Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
(2)Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
SEEN Magic Serum works to visibly transform your hair into smoother, shinier, healthier-looking hair in just seconds. It reduces frizz, adds shine, nourishes, strengthens and protects hair from heat styling and breakage.
Features
- This product received the National Eczema Association's Seal of Acceptance. This means those with sensitive or eczema-prone skin can use fragrance free SEEN and enjoy happy, healthy skin and gorgeous hair!
Item 2594153
Apply 2-5 drops to damp or dry hair (more for longer/thicker hair), focusing on the mid-lengths to ends. Use before styling or as a finishing serum for extra shine and frizz control. Cocktail with your favorite SEEN styling products for even more magic.
Ethylhexyl olivate, C13-15 Alkane (plant derived), Squalane.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
The Ordinary
Multi-Peptide Serum for Hair Density for Thicker, Fuller Looking Hair
Moroccanoil
Moroccanoil Treatment Hair Oil
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Pureology
Hydrate Conditioner For Dry Hair Nourishment & Moisture
Redken
One United Multi-Benefit Leave In Conditioner Spray
Clinique
Moisture Surge 100H Auto-Replenishing Hydrator Gel Moisturizer with Hyaluronic Acid
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
SEEN
Frizz + Repair Treatment Mask, Fragrance Free
SEEN
Leave-In Conditioner, Fragrance Free
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
The KEY to My Shiny Silver Curls!
I have thick, medium-long, 3A/B curls, and like many women my age, have gone "pandemic gray". Actually, my hair is a lovely mix of the original dark brown underneath with silver, white, gray, and fun sparkles on top! As a recovering mold victim (exposed while exercising at a public rec center), I of...
Most Helpful Critical Review
Not good for very sensitive skin
I have very curly, 3C hair. I previously tried their curl cream which didn't work at all for me. Caused breakouts. Customer service was great and i was refunded so no complaints. After months of bad luck with other products I decided to try SEEN one more time, this time using the Magic Serum. After ...
528 results
Frizz control
Reviewed at
Dealing with gray hair and humidity. I use this after Seen Shampoo and Conditioner. I pair the Serum with the Blow Out Crème. Yes it was that bad. Imagine salt and pepper steel wool pad for hair
I like how shiny my
Reviewed at
I like how shiny my hair is and it feels somewhat moisturized by this!
Great Product
Reviewed at
I recently switched to Seen's Magic Serum in an effort to eliminate beauty products that contain fragrances, and I am so happy I switched! For reference, I have highlighted, moderately frizzy, and thick (but fine) hair. It does not weigh hair down and controls frizz/flyaways nicely. Very happy with how it works and that the ingredients are clean!
Softens my hair
Reviewed at
A little goes a long way! Makes my hair feel smooth and healthy
Great product for frizzy hair
Reviewed at
This product helps control my frizz-prone hair, even when I traveled to the rainforest! I use a few drops on dry hair. I really like that my hair still feels soft and never looks oily after applying this product. Works much better than other hair serums I have tried in the past.
Questions
Q&A
Showing 5 out of 7 Questions
- Q
How much heat protection does this provide? Safe for color treated hair?
- Asked by Chrissy
- Official Answer By SEEN - Brand EngageSEEN Magic Serum provides heat protection up to 450°F and is color-safe, so it can be used on color-treated hair.Was this answer helpful to you
- Q
Can magic serum be applied to dry hair?
- Asked by Angel
- Official Answer By SEEN - Brand EngageYes, SEEN Magic Serum can be applied to dry, damp, or wet hair.Was this answer helpful to you
- Q
My hair is very fine and thinning. I struggle with static electricity, flyaways & for the past year I've had an alarming amount of breakage. Your serum appears to be exactly what I need for my concerns, but I'm afraid it will be too heavy & weigh my hair down. I also looked at your blowout creme & wondered if it's a lighter version of this. What do you suggest?
- Asked by Ms. Grace
- Official Answer By SEEN - Brand EngageWe think that our Magic Serum would be a great fit, given your concerns! We would recommend only applying 2-3 drops of Magic Serum to start, as a little goes a long way. As long as you start slow, and focus the product on your mid-lengths and ends, this product should not weigh your hair down.Was this answer helpful to you
- Q
Hi, this is supposed to be clear, right? I just got mine a few weeks ago and only used it a couple of times. I Noticed today there was somthing white in the bottome of the bottle, when I shook it it became a little cloudy
- Asked by Al
- Official Answer By SEEN - Brand EngageThere can occasionally be variation in color and texture from batch to batch as the raw ingredients can vary slightly in appearance. This is not a factor that we attempt to control as it does not affect the efficacy of the product. If you give the serum a good shake then the product should mix thoroughlyWas this answer helpful to you
- Q
Can this be used for frizzy hair ?
- Asked by Sue
- Official Answer By SEEN - Brand EngageYes, SEEN Magic Serum reduces frizz, adds shine, nourishes and provides hair with protection against heat up to 450º F.Was this answer helpful to you