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Summary
Highlights
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Features
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
Benefits
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
Key Ingredients
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Item 2240454
•Draw precise lines or smudge them for a smoky feel. •Use as a base to layer with eyeshadow for more depth and dimension. •Use as a shadow by blending out our creamy formula all over the lid •Transform your eye look: buildable formula can take you from day to night. •To keep your 24/7 Glide-On Waterproof Eyeliner Pencils sharp, use the Grindhouse Double Barrel Sharpener.
Perversion: Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Polyethylene, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol. May Contain: CI 77499 (Iron Oxides), CI 77019 (Mica), CI 77510 (Ferric Ferrocyanide), CI 77266 (Black 2).
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 251 Questions
- Q
Can you sharpen it?
- Asked by Keira
- Official Answer By Urban Decay - Brand EngageHey! To sharpen your 24/7 Glide-On Eyeliner Pencil, we recommend grabbing our Grindhouse Double Barrel Sharpener! It's specifically designed for cosmetics, so it'll keep your liner on point. We hope this helps!Was this answer helpful to you
- Q
Best color for green eyes with gold flecks
- Asked by DZ
- Official Answer By Urban Decay - Brand EngageHi there! Thanks for reaching out regarding our 24/7 Glide-On Waterproof Eyeliner Pencil. We are happy to hear you are exploring our shades. We recommend going to our Product Page and viewing our shade swatches to find your perfect match!Was this answer helpful to you
- Q
Do you sell this 24/7 eyeliner in the color desperation?
- Asked by Gayle
- Official Answer By Urban Decay - Brand EngageHi there! We appreciate you reaching out regarding our 24/7 Glide-On Waterproof Eye Pencil. Shade "Desperation" has been discontinued. We think you would love our shade "Smoke" although this is a darker shade, it is similar to shade "Desperation" as it offers a cool-toned and matte finish. We hope you give this shade a try!Was this answer helpful to you
- Q
Is the color "Roxy" safe to use on the waterline?
- Asked by Shirlgirl
- Official Answer By Urban Decay - Brand EngageHello! Thank you for your interest in our 24/7 Glide-On Waterproof Eyeliner Pencil. We recommend reviewing the ingredient list to ensure the product is suitable for you. If you are looking for a pencil specifically for the waterline, check out our 24/7 Waterproof Waterline Eyeliner Pencil. We hope this helps!Was this answer helpful to you
- Q
What pencil sharpener works for the water proof eye pencil
- Asked by Lisa
- Official Answer By Urban Decay - Brand EngageHey! To sharpen your 24/7 Glide-On Eyeliner Pencil, we recommend grabbing our Grindhouse Double Barrel Sharpener. It's specifically designed for cosmetics, so it'll keep your liner on point. We hope this helps!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
- 430 Minutes
- 11+ Hour
- 110 Minutes
Best Uses
- 5770Everyday
- 3763Going Out
- 2782Thicker Line
- 2580Smoky Look
- 1816Thin Defined Line
Describe Yourself
- 2942Classic Style
- 2677Natural Style
- 1193Trendy Style
- 6Queen
- 6Brand Buyer
Most Helpful Positive Review
Love this product!
After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...
Most Helpful Critical Review
Terrible liner
After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...
10266 results
Smudges and runs on oily skin
I bought the color corrupt and it doesnt last ob my eyes for a 10hr shift without smudging, and transferring to upper lid. I even used eye shadow primer which usually helps with my eyelines since i have really oil skin. I can't believe this is advertised as smudge proof ahahah. Two stars for the beautiful color and smooth glide on application :)
No runs, no smudge
Glides on smooth and stays on all day. Great buy!
good for contacts!
i bought this specifically because i kept having problems with my eyeliner smudging onto my contacts and making it hard to see. it is a little pricey, but it hasn't caused me any issues at all with my contacts so it's a win overall!! it is also a little hard to sharpen, because the liner is so soft (i haven't put it in the freezer yet) and the wood also tends to break. i do wish it was a twist up for that reason. but i do my eyeliner everyday and it has lasted me a long time, i bought this in april and i think there's still enough to do maybe half another month with it. i also probably wouldn't really call it waterproof but it lasts all day so it works for me.
Color Vice: Beware of the cochineal insect
I love this brand of eye pencil. The problem with this one is the color. As you see in the "may contain" section of ingredients, it list "Carmine". Carmine is a color that is derived from the cochineal insect. Many people are highly allergic to this insect, myself included. Within 10 minutes of putting this on, my eyes began to water, turn red, and start producing mucus. I thought that since it was only listed as "may contain" I would be safe wearing it, but no such luck. Even though I immediately removed it, my eyes still seem to imitate symptoms of "pink-eye" for 24-hours. So if you ever use a red or purple eye make-up and think that you caught conjunctivitis, assure your boss you are safe to come to work. Then start looking for Carmine as a listed ingerdient before you put on purple eye make-up again (unless you are looking for a reason to get out work that is…)
A fav
Love these pencils and they have become a staple in my cosmetic bag for years ...i do think they may have changed the formula though as they seem to separate from the wood/pencil area and break easier than I remember. For the price I may need to research others, but in the meantime I'll grab these, especially when they are on sale at Ulta !