Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Not Your Mother's aura boost Restore Shampoo
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
Come back with stronger, healthier hair after washing with Not Your Mother's aura boost Restore Shampoo. The gentle, non-stripping cleanse is powered by amino acids, peptides, and magnesium to reinforce hair fibers, so damaged hair can get a reset back to softer, more resilient strands.
Benefits
- Hair shampoo for women helps fortify and strengthen weakened, stressed hair
- Supports overall hair health and resilience
- Gently cleanses without stripping
- Formulated with amino acids, peptides, and magnesium to reinforce hair fibers
- Creamy lather leaves hair softer, stronger, and refreshed
- Restoring shampoo for damaged hair, breakage-prone hair, or weakened hair
- Great for all hair types, including straight hair, wavy hair, and curly hair
- Safe for color treated hair
Scent Type
- Sandalwood Iris Scent
Formulated Without
- Sulfate Surfactants
- Parabens
Item 2649492
Lather into wet hair. Breathe. Rinse thoroughly. For best results, follow with aura boost Restore Conditioner.
Water (Aqua) (Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycol Distearate, PEG-150 Distearate, Isopentyldiol, Polyquaternium-10, Hydrolyzed Lupine Protein, Hydrolyzed Moringa Oleifera Seed Extract, Rosmarinus Officinalis (Rosemary) Flower Extract, Magnesium PCA, Glycerin, Quaternium-80, Propylene Glycol, 1,2-Hexanediol, Trisodium Ethylenediamine Disuccinate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Caprylyl Glycol, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Phenoxyethanol, Benzoic Acid, Sodium Benzoate, Citric Acid, Fragrance (Parfum), Tetramethyl Acetyloctahydronaphthalenes, Juniperus Virginiana Oil, Coumarin
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Bring the spa home
Im a fan! The Not Your Mother's Aura Boost Restore Shampoo worked well for me. This is the first time I've used any of the NYM products and they've made a great first impression. Before I say any more, my curls are not super defined because of this product alone. Because I have curly hair, I have to...
Most Helpful Critical Review
Trying not your mother's shampoo
I appreciate the packaging it's pretty much straight to the point on what the conditioner has and does. (Just in reference as well I do have natural curly hair), one of the reasons why I wanted to try a not your mothers products. After using it I really love the scent it smelt so good! the shampoo i...
98 results
Smells great but better for thick hair!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I loved the scent of this shampoo but for thin hair it felt like I needed a bit more moisture. If you have thick hair like my roommate then you will love this! Very lightweight and not heavy on the hair.
Amazing product!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This shampoo from Not Your Mother's makes my hair shine like no other. It smells amazing, just like sandalwood. It keeps my hair so much less frizzy all together.
solid shampoo!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

i love that this shampoo is able to gently cleanse hair without stripping. the added benefits such as peptides and amino acids really are good additions that's make a noticeable difference when it comes to hair health. the scent is gentle and not over bearing either which is also a plus. the cute packaging is a bonus too!
It's an okay affordable shampoo
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Overall, the shampoo is a decent product. It lathers nicely and rinses out pretty well without leaving buildup behind. My hair felt pretty clean and lightweight after using but I didn't really notice much of a difference. I don't think it's a bad product or anything, I just don't think it's a good for my hair.
Fresh and clean (:
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I would highly recommend this shampoo. It was easy to apply, came out of the bottle easily, and smells incredible! It lathers up super nicely when in use, and my hair afterwards felt really fresh and clean.