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Free Gift with purchase
Free Ultimate Repair Night Hair Serum with $55 Wella purchase (valid thru 11.28.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
Earn points on this purchase.
Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613458
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Ethanolamine,Toluene-2,5-Diamine Sulfate, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate Se,2,4-Diaminophenoxyethanol Sulfate, M-Aminophenol, Decyltetradecanol, Sodium Lauryl Sulfate, Resorcinol, Parfum/Fragrance, Sodium Sulfite, Ascorbic Acid, Disodium EDTA, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Sodium Hydroxide, Citric Acid.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
DO NOT BUY
Turned my hair black! Even though I followed the instructions perfectly. It should be dark blonde and now I look like a total fool.
Love!
I love this color! I usually go the salon for my hair, but about 6 montha ago got tired of paying $200+ every time. This is a product that I actually feel good using! Its not damaging at all, my usual colorist said its good. Leaves hair super soft and shiny, and lasts well! Also covers a few grays that i get here and there. I use it every 5-6 weeks. I use the color 5N.
Cover very well!
I was looking for Wella hair color everywhere! Its so hard to get a hand of them in the USA! Wella is the best !!! Covers gray very well and easy to use. Highly recommend!
Amazing color
This is a fantastic quality demi color. Some reviews have mentioned blonde tones making you brown. Thats VERY common with ALL demi colors since they only deposit. Id choose to tone my blonde and not color. Also all demis leave behind some color the demarcation line will blend. But it will not all wash out.
Medium blonde, more like dark brown
Dyed my hair with this with the medium cool blonde, followed the instruction, and now my hair is DARK. I Put it over several weeks old bleached hair that was still extremely light. Now my hair id a deep brunette and i hate it.