Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Anastasia Beverly Hills Kiss Theory Lip Balm
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Summary
Cushion the Kiss. A modern lip hybrid designed for effortless shine and color. The plush gel-balm formula delivers high-impact payoff, instant hydration, and a glossy finish with a lightweight, non-sticky feel that smooths the look of lips in one swipe for a kiss-worthy finish.
Features
- Plush gel-balm texture delivers cushioned comfort with zero stickiness
- Hybrid formula combines balm-like comfort with high-impact color and glossy shine
- Lightweight, flexible wear that never feels heavy, tacky, or slippery
- Glossed lipstick effect delivers rich payoff with glass-like shine
- Instantly hydrates and moisturizes lips with Hyaluronic Acid and Vitamin E
- Smooths the look of lips while delivering immediate moisture and lasting comfort
- Melts seamlessly onto lips, enhancing the look of fullness and volume
- The perfect balance of shine and pigment—more than a balm, lighter than a lipstick
- Designed for effortless everyday wear, from minimal makeup to full glam
- Easy swipe-and-go application for quick touch-ups—no mirror needed
- Sleek, pocket-sized packaging made for on-the-go
- Available in soft neutrals to bold statement tones
- Vanilla-scented
- Free of gluten, phthalates, mineral oil, alcohol, talc, sulfates and parabens
Key Ingredients
- HYALURONIC ACID: Helps hydrate and visibly plump for fuller-looking lips
- VITAMIN E: Helps nourish and soften for smooth comfort with antioxidant benefits
- CANDELILLA WAX: Helps enhance payoff, shine, and smooth glide
Item 2657530
HOW TO APPLY:
Twist up only a small amount of product---do not overextend, as the component does not retract. The soft gel-balm formula is designed to glide effortlessly and may break if too much product is exposed. Swipe across lips for instant hydration, glossy shine, and high-impact color.
PRO TIP:
Wear alone or pair with Lip Liner for a sculpted, defined look.
Diisostearyl Malate, Bis-Diglyceryl Polyacyladipate-2, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Polyglyceryl-2 Triisostearate, Caprylic/Capric Triglyceride, Polyisobutene, Hydrogenated Polyisobutene, Methyl Hydrogenated Rosinate, Polyethylene, Jojoba Esters, Phenyl Trimethicone, Vp/Hexadecene Copolymer, Fragrance/Parfum, Butyrospermum Parkii (Shea) Butter, Euphorbia Cerifera (Candelilla) Wax, Squalane, Microcrystalline Wax, Caprylyl Glycol, Ethylhexylglycerin, Tocopheryl Acetate, Limnanthes Alba (Meadowfoam) Seed Oil, Glyceryl Behenate, Hydrolyzed Sodium Hyaluronate, Tocopherol, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499), Red 7 Lake (CI 15850)
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
OLEHENRIKSEN
Pout Preserve Hydrating Peptide Lip Treatment
e.l.f. Cosmetics
Glow Reviver Melting Lip Balm
IT Cosmetics
Do It All Lip Transformer Hydrating Lip Balm + Lip Liner
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
La Roche-Posay
Toleriane Purifying Foaming Face Wash for Oily Skin
Morphe
Lifeproof 16-Hour Continuous Setting Mist
Maybelline
Lash Sensational Sky High Mascara
IT Cosmetics
Do It All Hydrating Sheer Tinted Moisturizer Balm
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Anastasia Beverly Hills
Kiss Theory Lip Balm
Anastasia Beverly Hills
Universal Luminous Tinted Lip Gloss
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
I honestly loved it!
[I received this product in exchange for my honest review] I've been trying the Kiss Theory Lip Balm by Anastasia Beverly Hills in the shade Silk, and I honestly loved it. The first thing that caught my attention was the packaging. It has such an elegant and glamorous look, with that beautiful gold...
Most Helpful Critical Review
Too small for the price but it's a nice balm
I received a tube of Anastasia Beverly Hills Kiss Theory Lip Balm in exchange for my review. I chose the color Paradiso because I always gravitate towards coral pink colors and I felt most of the other color options were neutral or red based. I really like the brighter pop of pink of this shade. ...
954 results
Doesn't leave your lips feeling sticky
[I received this product in exchange for my honest review] It glides on smoothly and feel soft and comfortable on my lips. It provides a hint of color with a nice hydrating finish without feeling too sticky or heavy. It has helped with my dry lips by keeping them feeling softer overall great for every day lip balm use.
I like it
Loving the Anastasia Beverly Hills KISS Theory Lip Balm! It feels so smooth and hydrating, with a beautiful glossy finish. Perfect for that effortless, everyday lip look!
I love this lip balm in the shade vellum
I love this lip balm in the shade vellum. It's a pretty brown that looks nice on my lips. It's small so I can put in on my pocket for reapplication during the day. My lips feels hydrated. Can staying in my lips for hours before reapplication.
Beautiful Color, Creamy Texture, and Fuller-Looking Lips
[I received this product in exchange for my honest review] Kiss Theory Lip Balm from Anastasia Beverly Hills surprised me unexpectedly with beautiful color palette, smooth and creamy texture and sleek finish. I love that this product is soft on your lips but it does not go beyond the lip contour, lasts long and moisturizes my lips. Lips look full and juicy. The skin becomes softer and it is creates the illusion of pumped-up lips and gives your look a complete finish. This time I decided to try color ECHO and it is very neutral and can go well as with both light make up and more intense night make up.
Perfect lip balm
[I received this product in exchange for my honest review] I love this lip balm! The texture is smooth, hydrating, and silky. Not sticky. The color is light and pretty. It's the perfect lip product for everyday use. Can't wait to try out other colors.
