Locks!
DevaCurl No-Poo Original shampoo is definitely made for someone like me with curly, dry hair. I need a lot of moisture in my hair, and this shampoo provided it. It is sulfate-free which means no lather (it's really weird at first if you have never used a non-lathering shampoo) and lots of moisture. ...
Most Helpful Critical Review
Irritating Rebrand
I don't know why they are calling this "original" since it is nothing like the original formula. I used No-Poo and other Deva products exclusively for about 10 years and loved the brand. Then a couple of years ago, I noticed that there was a slightly different smell to the No-Poo & the product seeme...
334 results
Confused about its purpose
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I'm so confused about the no-poo purpose. I initially thought it was a shampoo, but once I applied it to my hair it felt like a conditioner. It made my hair smooth, which is the very opposite of a shampoo. It didn't clean anything. I had to apply a different shampoo brand. I may be wrong about the purpose of this product. Someone, please correct me if I'm mistaken.
Cleans hair well
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

A little weird using shampoo that does not lather,at first. Like maybe it won't clean your hair well, but it does. Pleasant smell and hair is soft and nice curls.
Smells great but drying
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

First off this shampoo smells great. However, the no lathering is something to get used to. I felt like it did cleanse my hair but it immediately felt very dry. I had to use a lot of other products to get my hair to feel moisturized after this. Not a bad product just not good for my hair
If you like a lather, this is not it
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

The Divacurl no poo shampoo is not something I would recommend for anyone who wants to "shampoo" their hair. To me, this product is for someone who likes to "co-wash" their hair instead of shampooing their hair. I believe this is a great product for co-washing! This product does not lather, and I found myself using ALOT of the no poo just so I can try and get my daughters 4C long hair cleaned. It says it's for dry, medium to coarse curls, and in that regard it is moisturizing. I washed my daughters hair, depending on the daughter, every 2 to 4 weeks and this is not a shampoo I would reach for. If you need something that you're just going to "co-wash" with or you have a looser curl pattern, then this product may be for you. Has a light menthol or peppermint scent. 
Best shampoo that cleans without drying my hair
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This shampoo is best in terms of ingredients, moisturizing texture and cleansing without leaving my hair feeling dry. I like that it cleans without lather. This shampoo best suits my hair that tends to get too dry with regular shampoo.
Questions
Q&A
Showing 1 out of 1 Questions
- Q
When will the unscented version of N0-POO ORIGINAL come back? Strong scents trigger my asthma!
- Asked by Marty
- Official Answer By DevaCurl - Brand EngageHi! Thank you for your question. At this time, our Hypoallergenic Fragrance-Free line has been discontinued. We're truly sorry for any disappointment this may cause. Never say never though! We are always in the works for new products. Please feel free to check our websites and sign up for our promotional emails so that you may be one of the first to know of any new product drops for DevaCurl! Please let us know if you have anymore questions.Was this answer helpful to you