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  • Odele Leave-In Conditioner for Deep Moisture + Frizz Control
    3 sizes

    Sale

    Odele

     

    Leave-In Conditioner for Deep Moisture + Frizz Control

    4.5 out of 5 stars ; 918 reviews4.5(918)
    sale price $4.99 - $23.99
    list price $4.99 - $29.99
  • Living Proof Curl Shampoo
    3 sizes

    Sale

    Living Proof

     

    Curl Shampoo

    4.3 out of 5 stars ; 269 reviews4.3(269)
    sale price $17.00 - $57.60
    list price $17.00 - $72.00
  • Bumble and bumble Bond-Building Repair Conditioner
    3 sizes

    Bumble and bumble

     

    Bond-Building Repair Conditioner

    4.8 out of 5 stars ; 290 reviews4.8(290)
    sale price $16.00 - $90.40
    list price $16.00 - $113.00
  • Bumble and bumble Curl Moisturizing Shampoo
    3 sizes

    Sale

    Bumble and bumble

     

    Curl Moisturizing Shampoo

    4.6 out of 5 stars ; 226 reviews4.6(226)
    sale price $16.00 - $84.00
    list price $16.00 - $105.00
  • Living Proof Curl Conditioner
    3 sizes

    Sale

    Living Proof

     

    Curl Conditioner

    4.8 out of 5 stars ; 182 reviews4.8(182)
    sale price $17.00 - $57.60
    list price $17.00 - $72.00
  • L'anza Healing ColorCare Shampoo
    3 sizes

    Online only

    L'anza

     

    Healing ColorCare Shampoo

    4.8 out of 5 stars ; 308 reviews4.8(308)
    sale price $16.00 - $58.40
    list price $16.00 - $73.00
  • AG Care Fast Food Leave-On Conditioner
    2 sizes

    Online only

    AG Care

     

    Fast Food Leave-On Conditioner

    4.8 out of 5 stars ; 393 reviews4.8(393)
    sale price $28.00 - $51.20
    list price $28.00 - $64.00
  • L'anza Keratin Healing Oil Shampoo
    3 sizes

    Online only

    L'anza

     

    Keratin Healing Oil Shampoo

    4.8 out of 5 stars ; 323 reviews4.8(323)
    sale price $18.00 - $78.40
    list price $18.00 - $98.00
  • L'anza Keratin Healing Oil Conditioner
    3 sizes

    Online only

    L'anza

     

    Keratin Healing Oil Conditioner

    4.9 out of 5 stars ; 303 reviews4.9(303)
    sale price $18.00 - $78.40
    list price $18.00 - $98.00
  • Bumble and bumble Bond-Building Repair Shampoo
    3 sizes

    Bumble and bumble

     

    Bond-Building Repair Shampoo

    4.6 out of 5 stars ; 390 reviews4.6(390)
    sale price $16.00 - $84.00
    list price $16.00 - $105.00
  • L'anza Healing ColorCare Conditioner
    3 sizes

    Online only

    L'anza

     

    Healing ColorCare Conditioner

    4.8 out of 5 stars ; 200 reviews4.8(200)
    sale price $16.00 - $58.40
    list price $16.00 - $73.00
  • Hairstory New Wash Original Cleansing & Conditioning Cream For All Hair Types
    3 sizes

    Only at Ulta

    Hairstory

     

    New Wash Original Cleansing & Conditioning Cream For All Hair Types

    4.4 out of 5 stars ; 9598 reviews4.4(9598)
    sale price $22.00 - $82.40
    list price $22.00 - $103.00
  • Keratin Complex Color Care Smoothing Conditioner
    2 sizes

    Sale

    Keratin Complex

     

    Color Care Smoothing Conditioner

    4.6 out of 5 stars ; 138 reviews4.6(138)
    sale price $30.00 - $37.99
    list price $30.00 - $50.00
  • Odele Volumizing Shampoo for Lift + Fullness
    3 sizes

    Sale

    Odele

     

    Volumizing Shampoo for Lift + Fullness

    4.5 out of 5 stars ; 1613 reviews4.5(1613)
    sale price $4.99 - $19.99
    list price $4.99 - $24.99
  • Paul Mitchell Extra-Body Conditioner
    3 sizes

    Sale

    Paul Mitchell

     

    Extra-Body Conditioner

    3.5 out of 5 stars ; 211 reviews3.5(211)
    sale price $8.00 - $27.20
    list price $8.00 - $34.00

    Free Gift with purchase

  • Verb Curl Conditioner for Waves, Curls, and Coils
    2 sizes

    Sale

    Verb

     

    Curl Conditioner for Waves, Curls, and Coils

    4.6 out of 5 stars ; 567 reviews4.6(567)
    sale price $22.00 - $32.99
    list price $22.00 - $46.00

    Free Gift with purchase

  • Verb Dry Shampoo for Dark Hair
    3 sizes

    Verb

     

    Dry Shampoo for Dark Hair

    4.5 out of 5 stars ; 442 reviews4.5(442)
    sale price $10.00 - $27.20
    list price $10.00 - $34.00

    Free Gift with purchase

  • Verb Curl Shampoo for Waves, Curls, and Coils
    2 sizes

    Sale

    Verb

     

    Curl Shampoo for Waves, Curls, and Coils

    4.5 out of 5 stars ; 732 reviews4.5(732)
    sale price $22.00 - $32.99
    list price $22.00 - $46.00

    Free Gift with purchase

  • Matrix A Curl Can Dream Shampoo
    2 sizes

    Online only

    Matrix

     

    A Curl Can Dream Shampoo

    4.4 out of 5 stars ; 208 reviews4.4(208)
    sale price $22.00 - $29.99
    list price $22.00 - $46.00
  • Wella ULTIMATE SMOOTH Conditioner
    3 sizes

    Sale

    Wella

     

    ULTIMATE SMOOTH Conditioner

    4.7 out of 5 stars ; 220 reviews4.7(220)
    sale price $18.00 - $57.60
    list price $18.00 - $72.00

    Free Gift with purchase

  • Odele Volumizing Conditioner for Lift + Fullness
    3 sizes

    Sale

    Odele

     

    Volumizing Conditioner for Lift + Fullness

    4.4 out of 5 stars ; 1552 reviews4.4(1552)
    sale price $4.99 - $19.99
    list price $4.99 - $24.99
  • Matrix A Curl Can Dream Rich Mask
    2 sizes

    Online only

    Matrix

     

    A Curl Can Dream Rich Mask

    4.7 out of 5 stars ; 341 reviews4.7(341)
    sale price $26.00 - $29.99
    list price $26.00 - $46.00
  • Wella ULTIMATE SMOOTH Shampoo
    3 sizes

    Sale

    Wella

     

    ULTIMATE SMOOTH Shampoo

    4.7 out of 5 stars ; 220 reviews4.7(220)
    sale price $18.00 - $56.00
    list price $18.00 - $70.00

    Free Gift with purchase

  • dpHUE Apple Cider Vinegar Hair Rinse
    3 sizes

    Only at Ulta

    dpHUE

     

    Apple Cider Vinegar Hair Rinse

    4.2 out of 5 stars ; 1382 reviews4.2(1382)
    sale price $14.00 - $52.00
    list price $14.00 - $65.00
  • Virtue Volumizing Full Shampoo
    2 sizes

    Sale

    Virtue

     

    Volumizing Full Shampoo

    4.6 out of 5 stars ; 1102 reviews4.6(1102)
    sale price $44.00 - $62.40
    list price $44.00 - $78.00
  • Alterna Caviar Anti-Aging Multiplying Volume Shampoo
    3 sizes

    Sale

    Alterna

     

    Caviar Anti-Aging Multiplying Volume Shampoo

    4.4 out of 5 stars ; 149 reviews4.4(149)
    sale price $36.00 - $64.00
    list price $36.00 - $80.00
  • AG Care Curl Fresh Coconut Avocado Conditioner
    2 sizes

    Online only

    AG Care

     

    Curl Fresh Coconut Avocado Conditioner

    4.5 out of 5 stars ; 118 reviews4.5(118)
    sale price $36.00 - $57.60
    list price $36.00 - $72.00
  • AG Care Curl Fresh Curl Enhancing Shampoo
    2 sizes

    Online only

    AG Care

     

    Curl Fresh Curl Enhancing Shampoo

    4.4 out of 5 stars ; 104 reviews4.4(104)
    sale price $36.00 - $57.60
    list price $36.00 - $72.00
  • Alterna Caviar Anti-Aging Multiplying Volume Conditioner
    3 sizes

    Sale

    Alterna

     

    Caviar Anti-Aging Multiplying Volume Conditioner

    4.5 out of 5 stars ; 130 reviews4.5(130)
    sale price $37.00 - $65.60
    list price $37.00 - $82.00
  • Virtue Thickening Full Conditioner
    2 sizes

    Sale

    Virtue

     

    Thickening Full Conditioner

    4.6 out of 5 stars ; 884 reviews4.6(884)
    sale price $44.00 - $72.00
    list price $44.00 - $90.00
  • dpHUE Apple Cider Vinegar Hair Rinse Lite
    3 sizes

    Only at Ulta

    dpHUE

     

    Apple Cider Vinegar Hair Rinse Lite

    4.3 out of 5 stars ; 602 reviews4.3(602)
    sale price $14.00 - $52.00
    list price $14.00 - $65.00
  • Keratin Complex KCHYDRATE Moisture Shampoo
    2 sizes

    Keratin Complex

     

    KCHYDRATE Moisture Shampoo

    sale price $30.00 - $37.99
    list price $30.00 - $50.00
  • Keratin Complex KCHYDRATE Moisture Conditioner
    2 sizes

    Keratin Complex

     

    KCHYDRATE Moisture Conditioner

    sale price $30.00 - $37.99
    list price $30.00 - $50.00
  • OGX Nourishing + Coconut Milk Conditioner
    2 sizes

    Online only

    OGX

     

    Nourishing + Coconut Milk Conditioner

    4.2 out of 5 stars ; 332 reviews4.2(332)
    sale price $8.99 - $13.59
    list price $8.99 - $16.99
  • OGX Nourishing + Coconut Milk Shampoo
    2 sizes

    Online only

    OGX

     

    Nourishing + Coconut Milk Shampoo

    4.3 out of 5 stars ; 1582 reviews4.3(1582)
    sale price $8.99 - $13.59
    list price $8.99 - $16.99
  • L'anza Scalp Therapy Balancing Shampoo
    2 sizes

    Online only

    L'anza

     

    Scalp Therapy Balancing Shampoo

    1 out of 5 stars ; 1 reviews1(1)
    sale price $38.00 - $58.40
    list price $38.00 - $73.00
  • Hairstory New Wash Rich Cleansing & Conditioning Cream For Thick, Coarse and Curly Hair
    2 sizes

    Only at Ulta

    Hairstory

     

    New Wash Rich Cleansing & Conditioning Cream For Thick, Coarse and Curly Hair

    4.6 out of 5 stars ; 1890 reviews4.6(1890)
    sale price $48.00 - $82.40
    list price $48.00 - $103.00
  • L'anza Scalp Therapy Balancing Conditioner
    2 sizes

    Online only

    L'anza

     

    Scalp Therapy Balancing Conditioner

    5 out of 5 stars ; 6 reviews5(6)
    sale price $38.00 - $58.40
    list price $38.00 - $73.00
  • OGX Renewing + Argan Oil of Morocco Conditioner
    2 sizes

    Online only

    OGX

     

    Renewing + Argan Oil of Morocco Conditioner

    4.6 out of 5 stars ; 17830 reviews4.6(17830)
    sale price $8.99 - $13.59
    list price $8.99 - $16.99
  • Hairstory New Wash Deep Clean Cleansing & Conditioning Cream For Oily and Fine Hair
    2 sizes

    Online only

    Hairstory

     

    New Wash Deep Clean Cleansing & Conditioning Cream For Oily and Fine Hair

    4.1 out of 5 stars ; 1234 reviews4.1(1234)
    sale price $48.00 - $82.40
    list price $48.00 - $103.00
  • Bumble and bumble Creme De Coco Coconut Shampoo
    2 sizes

    Online only

    Bumble and bumble

     

    Creme De Coco Coconut Shampoo

    4.5 out of 5 stars ; 112 reviews4.5(112)
    sale price $36.00 - $81.60
    list price $36.00 - $102.00
  • Hairstory New Wash Original Fragrance-Free Cleansing & Conditioning Cream For All Hair Types
    2 sizes

    Online only

    Hairstory

     

    New Wash Original Fragrance-Free Cleansing & Conditioning Cream For All Hair Types

    5 out of 5 stars ; 1 reviews5(1)
    sale price $48.00 - $82.40
    list price $48.00 - $103.00
  • Bumble and bumble Creme de Coco Coconut Conditioner
    2 sizes

    Online only

    Bumble and bumble

     

    Creme de Coco Coconut Conditioner

    4.4 out of 5 stars ; 99 reviews4.4(99)
    sale price $36.00 - $86.40
    list price $36.00 - $108.00