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Joico Colorful Anti-Fade Shampoo for Long-Lasting Color Vibrancy #1
Joico Colorful Anti-Fade Shampoo for Long-Lasting Color Vibrancy #1

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Joico Colorful Anti-Fade Shampoo for Long-Lasting Color Vibrancy

$23.00

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Size:10.1 oz

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Details

Benefits

  • Color vibrancy lasts up to 8 weeks*
  • Free of SLS/SLES sulfates**
  • Provides UV protection for longer-lasting color***
  • Increases shine, manageability and strength****
  • *Tested with permanent and semi-permanent hair color; when washing hair 2-3 times a week using Colorful Shampoo
  • **SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
  • ***When using Colorful Glow Beyond Anti-Fade Serum
  • ****Against combing breakage on damaged hair

Item 2579866

How To Use

Apply to wet hair. Lather and rinse.

Ingredients

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Betaine, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Phosphatidylcholine, Camellia Sinensis Seed Oil, Arginine Hcl, Punica Granatum Extract, Sodium Lauryl Sulfoacetate, Dimethicone Propyl Pg-Betaine, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Isostearamide Mipa, Polyquaternium-47, Citric Acid, Polyquaternium-7, Laureth-4, Peg-120 Methyl Glucose Dioleate, Dimethicone Peg-8 Meadowfoamate, Peg-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy Peg/Ppg-7/3 Aminopropyl Dimethicone, Propylene Glycol, Glyceryl Laurate, Tetrasodium Edta, Iodopropynyl Butylcarbamate, Phenoxyethanol, Sodium Hydroxide, Hydroxycitronellal, Linalool, Fragrance/Parfum.

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Colorful Ingredients
Colorful Anti-Fade Shampoo

COLOR PROTECTION IN BETWEEN SALON VISITS

COLORFUL ANTI-FADE SHAMPOO


Preserve the vibrancy of gorgeous, investment hair color with this gentle shampoo that takes out everything you don’t want and leaves behind everything you DO. Stocked with nourishing, sulfate-free ingredients, like Camellia Oil and Pomegranate Extract, it delivers a luxurious, epic clean that doesn’t strip color, yet whisks away daily pollutants that can dull your strands. The result is maximum shine, vibrancy, 3X more strength, and less breakage.


Directions: Apply to wet hair, lather, rinse.

FAQ's

Q: Is this shampoo for red hair?

A: Colorful Anti-Fade Shampoo helps fight the fade of all vibrant hair colors – from brunettes to redheads, blondes and beyond.


Q: Does the shampoo actually put color into your hair?

A: Unlike our Color Balance or Color Infuse Shampoos, which deposit color into the hair, this Colorful Anti-Fade Shampoo prevents hair that’s been colored from losing its investment shade.


Q: Does the product contain sulfates?

A: No. The entire Colorful line was developed free of SLS/SLES sulfates.