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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Urban Decay 24/7 Glaze-On Liquid Eyeshadow features a beginner-friendly built-in brush that makes it easy to apply the shimmer shadow. It applies in seconds and lasts up to 15 hours for a glazed and glowing eye look without creasing or fading. Get glazed in a blink.
Benefits
- Applies in seconds with a patented built-in brush for easy application
- Brush blends instantly for a smooth application
- Glazed finish for a shimmery look
- Buildable for a sheer wash of color or a full-on shimmer
- Up to 15 hours of long-lasting wear
- Longwearing
- Crease & fade-resistant
- Weightless feel
- No shimmer fallout
- Shake to activate!
Research Results
- 96% agree product provides glazed finish
- 95% agree product applies in seconds & glides on smoothly
- 97% agree colors flatter skin tone, based on shade Sugar Twist
- *Based on a 1-week consumer study with 127 women.
Shake to activate!
Make sure lids are clean and oil-free.
Use Glaze-On's built-in brush to apply and blend.
Start with a small dot and blend for a sheer wash of color and build to desired shimmer intensity.
Blend. Glaze-On sets quickly, so blend immediately after applying.
Aqua / Water / Eau, Isododecane, Dimethicone, Calcium Sodium Borosilicate, Trimethylsiloxysilicate, Alcohol Denat., Butylene Glycol, Silica, Peg-10 Dimethicone, Perlite, Bis-Peg/Ppg-14/14 Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Phenoxyethanol, Silica Silylate, Tin Oxide, Tocopherol, Synthetic Fluorphlogopite, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, [+/- May Contain / Peut Contenir Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77499 / Iron Oxides.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
"Glossy", glowy makeup perfect for upcoming summer!
[I received this product in exchange for my honest review] This liquid eyeshadow packaging isn't like anything else I have in my eyeshadow collection so I was intrigued to have the opportunity to get it. I chose to receive this product for free in the shade "Sugar Twist and was really excited for th...
Most Helpful Critical Review
Nothing special
I used the color Sunshine Tax. It is a color shifting irridescent shade with glitter. The colors shift from a bubble gum pink to a yellow gold to a rusty shade. It's a very pretty and summery shade and I think will work best as a topper on eyeshadow. I've tried wearing it by itself and it fades ...
702 results
Soo so pretty
This is such a pretty eye shadow. The packaging, the color, the glitter, all of it is soo pretty. The brush is so interesting to me but it's perfect for application. It's a very light bendable shadow and I highly recommend.
unique applicator and sheer outcome
[I received this product in exchange for my honest review] The packing is pretty cool and the use of a brush instead of a doe foot applicator was unique and makes it stand out from other similar products. Overall the the coverage of the glitter was very sheer and the glitter is more sporadic. I think if you built up the product it would look like the pictures online but for one or two swipes it's not that much glitter.
Very pretty color payoff
I received this product in exchange for my honest review and opinions. It's beautiful packaging and has a pretty shine to it, although it's a bit more intense for every day looks. I would probably use this more for weddings or date nights. It's a great color too!
Pretty shimmer and good packaging
The shimmer on this liquid shadow is super pretty — it shifts from a copper color to gold depending on the light. Goes on super pigmented but it's blendable, so a little goes a long way. The packaging is interesting (you shake it to wet the brush) and works well. The brush is soft and perfect for painting the shadow on, which dries down nicely and lasted the night.
Simple product with a huge pop
The Urban Decay Glaze On Shadow is a really nice product. It's an eyeshadow but also a functional highlighter. It is simple to use and glides on easily, then once it sets in place it dries down steadily. Thankfully there's no odor with this product so your face can be shiny with a neutral smell.