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Anastasia Beverly Hills Kiss Theory Lip Balm
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Summary
Cushion the Kiss. A modern lip hybrid designed for effortless shine and color. The plush gel-balm formula delivers high-impact payoff, instant hydration, and a glossy finish with a lightweight, non-sticky feel that smooths the look of lips in one swipe for a kiss-worthy finish.
Features
- Plush gel-balm texture delivers cushioned comfort with zero stickiness
- Hybrid formula combines balm-like comfort with high-impact color and glossy shine
- Lightweight, flexible wear that never feels heavy, tacky, or slippery
- Glossed lipstick effect delivers rich payoff with glass-like shine
- Instantly hydrates and moisturizes lips with Hyaluronic Acid and Vitamin E
- Smooths the look of lips while delivering immediate moisture and lasting comfort
- Melts seamlessly onto lips, enhancing the look of fullness and volume
- The perfect balance of shine and pigment—more than a balm, lighter than a lipstick
- Designed for effortless everyday wear, from minimal makeup to full glam
- Easy swipe-and-go application for quick touch-ups—no mirror needed
- Sleek, pocket-sized packaging made for on-the-go
- Available in soft neutrals to bold statement tones
- Vanilla-scented
- Free of gluten, phthalates, mineral oil, alcohol, talc, sulfates and parabens
Key Ingredients
- HYALURONIC ACID: Helps hydrate and visibly plump for fuller-looking lips
- VITAMIN E: Helps nourish and soften for smooth comfort with antioxidant benefits
- CANDELILLA WAX: Helps enhance payoff, shine, and smooth glide
Item 2657520
HOW TO APPLY:
Twist up only a small amount of product---do not overextend, as the component does not retract. The soft gel-balm formula is designed to glide effortlessly and may break if too much product is exposed. Swipe across lips for instant hydration, glossy shine, and high-impact color.
PRO TIP:
Wear alone or pair with Lip Liner for a sculpted, defined look.
Diisostearyl Malate, Bis-Diglyceryl Polyacyladipate-2, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Polyglyceryl-2 Triisostearate, Caprylic/Capric Triglyceride, Polyisobutene, Hydrogenated Polyisobutene, Methyl Hydrogenated Rosinate, Polyethylene, Jojoba Esters, Phenyl Trimethicone, Vp/Hexadecene Copolymer, Fragrance/Parfum, Butyrospermum Parkii (Shea) Butter, Euphorbia Cerifera (Candelilla) Wax, Squalane, Microcrystalline Wax, Caprylyl Glycol, Ethylhexylglycerin, Tocopheryl Acetate, Limnanthes Alba (Meadowfoam) Seed Oil, Glyceryl Behenate, Hydrolyzed Sodium Hyaluronate, Tocopherol, Titanium Dioxide (CI 77891), Red 7 Lake (CI 15850), Iron Oxides (CI 77491, CI 77499), Blue 1 Lake (CI 42090)
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
I honestly loved it!
[I received this product in exchange for my honest review] I've been trying the Kiss Theory Lip Balm by Anastasia Beverly Hills in the shade Silk, and I honestly loved it. The first thing that caught my attention was the packaging. It has such an elegant and glamorous look, with that beautiful gold...
Most Helpful Critical Review
Too small for the price but it's a nice balm
I received a tube of Anastasia Beverly Hills Kiss Theory Lip Balm in exchange for my review. I chose the color Paradiso because I always gravitate towards coral pink colors and I felt most of the other color options were neutral or red based. I really like the brighter pop of pink of this shade. ...
961 results
Fell in Love 👀🤎
[I received this product in exchange for my honest review] The application of this lip balm is as smooth as butter. What a beautiful shade as well. Perfect for the fall season. It isn't sticky and stays on my lips for a while. There's no fragrance but it taste perfectly fine. No stain issue. I totally fell in love with this product. I wear it every day now.
A staple for lip stick lovers
[I received this product in exchange for my honest review] I am obsessed. I'm truly more of a lip gloss girlie myself but this lipstick is soft and buttery and glides right on. It's so pretty and comfy alone but you can add a gloss on top for more shimmer or shine and it's perfect.

Gorgeous
[I received this product in exchange for my honest review] Lip Balm is so good. I didn't expect that this color would be so natural. My lips are soft and hydrated. Also the package is super cute in the gold color.

Glad I tried it, but I wouldn't repurchase.
[I received this product in exchange for my honest review] At first glance, this lipstick catches your eye with its design, shape, and beautiful shade. But in reality, it's a mixed bag. The packaging only looks high-end from a distance — in hand, it feels like cheap, lightweight plastic that seems fragile enough to crack if you press too hard. The shade itself looks gorgeous in the tube, and the texture feels pleasantly buttery, but it applies unevenly, going on streaky and in patchy layers. It definitely lacks pigment and intensity. On the plus side, it's completely neutral with no scent or taste.




Beautiful Lip Balm
[I received this product in exchange for my honest review] This Anastasia Beverly Hills Kiss Theory Lip Balm in the shade echo is beautiful. I love the sleek packaging, and it feels great on my lips. It's moisturizing and not sticky. I definitely recommend this product.