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Free Gift with purchase
Free Hold Hero with $45 Joico purchase (valid thru 11.14.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
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Summary
Just a drop or two of Joico Brilliant Glow Brightening Oil, and you'll instantly experience extraordinary, crystal-clear shine; hair that's 7X stronger; free of frizz; and silky-smooth strands that are protected and nourished.
Benefits
- Keeps blondes bright and on-tone for up to 8 weeks*
- Nourishes and strengthens lightened blonde hair
- Softer, shinier, hydrated hair
- Makes blonde hair appear brighter than ever
- 2X more shine for extraordinary illumination*
- Won't stain even the palest shades of blonde
- Smoothing ingredients fight frizz
- Hair feels instantly silky and soft to the touch
- Can be used on damp or dry hair
- Makes hair 7X stronger**
- *vs. untreated hair
- **Against combing breakage on clean, damaged hair
Key Ingredients
- ARGININE: This naturally occurring, elasticity-boosting amino acid instantly replenishes, strengthening lightened strands to help reduce breakage.**
- MONOI OIL: Rich in essential fatty acids, this exotic blend of Coconut Oil and Tahitian Gardenia Flower Extract nourishes and protects each strand
- TAMANU OIL: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia bumps up shine, protects haircolor, and helps smooth brittleness away with every single application.
- BIO-ADVANCED PEPTIDE COMPLEX: Their exclusive blend of smart, hair-identical keratins repair hair from the inside out. These optimized proteins actively "seek out" and lock in on damaged sites, providing around-the-clock hair repair and protection.
- NATURAL DETOXIFIERS: Neutralize chlorine and remove trace minerals, knocking out brassy and yellow tones before they appear to keep blondes bright and perfectly on-tone between touch-ups.
Item 2551475
Apply 1-2 pumps to damp or dry hair. Style as usual.
Cyclopentasiloxane, Dimethiconol, Dimethicone, Phenyl Trimethicone, Cocos Nucifera (Coconut) Oil, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Calophyllum Inophyllum Seed Oil, Rosa Canina Fruit Oil, Phosphatidylcholine, Arginine Hcl, Gardenia Taitensis Flower Extract, Phenoxyethanol, Butylphenyl Methylpropional, Limonene, Geraniol, Fragrance/Parfum.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
AMAZING
This stuff is amazing!! I have blonde, curly, dry hair. Usually when I use any heat or hot tools on my hair it usually makes my hair super frizzy but this product has helped make my hair become way less frizzy than it normally is. When I get out of the shower I put about one-two pumps throughout my...
Most Helpful Critical Review
I like it, but I don't think it's as advertised
I'm about halfway through my first bottle of this and I do like the product, but I don't think it's what they claim it is. First off, I don't think it's an oil at all. It's a silicone. That's how it feels and acts, and what the first ingredients are. I read the ingredients before buying, so I wasn't...
46 results
Smooths frizz
Verified Buyer
So far, I like this product. It's a bit on the expensive side, but the smell is subtle, and the texture isn't too greasy or gummy. I'd buy again.
SO good!
Verified Buyer
Absolutely love this product! Makes my hair so sleek and shiny
This is a game changer!
Verified Buyer
My hairdresser recommended this product. She said the clear is better than the other yellow products sold. Keeps my hair from looking brassy.
Makes hair heavy and disgustingly oily
This product makes my hair seriously disgustingly oily. I thought it was my shampoo for a while, but I've noticed that when I use this product, even the TINIEST pump and try to blow dry my hair/style my hair, it never gets fully dry, instead looking heavy and greasy. Whatever style I do becomes almost moldable because of how thick and gross this makes my hair. Would not recommend.
Wow. Just wow.
I had been a strict user of bio silk for the longest and my hair dresser told me to try out something new as my bright blonde wasn't lasting so long. I am SUPER prone to oily hair. Like i need to wash it daily (tsk tsk) type of oily so I've always been weary about trying out new hair products. Thank goodness i took the plunge and did!! I apply 1-2 pumps in brushed out damp hair for an even application. The smell is subtle and pleasant. The feeling? WEIGHTLESS. been getting highlights/balayage/full color/etc since i was 13 and wow my hair is finally ALIVE and SILKY! Definitely my new go-to. Couldn't recommend more.
Questions
Q&A
Showing 5 out of 10 Questions
- Q
Can this be used on my crown? Or just the lower parts of my hair? Im worried about it looking greasy.
- Asked by Jess
- Official Answer By Joico - Brand EngageHi Jess! Thank you for your question. We would recommend using the Joico Blonde Life Brilliant Glow Brightening Oil on the mid-lengths to ends only. Depending on your hair type it may get too oily closer to the scalp. Hope that helps clarify. ✨💕Was this answer helpful to you
- Q
Can this be used for partially highlighted hair?
- Asked by Rita
- Official Answer By Joico - Brand EngageHi Rita! Thanks for asking the Joico Blonde Life Brilliant Glow Brightening Oil would be a great fit. We would recommend to apply 1-2 pumps to dry or damp hair. Work through and style as usual. The Blonde Life Brilliant Glow Brightening Oil can be applied as needed. ✨💕Was this answer helpful to you
- Q
Does this have to be bundled with the BlondeMe shampoo & conditioners, or can i bundle this with the Color Balance Purple shampoo & conditioner and/or the Blonde Life purple shampoo & conditioner? my hair is ombré — dark brown at the top then blending into blonde about halfway down. but there's still some caramel/brassy tones that i'm trying to help brighten & get rid of. which purple shampoo & conditioner is recommended for my hair color — Blonde Life or Color Balance? and do either of those work well with this product?
- Asked by Sarah T
- Official Answer By Joico - Brand EngageHi Sarah! Thanks for asking. Based on what you have shared, we would recommend the Joico Color Balance Purple Shampoo & Conditioner. The Joico Blonde Life Brilliant Glow Brightening Oil can be used as a standalone product and does not need to be used in conjunction with a specific shampoo or conditioner. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Does this remove or cover up yellow hair from hard water
- Asked by Jodine
- Official Answer By Joico - Brand EngageHi Jodine! Thank you for your question. The Joico Blonde Life Brilliant Glow Brightening Oil is a clear oil and it is not formulated to help cancel any unwanted yellow tones. Hope that helps clarify. ✨💕Was this answer helpful to you
- Q
Is this recommended for natural gray hair?
- Asked by Vikky
- Official Answer By Joico - Brand EngageHi Vikky! Thank you for your question. Absolutely! The Blonde Life Brilliant Glow Brightening Oil is ideal for every shade of blonde, from dark honey tones to the iciest platinum color. We would recommend to apply 1-2 pumps to dry or damp hair. Work through and style as usual. Hope that helps! ✨💕Was this answer helpful to you