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Summary
Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.
Benefits
- For cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes
- This purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touch
- Apply to wet hair and lather
- Leave for 3-5 minutes, then rinse thoroughly
- Use with our Cool Blonde Shampoo for maximum effect
Item 2541299
Apply to wet hair and lather. Leave for 3-5 mins, then rinse thoroughly.
Precautions: Contains hair colorants. Do not apply this product if: you have ever experienced any reaction after coloring your hair, you have experienced a reaction to a temporary ''black henna'' tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.
Water/Aqua/Eau, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, PEG-3 Distearate, Panthenol, Citric Acid, Fragrance/Parfum, Sodium Benzoate, Methylparaben, Tocopheryl Acetate, Propylparaben, Sodium Hydroxide, CI 60730/Violet 2, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Benzoic Acid, Linalool, Hexyl Cinnamal, Benzyl Salicylate, Citronellol, Geraniol.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Cool Ashy Blonde/Brunette
This product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this sh...
Most Helpful Critical Review
good product but certainly not the best
I normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner a...
139 results
It is a decent shampoo!
Submitted as part of a free sample program
I received this produce for reviewing purposes, however, all opinions are my own. This shampoo is quite good for blonde hair. It makes the color more vibrant and protects the blonde. The scent is okay. However, it is somewhat too dry for my hair.
Works but you use allot
Describe Yourself Colored blonde hair w/ platinum highlights
Submitted as part of a free sample program
I received this product complimentary for testing purposes.

Keeps my hair icy in between toning
Submitted as part of a free sample program
I really enjoyed this shampoo. I've used Wella to tone my hair for YEARS and I really think this helps keep my hair icy looking in between toning. It's not quite as strong as the previous purple shampoo I used, but it's also less drying. AND it doesn't stain my hands like my other one did! I received this complimentary, but I'm actually about to run out and I plan on ordering more right away. ☺️

Good and smooth
Describe Yourself Blond, Dry hair
Submitted as part of a free sample program
My hair became more hydrated
This is a great toner shampoo by a reputable brand
Submitted as part of a free sample program
This is a great toner shampoo for blondes. It delivers the right amount of pigment to tone (yellow undertone) blonde hair back to white blonde. The scent is way too strong and makes me sneeze (comparable to shimmer lights) but otherwise this is the best toning shampoo I have tried for so far.
