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Free Gift with purchase
Free Ultimate Repair Night Hair Serum with $55 Wella purchase (valid thru 11.28.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
Earn points on this purchase.
Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613461
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Laureth-3, Sodium Laureth Sulfate, Ethanolamine, Glyceryl Stearate Se, Toluene-2,5-Diamine Sulfate, Decyltetradecanol, Sodium Lauryl Sulfate, Sodium Sulfate, Resorcinol, Hydroxyethyl-3,4-Methylenedioxyaniline Hcl,Parfum/Fragrance, Sodium Sulfite, M-Aminophenol, Sodium Hydroxide, Ascorbic Acid, Disodium EDTA, 2-Methylresorcinol, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Citric Acid.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
Love it!
I'm not sure what people mean by it runs or it doesn't last long? When I go to a hairdresser my whites literally start coming out at 2 1/2 wks and I have told my hairdresser about it. Needless to say her products haven't changed so I went w/Wella and it lasts me a good 4wks without spending $90. I'm completely satisfied and hooked. Maybe people have to read directions b4 using and leave on time depending on how much greys or color change
Dark Results
I purchased the 5N color hoping it would lightly tone the blonde highlights on my brown hair. I knew the box dyes tend to be more intense so I only left it on for 10 min and my results were still VERY dark so beware what color you purchase. It doesn't look bad and itll fade so I'm happy with the result
MY GO TO
ive been using this line for a couple uears now and i love if. it gives great color and doesnt fade super quick. is mever damaging and is always amazing. highly reccomend.
Stains everything!
First, this is a good option if you: 1. Don't want to use permanent hair color, and 2. if you are NOT active. The color and coverage is really great. However, when I go for a run, I have blue streaks dripping down my face and neck from the dye being activated by sweat, similar to how it falls out with each shower. Sometimes, I wake up with a blue forehead from my bangs. I am using the 1 Black dye, for reference.
Great product
I've been using this in color 5WG for about 1 year. I just have a few grays to cover around my temples/hairline and this does a great job. I need to reapply it every 4 weeks. I'd rather use the demi permanent hair color vs permanent at the moment, so I'm glad this exists.