Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Highlights
Summary
dpHUE Gloss+ is a semi-permanent deep conditioning formula that deposits rich color in just 3-20 mins. The Gloss+ family includes 17 available hydrating pigmented shades and 1 sheer hue, leaving hair soft, luminous, and deeply moisturized for up to 8 washes.
Benefits
- Color boost with crazy healthy shine
- Works on natural or color treated hair
- Deep conditioning treatment
- Semi-permanent results
- Can be used as often as desired without any damage to hair
- No peroxide, ammonia or mixing
- Available in many shades
- Shades match and can be used with dpHUE Permanent Root Touch-Up Kit and dpHUE Color Touch Up Spray
- 2022 Harper's Bazaar "Best Gloss" Hair Award Winner
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Gluten
Item 2544605
Apply to clean, damp hair. Leave on for 3-20 minutes, depending on desired effect. Rinse thoroughly. Use as needed, whenever you want a color boost and to add extra shine. Lasts up to ten shampoos. All Gloss+ shades can be mixed with Sheer to create your ideal Gloss+ shade.
Water/Aqua/Eau, Cetearyl Alcohol, Propylene Glycol, Behentrimonium Chloride, Dimethicone, Polyquaternium-10, Triethanolamine, Parfum (Fragrance), Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Basic Blue 99, Basic Brown 17.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Seems to work
I really hesitated to buy this because of the price and I wasn't sure how it would work but Ulta has such a libral return policy I thought I would try it. I used this when my hair had a lot of gray roots and I should have been using a box color like I usually do so this was a pretty tough test of th...
Most Helpful Critical Review
Does not work!
Discovered this at Ulta by accident. I was excited about this product. I'm getting tired of root touch ups every 2 weeks. Well it did nothing. I left it on for 40 mins. As I was waiting, it looked like my roots were turning golden brown. I needed darker, but I would have been fine with it. Washed ...
1039 results
This ruined my hair
This does not deep condition or deposit color. My hair was black, I got this in black and now my hair is lighter ? It feels dry even though I conditioned after. I ruined my hair. Waste of money. Will return.
Be cautious shopping online
I like this product, however this ONE STAR is for Ulta careless customer service. Bought these during the sale, the package came with a mess. There was no protective wrapping on each bottle, this is what I received. I purchased a powder eyeshadow last year, came with shattered piece and had to return it. Have seen people complained about receiving broken eyeshadows from ultra so many times on YouTube, I assume Ulta really doesn't care!


Washes right out :(
I've used this twice now, and both times it all comes out in the first rinse, no matter how long I leave it in. It's essentially just expensive, but not high quality, conditioner that stains. Had higher hopes
Fantastic!
This product is great for in between coloring sessions to maintain my greys. Very pigmented so I recommend wearing gloves when using. Leaves hair silky and shining
Not conditioning
The "cherry cola" color looks pretty in the pics but its basically just neon red. This formula is not conditioning at all. The excess color is harder to rinse out and stains my towels and sheets worse than actual vivid hair dyes.
Questions
Q&A
Showing 5 out of 306 Questions
- Q
I have hand tied extensions. Is this safe to use on them?
- Asked by Tristen
- Official Answer By dpHUE - Brand EngageWe recommend doing a small strand test before applying this product all over your hair. Apply a small amount of Gloss+ to an inconspicuous section and follow the label recommendations to check compatibility. If you have any questions or need help choosing the right product or shade, let us know and we’ll be happy to work with you! Reach out to info@dphue.com for further assistance. Thank you!Was this answer helpful to you
- Q
Do you just rinse out or do you have to use shampoo?
- Asked by Sien
- Official Answer By dpHUE - Brand EngageHI! Gloss+ should be used like a deep conditioner, and you can simply style as normal after rinsing away. Safe to use as needed for a boost of shine and color refresh!Was this answer helpful to you
- Q
Will it lift my natural hair color?
- Asked by JJ
- Official Answer By dpHUE - Brand EngageGloss+ won’t lift your natural or treated hair color. It’s a pigmented deep conditioner, also known as a semi-permanent hair color, with no ammonia or peroxide. It colors the outer strands of the hair and gently fades in about 6–10 shampoos. As always, we recommend doing a strand test first!Was this answer helpful to you
- Q
How many applications per bottle for medium length hair?
- Asked by Bonbon0427
- Official Answer By dpHUE - Brand EngageHello! Gloss+ is to be used like a deep conditioner, so apply as you would any hair treatment, making sure your hair is saturated well. The number of applications can vary, but in general Gloss+ should yield at least 3 applications for medium length hair. Thanks for the inquiry!Was this answer helpful to you
- Q
Can this be applied to clean dry hair?
- Asked by Jan
- Official Answer By dpHUE - Brand EngageHi! Gloss+ is usually recommended for clean, damp hair but dry hair is fine too! If you use this technique, please ensure that you're saturating fully as dry spots can occur easier. A wide tooth comb helps with even distribution.Was this answer helpful to you