0 in bag
SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

FENTY BEAUTY by Rihanna Hella Thicc Volumizing Mascara #1
FENTY BEAUTY by Rihanna Hella Thicc Volumizing Mascara #1

Tab through the images or use the previous or next buttons to navigate each product image

FENTY BEAUTY by Rihanna Hella Thicc Volumizing Mascara

Item 2608612

$20.00
    • CUZ I'M BLACK Hella Thicc Volumizing Mascara
    • LET'S BE BLUNT Hella Thicc Volumizing Mascara
    Size:0.33 oz

    Pickup and delivery options

    In stock and ready to ship

    Usually ships out in 1-2 days

    Earn points on this purchase.

    Details

    Benefits

    • Hella big, hella bold, hella thick lashes that go beyond volume. The full-bodied formula delivers an voluptuous and curvaceous lash effect that will have everyone turnin’ heads.
    • Ultra-black, longwear formula
    • The extreme volume creates an unreal dramatic lash effect
    • Sweat-, humidity-, & transfer-resistant
    • Tapered brush & full-bodied formula to coat, curl & lift lashes

    How To Use

    HOW TO: - Before Application: Gently wipe off excess product off tip of mascara wand prior to application

    • Wiggle brush at the base of the lashes to build volume, continue to work product to tips of lashes

    • This formula was designed to grip onto every lash for max volume - make sure to coat your lashes from the base to the tip

    • It's buildable, so layer as much as you need to reach your desired effect

    PRO TIPS:

    • Apply one eye at a time to allow mascara to dry between layers for best application

    • Using the mascara wand, brush lashes in three directions to desired thickness: Inner lashes in towards nose, center up towards brow and outer corner towards ear for full fanned-out effect.

    Ingredients

    Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'abeille, Paraffin, Glyceryl Stearate, Oryza Sativa Cera/Oryza Sativa Rice) Bran Wax, Butylene Glycol, Palmitic Acid, Acacia Senegal Gum, Polybutene, Vp/Eicosene Copolymer, Aminomethyl Propanol, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Stearic Acid, Phenoxyethanol, Hydroxyethylcellulose, Potassium Sorbate, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Ethylhexylglycerin, Polyester-4, Sodium Benzoate, Disodium Phosphate, Sodium Phosphate, Tocopherol, Iron Oxides (CI 77499).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

    Frequently bought together

    3 items

    Current Product

    FENTY BEAUTY by Rihanna

    Hella Thicc Volumizing Mascara

    Color
    CUZ I'M BLACK
    $20.00
    Benefit Cosmetics

    Roller Lash Curling & Lifting Mascara

    Color
    Black
    $29.00
    Benefit Cosmetics

    They're Real! Lengthening Mascara

    Color
    Black
    $29.00

    We think you'll like

    12 items

    Similar items for you

    12 items

    Sponsored products

    12 items

    Review Snapshot

    by PowerReviews

    1275 ReviewsWrite a Review
    85%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Buy it NOW, Run

    As an expert, I am excited to share my positive review of the Fenty Beauty Hella Thicc Volumizing Mascara in the shade "Cuz I'm Black". This mascara is an exceptional product that delivers amazing results, making it a must-have for any makeup lover. One of the standout features of this mascara is t...

    Versus
    Most Helpful Critical Review
    I would not buy this product again

    The outside packaging of this product is nice. The actual container the mascara is in is also nice because it is shaped differently and has some weight to it. It is also easy to hold. When I first applied the mascara, it started a little clumpy but I thought maybe just because it is brand new tha...

    834 results

    My go to mascara!!💕

    Submitted 6 days ago

    By Kiah

    From Orangeburg, SC

    I love it! It makes my eyebrows real thick and it dries fast and last for hours!

    Was this review helpful to you?
    The mascara is not good - my lashes clump

    Submitted 7 days ago

    By Tori

    From TX

    I would not recommend this mascara, but while I am here .. I will take a moment to leave feedback for Ulta Beauty Corp. FOR THE LOVE OF GOD, a retailer's point of sale system SHOULD have access to process online transactions. There have been issues returning online items in stores even when you have the RECIEPT and customer service is useless. I'm having to jump through hoops to return this mascara. I recommend addressing this issue before the next holiday season.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    10/10

    Submitted 11 days ago

    By Rachel

    From Long Island, New York

    No fallout, great lasting formula. Can't beat the price either!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    I would buy this product again and again and again!

    Submitted 12 days ago

    By Mindy

    From Ohio

    Fantastic product!!!! Best mascara I have ever used!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    horrible mascara

    Submitted 15 days ago

    By dollface

    From Whittier, ca

    My go to is and always will be KVD Beauty go big or go home... It gets many bad reviews about clumping, smearing and flaking but I never have those issues..I have never even had it get on my eye lid when applying. The only mascara that has ever given me any issues as far as smearing and getting all over the eye lid is this one by FENTY.. This was a free gift for being diamond member and I'm do glad I didn't pay money for it because it would be a waste.. Never will use it again.. Will always stick my me KVD Beauty never fails me

    Was this review helpful to you?