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Summary
A sulfate-free purple shampoo that tones and brightens blonde, highlighted, and bleached hair. Neutralizes unwanted yellow while cleansing gently and leaving hair softer, shinier, and more vibrant.
Benefits
- Neutralizes brassy yellow tones in blonde and lightened hair
- Brightens dull color for a fresher, cooler blonde
- Gently cleanses without stripping moisture
- Helps soothe scalp and reduce visible irritation
- Leaves hair softer with improved shine and manageability
- Developed with the expertise of licensed stylists shaped by years behind the chair
Key Ingredients
- Purple Colorants: Neutralize yellow tones to maintain brighter blonde shades
- Moringa Oil: Conditions and strengthens hair while supporting color vibrancy
- Hemp Seed Oil: Helps prevent damage and improve overall hair softness
Formulated Without
- Sulfates
- Parabens
- Phthaltes
- Harsh Salts
- Gluten
Item 77008545
Apply to wet hair and create a rich lather. Gently massage into your scalp with your fingertips. Leave on for 1-3 minutes and rinse thoroughly. Use 1-2 times per week as needed. For optimal results, alternate with your current Tricoci shampoo and conditioner.
Water, Babassuamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Cocamide MIPA, Sodium Lauroamphoacetate, Sodium Chloride, Aloe Barbadensis Leaf Juice, Cannabis Sativa (Hemp) Seed Oil, Moringa Oleifera Seed Oil, Olea Europaea (Olive) Fruit Oil, Polyquaternium-7, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Panthenol, Propylene Glycol, Chamomilla Recutita (Matricaria) Flower Extract, Acrylates Copolymer, PEG-120 Methyl Glucose Dioleate, Aminomethyl Propanol, Palmitamidopropyltrimonium Chloride, Propanediol, Sodium Benzoate, Disodium EDTA, Basic Blue 99 (CI 56059), Violet 2 (CI 60725), Disperse Violet 1 (CI 61100), Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Fragrance, Hexyl Cinnamal, Santalol, Limonene
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
15 results
Love it
Reviewed at
One of the best purple shampoos I've ever used. Doesnt leave my hair brassy or dry, I've recommended this product before to several blondes!
I love this product!💜
Reviewed at
This product makes my hair feel so smooth and it makes my blonde look nice and icy🤍! Totally recommend for blondes!
The best debrassing shampoo
Reviewed at
I love this blonde debrassing shampoo ,leaves beautiful tone and doesn't dry out the hair 👍👍👍👍
Loving this shampoo
Reviewed at
I received a free product in exchange for my honest review: I love the shampoo paired with the conditioner. I have blonde highlights and they were starting to look brassy .this combo helped . I can't wait to continue using it.
Going from light to darker? Definitely recommend!!!
Reviewed at
I have recently got into going lighter and with my natural hair color being so darker I get really yellow/warmer tones. This comes in handy because instead of going to the salon to get toned you can De-brass at home.