Tab through the images or use the previous or next buttons to navigate each product image
FENTY BEAUTY by Rihanna Hella Thicc Volumizing Mascara
Yay! You're earning points!
Highlights
Summary
Build irresistibly thick and lifted lashes with every stroke of the longwear FENTY Hella Thicc Volumizing Mascara. The ultra-creamy, ultra-black formula features a tapered brush that coats and loads every lash for an effect that looks outrageous yet feels weightless.
Benefits
- Hella big, hella bold, hella thick lashes that go beyond volume. The full-bodied formula delivers an voluptuous and curvaceous lash effect that will have everyone turnin’ heads.
- Ultra-black, longwear formula
- The extreme volume creates an unreal dramatic lash effect
- Sweat-, humidity-, & transfer-resistant
- Tapered brush & full-bodied formula to coat, curl & lift lashes
Item 2608612
HOW TO: - Before Application: Gently wipe off excess product off tip of mascara wand prior to application
Wiggle brush at the base of the lashes to build volume, continue to work product to tips of lashes
This formula was designed to grip onto every lash for max volume - make sure to coat your lashes from the base to the tip
It's buildable, so layer as much as you need to reach your desired effect
PRO TIPS:
Apply one eye at a time to allow mascara to dry between layers for best application
Using the mascara wand, brush lashes in three directions to desired thickness: Inner lashes in towards nose, center up towards brow and outer corner towards ear for full fanned-out effect.
Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'abeille, Paraffin, Glyceryl Stearate, Oryza Sativa Cera/Oryza Sativa Rice) Bran Wax, Butylene Glycol, Palmitic Acid, Acacia Senegal Gum, Polybutene, Vp/Eicosene Copolymer, Aminomethyl Propanol, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Stearic Acid, Phenoxyethanol, Hydroxyethylcellulose, Potassium Sorbate, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Ethylhexylglycerin, Polyester-4, Sodium Benzoate, Disodium Phosphate, Sodium Phosphate, Tocopherol, Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Buy it NOW, Run
As an expert, I am excited to share my positive review of the Fenty Beauty Hella Thicc Volumizing Mascara in the shade "Cuz I'm Black". This mascara is an exceptional product that delivers amazing results, making it a must-have for any makeup lover. One of the standout features of this mascara is t...
Most Helpful Critical Review
I would not buy this product again
The outside packaging of this product is nice. The actual container the mascara is in is also nice because it is shaped differently and has some weight to it. It is also easy to hold. When I first applied the mascara, it started a little clumpy but I thought maybe just because it is brand new tha...
876 results
Mascara
I love this mascara really lengthens my lashes
Love/Hate
Love the way this mascara makes my lashes look, i just hate that it flakes!
Love it
Great shade of black , makes my lashes look long
For the price point it applies like drugstore mascara
Ive tried drugstore mascara and gotten much better results. I tried making the product work three times, on the first time it applied very thick, and lot of prouduct. Which is to be expected somewhat with a new mascara. I took it off and wiped off the lash wand, so it has better results, this some what helped. The product still have was heavy and stuck to lashes unaturally, there is a lift aspect there but its un-uniform and gives it a 'spidery' effect and it honestly feels like the product have a kind of its on about what lashes get left to them. The lift is slight, uneven and not a true curl. Honestly regret buying the product, it may be one of the worst ive tried. No hate to fenty but the product is not made well.
Disappointed
Usually Fenty hits everytime so I was dissapointed that this mascara didn't work for me. Its flakey, clumpy, and not flattering. I have pretty good lashes and this did nothing for them.