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Highlights
Summary
Sunday Riley CEO 15% Vitamin C Brightening Serum is powered by 15% Vitamin C. This lightweight serum fights the look of dullness and discolorations at the source, while diminishing the signs of aging.
Benefits
- #1 brightening specialist in the US based on FY 2021 dollars sold in NPD.
- A hydrating, antioxidant formula that reinforces the skin's moisture barrier for a skin-smoothing glow
- Visual improvement of lines and wrinkles, dark spots and dullness
- Instantly brightens the complexion with radiance reduces the appearance of redness and skin sensitivity
- Diminishes the appearance of pores
- Firms, plumps and restores youthful skin bounce
- For all skin types
- Vegetarian
Key Ingredients
- THD Ascorbate is an extremely stable, oil soluble form of Vitamin C. It helps fight the signs of aging including dullness, visible loss of firmness and the appearance of dark spots, lines and wrinkles and surface redness.
- Phytosterols Complex is isolated from soybeans and containing at least 40% ß-sitosterol. These concentrated phytosterols help reduce the look of redness due to skin sensitivity.
- Saccharide Isomerate extract reduces the appearance of pores while reinforcing the skin's moisture barrier for smooth, youthful texture.
- Glycolic Acid is an AHA, which refines skin texture and keeps the pH of the formula in the right zone for maximum effectiveness.
Formulated Without
- Parabens, sulfates, gluten, phthalates, soy, and artificial fragrance
Item 2561650
Apply 1-2 pumps to clean skin, morning or night. Can be followed with Vitamin C Rich Hydration Cream or Tidal Brightening Enzyme Water Cream. Vitamin C pairs well with retinol, like Luna Sleeping Night Oil.
Water/ Eau/ Aqua, Tetrahexyldecyl Ascorbate, Squalane, Polyglyceryl-6 Distearate, PEG-8 Beeswax, Limonene, Citrus Aurantium Dulcis (Sweet Orange) Peel Oil, Citrus Tangerina (Tangerine) Peel Oil, Glycine Soja (Soybeans) Sterols, PPG-12/SMDI Copolymer, Sodium Phytate, Tocopherol, Phenoxyethanol, Acetamidoethoxyethanol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Jojoba Esters, Glycolic Acid, Caprylyl Glycol, Cetyl Alcohol, Polyglyceryl-3 Beeswax, Chlorphenesin, Glycerin, Polysorbate 60, Sorbitan Isostearate, Saccharide Isomerate, Linalool.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Skin Type
Most Helpful Positive Review
Bright, healthy skin!
This is such a beautiful moisturizer! It was gifted to me by Sunday Riley. I loved it all, from the scent to the color and the lovely creamy texture. I stopped using it for a while because I microbladed my brows and I couldn't wet them so I stopped doing a proper skincare routine for a few days and ...
Most Helpful Critical Review
Deception loses great customers . . .
Honestly, I am sad. I spent an afternoon inside a specialty store testing, reading and smelling dozens of products to find the 'one' for me. After a very long time, I settled on this C.E.O. Brightening Serum with such excitement. I took it home and used it that very night and continued every day ...
787 results
There's nothing wrong with the packaging…
Decent serum. I tried the 0.5-oz travel size to see if I liked it before committing to a larger bottle. It was effective, so I give it 4 stars, but I didn't like the artificial orange smell so I won't be going back for more. If you like the smell, if you like THD as your vitamin C and if you have the budget for $90/ounce you'll be pleased. I noticed the bag inside the bottle when I opened the component to scrape out any excess (there are always multiple uses left in a pump bottle after it stops pumping!) and I'm surprised to see all the accusations about the brand shorting customers. The size of a bottle is irrelevant, you pay for the volume of product which is clearly labeled on the bottle. The amount of product in my travel size container was definitely 0.5-oz as indicated. That's half of a standard sized shot glass, it's not a lot. The bag looks small when empty because it's airtight and collapses to help push product up the pump. No one's getting scammed, it's just an expensive product per fluid ounce and an ounce goes by in a flash if you're using 2-3 pumps daily.
Deceptive packaging make this a no for for me
Verified Buyer
Reviewed at

Although I like this Vitamin C serum the packing is very disappointing for the price. Tiny little bag inside a bigger bottle, not cool and very deceptive. Ran out in a couple weeks of use. Will be looking for another brand for my Vitamin C needs.
Deceptive packaging and less product than promised!
Age 30-44
Skin Type Dry
I tried this as part of the "Wake Up with Me" morning routine kit. Don't be fooled by the bottle that promises 0.5 fl oz of Sunday Riley's CEO Serum. If you open the bottle you'll find a hidden bag that steals a significant portion of the advertised amount. I found this out after the serum ran out much more quickly than expected. Now I know why. Sunday Riley's deceptive packaging is very disappointing. It's wrong to deceive customers into thinking they're receiving the full amount of serum advertised. It definitely ruined my trust in the brand's integrity. While I did like the serum and thought it was effective, this shady practice (along with poor customer service) is enough to steer me clear of future purchases. Buyers beware: what you see may not be what you get.

Waste of money
Age 30-44
Skin Type Dry
Nothing special like someone else said, not to mention such a thick container only for my husband to accidentally drop it and it broke. The problem is they only have a tiny portion of product in a bag within the big container. It's a rip off.
Great quick results
Verified Reviewer
Reviewed at

Using this product for two weeks and loving it. My dark spots are already lighter and my skin looks renewed. Love this company and their products.
Questions
Q&A
Showing 2 out of 2 Questions
- Q
What is the difference between the C.E.O. Glow Serum and the oil??
- Asked by Lucy
- Official Answer By SUNDAY RILEY - Brand EngageCEO Glow is a treatment oil that instantly absorb, with advanced THD vitamin C, turmeric to help diminish the appearance of dark spots hydrate, and give your skin radiant, healthy-looking glow! Evening primrose helps replenish the skins moisture barrier with GLA and Omega 6. C.E.O. Vitamin C Brightening Serum also uses ultra-powerful THD Ascorbate. Both highly stable and oil-soluble, CEO Serum absorbs into the skin for visible anti-aging benefits, including visual improvement in loss of firmness, the appearance of lines and wrinkles, and dark spots.Was this answer helpful to you
- Q
Can you put this on the under eye area?
- Asked by Ang
- Official Answer By SUNDAY RILEY - Brand EngageWe don't recommend applying C.E.O. Vitamin C Brightening Serum directly under the eye, however, you can gently tap the product around the outer part of the orbital bone.Was this answer helpful to you