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AlternaCaviar Anti-Aging Replenishing Moisture Shampoo

Alterna

Caviar Anti-Aging Replenishing Moisture Shampoo

Item 2290008

Size:16.5 oz

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Alterna Caviar Anti-Aging Replenishing Moisture Shampoo attracts, retains and rebalances moisture while protecting color, and improving the overall performance of dry, brittle hair. Formulated with Seasilk, Color Hold and UVA/UVB protection to shield from color fade, daily stresses and future damage. Incorporates Alterna's Age-Control Complex that includes caviar extract, vitamin C and cytokines for stronger, healthier, younger looking hair.
Massage throughout wet hair and scalp. Rinse thoroughly. Repeat if necessary. Follow with Caviar Anti-Aging Seasilk Conditioner for best results.
Water (Aqua), Sodium Lauroyl Methyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, Cocamidopropylamine Oxide, Methyl Gluceth-20, Glycol Distearate, Glycereth-26, Algae Extract, Amodimethicone, Saccharomyces/Magnesium Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Iron Ferment, Saccharomyces/Silicon Ferment, Saccharomyces/Zinc Ferment, Phospholipids, Soy Amino Acids, Sodium Phytate, Polysilicone-15, Linum Usitatissimum (Linseed) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Glycerin, Laureth-9, Caviar Extract, Butyrospermum Parkii (Shea) Butter, Ascorbic Acid, Superoxide Dismutase, Polyquaternium-10, Trideceth-12, Tocopheryl Acetate, C12-13 Pareth-3, C12-13 Pareth-23, Divinyldimethicone/Dimethicone Copolymer, Lauryl Alcohol, C11-15 Pareth-7, Butylene Glycol, Polyquaternium-7, Decyl Glucoside, Acrylates Copolymer, Dihydroxypropyl PEG-5 Linoleammonium Chloride, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Disodium EDTA, Aminomethyl Propanol, Phenoxyethanol, Methylisothiazolinone, Fragrance (Parfum).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
AlternaCaviar Anti-Aging Replenishing Moisture Shampoo
 
4.6

(based on 285 reviews)

92%

of respondents would recommend this to a friend.

Pros

  • Improves hair health (203)
  • Cleans thoroughly (187)
  • Gentle (177)
  • Lathers well (173)
  • Adds shine (171)

Cons

  • Doesn't lather well (15)
  • Doesn't work (9)
  • Dries hair out (9)
  • Pricey / poor value (9)
  • Smells bad (9)

Best Uses

  • Daily use (149)
  • Fine hair (78)
  • Thick hair (64)
  • Curly hair (63)
  • Oily hair (37)
    • Hair Type:
    • Wavy hair (134), Straight hair (109), Very curly hair (21)
    • Reviewer Profile:
    • Beauty conscious (122), Survivalist / minimalist (71), Product junkie (65), Brand buyer (5), Professional stylist (5)

Reviewed by 285 customers

Displaying reviews 1-10

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2.0

I would not buy this again.

By TGIF

from Wisconsin

About Me Product Junkie

Pros

  • Gentle
  • Improves Hair Health

Cons

  • Doesn't Lather Well
  • Smells Bad

Best Uses

    Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

    I love hair products that are supposed to be good for your hair. This product has great reviews by many professional stylists that I know. However, every time I used it my hair smelled so bad. It smelled musty. I started doing other treatments because I thought it was my hair. I switched to another product by the same company and I never had that problem again.

    • Hair Type:
    • Wavy Hair
     
    5.0

    Best shampoo ever!

    By MKM

    from Durango Colorado

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Thicker Hair

      Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

      I live in a very dry area especially in the winter, this shampoo makes up for the loss of moisture without weighing my hair down, but excellent in all climates.

      • Hair Type:
      • Wavy Hair
       
      5.0

      Amazing results

      By Product searcher

      from Michigan

      About Me Minimalist

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health

      Cons

        Best Uses

        • Daily Use
        • Thinner Hair

        Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

        I have tried a multitude of shampoos to get softness and shine back into my colored, dry, thinning and aging hair. This is the first product that delivered! I am 62, and am pleased to have movement and shine without weightiness back in my hair!

        • Hair Type:
        • Straight Hair
         
        5.0

        I will buy this product again!

        By MM

        from Alabama

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Daily Use

          Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

          My hair is dry so if your looking for soft silky hair this is really good for that.

          • Hair Type:
          • Straight Hair

          (0 of 1 customers found this review helpful)

           
          2.0

          Mixed Experience

          By salsatx

          from San Antonio, TX

          Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

          my hair is thin, fine, color-treated and damaged from a stylist leaving bleach in too long. tried the travel set of this moisture line and the other treatment, anti-aging line by Alterna (lighter purple bottle). disliked this moisture line and like the other. then got the moisture line again due to a great bi-annual sale from another store and wanted to make myself like it. hated it, then liked it after learning that if I left the shampoo and, more importantly the conditioner in long enough, my hair actually looked and felt great. I've used other products in between and I can say that the days I've been using this, my hair has felt like straw and my split ends have gotten out of control. I can't give his product a high rating given the cost and precision of use I've needed to make it feel like this product is worthwhile. I'm glad I finally had this realization to avoid overspending on this again.

           
          5.0

          I love this stuff

          By Zindora

          from Oklahoma

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly
          • Gentle
          • Lathers Well

          Cons

            Best Uses

            • Daily Use

            Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

            I have a some sort of sensitivity that causes my scalp to get itchy, greasy flakes AND dry flakes, burns, stings and ultimately starts bleeding in the red, flaky, patchy areas. It started about 7 years ago. It seems to be brought on by the chemicals in shampoos and conditioners. I use to use a drugstore variety that was great and I didn't have a reaction, but then it was discontinued. I have tried countless brands/lines and finally came across this stuff. It has been the only thing I can use anymore that doesn't start the reaction. I have been using this stuff for a few years now and will continue as long as they keep the same formula. I love it!
            The light scent is not overpowering, thank God.
            I use this in the winter but in the summer I need something a bit lighter, so I prefer the Caviar Repair Rx shampoo. It does gentle yet thorough scalp cleansing of my fine, half wavy/half straight hair that has a tendency to get oily at the scalp.

            • Hair Type:
            • Wavy Hair
             
            5.0

            I'll never be without this!

            By Copperhead

            from State College

            About Me Beauty Conscious

            Verified Reviewer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Gentle
            • Improves Hair Health

            Cons

              Best Uses

              • Daily Use
              • Oily Hair
              • Thicker Hair

              Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

              For years I had admired my twenty-something daughter's hair and found out she uses Alternative Caviar Anti-Aging Replenishing Moisture Shampoo. I didn't switch to the Caviar thinking it was cost prohibitive and instead kept searching for a dupe. Well, what a waste of time and money. I've been using Caviar for over a year now and it is the best single thing I've ever done for my hair. Even my stylist who colors and cuts my hair comments on how healthy it is. It is shiney, frizz free, and strong. I have thick, wavy, and long hair. I only need to shampoo and condition once a week. My mid twenties daughter also switched to the Caviar and she is a pretty frugal gal. Because it works so well, I use less after shampoo products . Currently just a few drops of argan oil and I am good to go, regardless if I let my hair air dry or hit it with the blow dryer. I would rate it higher if I could!

              • Hair Type:
              • Wavy Hair

              (3 of 3 customers found this review helpful)

               
              5.0

              Fantastic shampoo

              By Smitch yoga

              from Little Rock, AR

              About Me Minimalist

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Improves Hair Health
              • Lathers Well

              Cons

              • Expensive

              Best Uses

              • Colored hair
              • Damaged hair
              • Tames frizzy hair

              Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

              I use this product daily. I have a lot of hair, but it's VERY fine and can get frizzy. Esp, on humid days. This product seems to tame any frizz and has helped nourish my hair. Very good stuff, just wish it was more affordable.

              • Hair Type:
              • Straight Hair

              (2 of 3 customers found this review helpful)

               
              3.0

              I would buy this product again.

              By ptroth54

              from North Richland Hills, TX

              About Me Beauty Conscious

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Aging hair
                • Thinner Hair

                Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

                Use this product if you have aging, dry, color treated hair. It has no parabens, sulfates that will dry out hair. Gentle enough to use daily.

                • Hair Type:
                • Wavy Hair

                (3 of 4 customers found this review helpful)

                 
                1.0

                made hair dry

                By saywhat

                from schenectady ny

                About Me Minimalist

                Verified Reviewer

                Pros

                  Cons

                  • Dries Hair Out
                  • Ineffective

                  Best Uses

                  • Curly Hair
                  • Thinner Hair

                  Comments about Alterna Caviar Anti-Aging Replenishing Moisture Shampoo:

                  was looking for a shampoo to moisturize dry hair. Used this once. After I shampooed my hair it felt like straw. Went right back to the sink for conditioner without which I can't imagine the ball of cotton frizz that would have been the result. returned.

                  • Hair Type:
                  • Wavy Hair

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                  Q&A

                  Product Q&A

                  Ask a question

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  32 Questions | 32 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Is this product recommended for hair that had a professional keratin treatment?
                    Asked on 7/3/2017 by WOA from New York city

                    1 answer

                    • Brand Expert

                      A:

                      Yes, this product is recommended and safe for hair that has had a professional keratin treatment.

                      Answered on 7/12/2017 by Brand Expert from Alterna
                  • Q:

                    how do you open the pump?
                    Asked on 6/10/2017 by Ohai from Honolulu Hi

                    1 answer

                    • Brand Expert

                      A:

                      Twist the pump counter clockwise until it pops up.

                      Answered on 7/12/2017 by Brand Expert from Alterna
                  • Q:

                    Hello, I was wondering if this product works for dry itchy scalp? I am looking for something for my affected scalp. I heard from a couple of people this helps with psoriasis? Can someone please let me know about that? Thank you!!!
                    Asked on 4/21/2017 by Dida from Brentwood, CA

                    1 answer

                    • Brand Expert

                      A:

                      This will help to restore and rebalance moisture however I would also recommend trying the CAVIAR Clinical Daily Detoxifying Shampoo. It is designed to thicken hair but also purifies and protects the scalp. It eliminates dirt, excess sebum and environmental residue allowing denser hair to surface.

                      Answered on 5/8/2017 by Brand Expert from Alterna
                  • Q:

                    I see you now have caviar infinite color hold shampoo, is it a lot better for color treated hair than the anti aging moisture shampoo?
                    Asked on 3/14/2017 by None from Cedar bluff va

                    1 answer

                    • Brand Expert

                      A:

                      the CAVIAR Replenishing Moisture Shampoo is still great for color treated hair however the CAVIAR Infinite Color Hold Shampoo provides powerful UV protection and is formulated with Raspberry Leaf Oil and Sunflower Seed Oil that provide powerful color-fade protection.

                      Answered on 3/16/2017 by Brand Expert from Alterna
                  • Q:

                    Does this product contain protein that can cause hair breakage when used often?
                    Asked on 2/25/2017 by Bethany from CT

                    1 answer

                    • Brand Expert

                      A:

                      No, this product is formulated to restore moisture while protecting from daily stresses and future damage. If you are interested in an anti-breakage products we recommend the CAVIAR Repair Shampoo & Conditioner.

                      Answered on 3/6/2017 by Brand Expert from Alterna
                  • Q:

                    I went in to ulta looking for a shampoo to wash wash away the brass in my blonde hair. I was told this is the best of the best and it would wash out within one use. I purchased it and washed my hair several times. So far I have not seen a difference. Is this shampoo made for this purpose or did they sell me on it?
                    Asked on 1/11/2017 by BrassyBlonde from Sac, CA

                    1 answer

                    • Brand Expert

                      A:

                      All Alterna Shampoo & Conditioner is safe for color-treated hair. You may want to try the Blonde Shampoo and Conditioner which refreshes blonde tones, eliminates brassiness & protects color.

                      Answered on 1/13/2017 by Brand Expert from Alterna
                  • Q:

                    How does this shampoo compare to the macadamia professional nourishing moisture shampoo? Which is better for very dry hair?
                    Asked on 1/10/2017 by sdh from Louisiana

                    1 answer

                    • Staff Expert

                      A:

                      We recommend reading the ratings and reviews for both products at Ulta.com! :-)

                      Answered on 3/20/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Hi, I desperately need to find a hair regimen suited for my husband. He is a type 1 diabetic. Extremely oily, scaly scalp, painful breakouts. At this point, we have tried just about everything, dermatologists, essential oils, dandruff shampoo. Anyhow, I want to just get back to basics, start from scratch and rule out any harsh products. Can you recommend this and would your conditioner be good? Thanks
                    Asked on 12/28/2016 by Amy from NJ

                    1 answer

                    • Brand Expert

                      A:

                      You may want to try our CAVIAR Clinical Daily Detoxifying Shampoo as it soothes the scalp, eliminates dirt, excess sebum and environmental residues allowing healthier, thicker-looking hair to surface. If you have any questions or concerns, consult your doctor.

                      Answered on 1/30/2017 by Brand Expert from Alterna
                  • Q:

                    is it the best suited for oily colored hair with brittle ends?
                    thanks
                    Asked on 11/29/2016 by marie from Belgium

                    1 answer

                    • Brand Expert

                      A:

                      This product is best suited for dry, brittle hair types but you can certainly use it if you have oily colored hair. It is formulated with Color Hold®, a proprietary technology that locks in hair color & brightness.

                      Answered on 11/29/2016 by Brand Expert from Alterna
                  • Q:

                    What if you do not color your hair, can I still use this shampoo?
                    Asked on 8/16/2016 by Suz from Florida

                    1 answer

                    • Brand Expert

                      A:

                      Absolutely! The CAVIAR Anti-Aging Replenishing Moisture Shampoo is best for dry, brittle hair types in need of moisture. It does protect color but not limited to only color-treated hair.

                      Answered on 8/17/2016 by Brand Expert from Alterna
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