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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
Urban Decay 24/7 Glaze-On Liquid Eyeshadow features a beginner-friendly built-in brush that makes it easy to apply the shimmer shadow. It applies in seconds and lasts up to 15 hours for a glazed and glowing eye look without creasing or fading. Get glazed in a blink.
Benefits
- Applies in seconds with a patented built-in brush for easy application
- Brush blends instantly for a smooth application
- Glazed finish for a shimmery look
- Buildable for a sheer wash of color or a full-on shimmer
- Up to 15 hours of long-lasting wear
- Longwearing
- Crease & fade-resistant
- Weightless feel
- No shimmer fallout
- Shake to activate!
Research Results
- 96% agree product provides glazed finish
- 95% agree product applies in seconds & glides on smoothly
- 97% agree colors flatter skin tone, based on shade Sugar Twist
- *Based on a 1-week consumer study with 127 women.
Shake to activate!
Make sure lids are clean and oil-free.
Use Glaze-On's built-in brush to apply and blend.
Start with a small dot and blend for a sheer wash of color and build to desired shimmer intensity.
Blend. Glaze-On sets quickly, so blend immediately after applying.
Aqua / Water / Eau, Isododecane, Dimethicone, Calcium Sodium Borosilicate, Trimethylsiloxysilicate, Alcohol Denat., Butylene Glycol, Silica, Peg-10 Dimethicone, Perlite, Bis-Peg/Ppg-14/14 Dimethicone, Disteardimonium Hectorite, Magnesium Sulfate, Phenoxyethanol, Silica Silylate, Tin Oxide, Tocopherol, Synthetic Fluorphlogopite, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, [+/- May Contain / Peut Contenir Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77499 / Iron Oxides.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
"Glossy", glowy makeup perfect for upcoming summer!
[I received this product in exchange for my honest review] This liquid eyeshadow packaging isn't like anything else I have in my eyeshadow collection so I was intrigued to have the opportunity to get it. I chose to receive this product for free in the shade "Sugar Twist and was really excited for th...
Most Helpful Critical Review
Nothing special
I used the color Sunshine Tax. It is a color shifting irridescent shade with glitter. The colors shift from a bubble gum pink to a yellow gold to a rusty shade. It's a very pretty and summery shade and I think will work best as a topper on eyeshadow. I've tried wearing it by itself and it fades ...
754 results
Beautiful design and color Shinee
Iam really love this product. First of all it is really beauty design and the color is nice too. Its kind of last long too.

So cool!
[I received this product in exchange for my honest review] This product is so cool! It's definitely important to shake it as that gives a greater pigment. It lasts all day though and goes on so easily. Love the color!!
Easy to use and looks great
Recently I had an opportunity to review an eye shadow from the company Urban Decay! The eye shadow is a glide on shadow that features a color of sugar twist. Before applying the eye shadow I first noticed how the bottle design is very unique and not something I have seen before. When it comes to the color, the color looks to be a soft shimmering champagne color. When putting it on it catches the light, giving a glowly look that is also soft and toned down to where you can wear it out or wear it everyday. What I really loved about the eye shadow was how fast it sets and easy it is to blend in. This makes application feel more effortless. Throughout the day the eye shadow would not fade nor crack while also not bring heavy or cakey. This is great as a lot of make up tend to look cakey and ends up not looking great. Overall, if you are looking for an eye shadow that not only looks great but also is very durable and easy to put on, then urban decay 24/7 glide on shadow is for you! Thank you to urban decay and infuenster for giving me an opportunity to review this product!!

Stunning shimmer!
Absolutely stunning liquid shimmer! I'm a huge fan of Urban Decay's shimmer products so this is a win for my collection! Super easy to apply, very pigmented and dries super well. The product does not break apart when dry which is great. Stunning gold shade, doesn't give off yellow hues but such a pretty shade. The only thing i may not be the biggest fan of is the applicator. You have to shake the bottle to get the product on the applicator, so i'm not sure if once i get to the end it doesn't grasp on to too much product but I will have to see once i get there. Some liquid shimmers also dry out in the bottle so that is also something to test as I get through the full bottle. But, so far it is super easy to apply and is a beautiful product. It's always a win with Urban Decay!




Nice
[I received this product in exchange for my honest review] This is a really beautiful color and the packaging makes it easy to apply! I wore it without a primer so I did get some fallout but overall, very easy to apply and a beautiful color.