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Highlights
Summary
All bright, no brass! Drybar's Blonde Ale Brightening Shampoo contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.
Key Ingredients
- Lemon Extract: Brightens highlights and preserves the integrity of the hair color
- Chamomile Extract: Gently boosts blonde tones while increasing shine
- Keratin: A highly moisturizing protein that reinforces the structure of the hair and helps prevent damage
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Nuts/Nut Oil
- Honey
Item 2531084
Massage a generous dollop into wet hair from roots to ends. Rinse immediately and thoroughly. Use up to 2 times per week. Not recommended for use on hair extensions.
Aqua (Water, Eau), Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Sodium Lauroyl Sarcosinate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Glycol Distearate, Sodium Chloride, Parfum (Fragrance), Sodium Sulfate, Decyl Glucoside, Butylene Glycol, Keratin, Hydrolyzed Keratin, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Limon (Lemon) Fruit Extract, Panthenol, Glycerin, Carbomer, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, Polyquaternium-7, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Laureth-9, Trideceth-12, C11-15 Pareth-7, Butyl Methoxydibenzoylmethane, Ethylhexyl Methoxycinnamate, Ethylhexylglycerin, Ethylhexyl Salicylate, Quaternium-95, Propanediol, Tetrasodium EDTA, BHT, Disodium EDTA, Citric Acid, Magnesium Chloride, Magnesium Nitrate, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Sodium Hydroxide, Chlorphenesin, Methylchloroisothiazolinone, Methylisothiazolinone, Benzyl Salicylate, Eugenol, Geraniol, Limonene, Linalool, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, CI 17200 (Red 33), CI 60730 (Ext. Violet 2).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Loved it
I used it for the first time and only left it on for about a minute, and it didn't work. The next day I left it on for 10 and followed with a deep conditioner and noticed a huge difference. All of the brassiness in my hair was gone, my hair was shiny, and i look like a natural dirty blonde. The only...
Most Helpful Critical Review
It smells nice.
I loved Drybar's "The Chaser" Shine Cream so I thought I would try this as my first purple shampoo. My hair although lightened seemed pretty healthy so I didn't dilute. After rinsing I realized my hair felt really hard and brittle so I attempted to add some Kenra's Snail Cream (which did nothing t...
86 results
Finally 🙌
With newly blonde hair I was on the search for a good purple shampoo that actually toned my hair and this is the one. I have very thick frizzy hair and this stuff toned the color, manages the frizz, doesn't feel heavy!
Great product!
Verified Reviewer
Reviewed at
Keeps my blonde fresh for weeks! My hair stylist was impressed with how long my color lasted.
Would not buy this again
Verified Buyer
For the cost of this product i wld expect far more better results
I have used every purple shampoo out there
Verified Buyer
I have used every purple shampoo out there - this balances my blonde faster and lasts longer. My hair is healthy and so happy. I bought the large shampoo and the medium conditioner because I only condition my ends.
Makes hair more brassy
I typically use the L'anza silver shampoo, but my Ulta was out. I needed purple shampoo ASAP so I thought I would try this one. I love the dry shampoo from Dry Bar so I didnt think I would hate this product. It made my hair so dry, dull, and more brassy than when I started. Having just dyed my hair a light ashy blonde, this product will come nowhere near my new hair. I immediately noticed my hair become more toned the second I started using my beloved L'anza shampoo again. Go for that one instead.