Rated 4.37 out of 5 stars
Most Helpful Positive Review New favorite
Some girlfriends and I had a spa day where we shared a bunch of different products we've been currently using and one friend brought sample bottles of this for us to try. And from there I was hooked. It's way pricey, but worth it. My hair texture has changed since hiking past 35 years of age and I've been looking for something to help me get that old thing back--this is it. My friends and I have noticed it works best if a moisturizer/leave-in-conditioner of some kind is used underneath it as a hydrating base, then applying the Ouidad on top of that works as a light-weight, all day lasting sealant. Also, the pump head bottle is SUPER convenient. I recommend!
Most Helpful Critical Review Why would you change a good thing??
This was my perfect gel! The new formula does not work well for me- I feel like I need to use MUCH more per application for the same definition, and the hold does not last all day. Unfortunately, I will need to go on a hunt for another product after faithfully using this product for years.
Ouidad, if it wasn't broke, don't fix it!!
Reviewed by 230 customers Love ouidad. This gel does not have enough hold.
CVT from San Mateo
not enough hold for my very curly hair
I'm a believer.
Missouri Mom from Hale, Missouri
I've used this for about 15 yrs. I've strayed now and then but always come back. I used to order from Oudad directly but that was too much trouble. Now that I can get it at ULTA, these products are so convenient.
I use this regularly
Donna from Casper, wy
Best product for curly hair!
I love this product.
Delia from New Jersey
When I went on vacation, this product was a God Sent!!!
Never had a bad hair day!
Love the feel of this product
Debbie from Kendall park nj
I use it on my curly thick hair. Less stickiness but held curl with little frizz
I'm not sure what this does.
happyhealthyskin from LA
I wanted to love this product! I read the reviews and was so excited. I have medium thickness, curly hair. My hair was still frizzy as it dried and when it was dry. But at least it was soft!
RS from Wa
Gel formula distributes easily, still trying to figure out how much to use
I would buy again!
Lisa G. from OK
A bit expensive but worth it!
Jo from Washington, DC
Works great for a wash and go, a little crunchy but goes away after a few hours
Yes it is the best for frizz control!
Sheri from Denton
Great for all types of hair
My go-to curl defining product
Redhead from Oklahoma
This has become my go-to curl defining product. I've tried sooo many products and fell thoroughly in love with this one. It gives me such fabulous frizz-free, crunch-free curls! I apply it to my hair when it's still fairly wet and follow with a small amount of hair oil and scrunch and then let it air dry. I can almost wash and go now and that was never an option for me before!
Leah from Pennsylvania
I wanted to love this product. I tried it so many times and so many different ways. Nothing ever worked. I experienced zero hold and more frizz than normal, and didn't see any noticeable difference in humidity control. Overall, I'm very disappointed.
Perfect for the humid summer
Priscilla from Michigan
I found this product when my sister got me a "curly hair" sampler pack for Christmas. I live in Michigan and struggle all summer long for my classic curls to fight the humidity. Enter Ouidad. Between this gel and the shampoo and conditioner in this line, my hair has never been so under control. It's pricey but worth it! I've switched all of my hair products to Ouidad because of how well this worked.
This humidity lately is a real test!
ERNYU95 from Bronx, NY
This worked really well in low humidity, and well in higher humidity- but not quite as well. It smells nice.
Not that impressed
Curly Girlie from South Louisiana
For the cost I thought this would have more hold. It is weightless but my hair is still considerably frizzy and poufy. I live in the hot and humid South so I was thinking it would be perfect for my naturally curly hair. It does have some hold but not the hold I was after. Disappointed
It is weightless but doesn't control my frizz like i hoped
Lmpaterson from Evansville Indiana
Used on wet hair and let air dry
Best gel for coarse, curly hair!!!
Curlfriend from PA
I've been using this gel for years & it's my holy grail. I have thick, coarse, curly hair & this helps to form beautiful soft & shiny curls with just the right amount of hold. Just scrunch out the crunch after drying & my hair is good to go with no other product needed. I've tried numerous other gels from high end to low, and nothing compares to this for me, so I don't know why I ever stray. The stronger hold version of this dries out my hair a bit more & I don't find it to be that much more of a hold. I can't say my hair is frizz free when I use this, but I don't think any product can totally eliminate it for me, but this does tame it for sure. It's pricey, but goes on sale often enough, or using the 20% off coupons help too. I'd buy it at regular price if needed, I love it so much!
still have frizz and lots of it
paige from nc from NC
I read the reviews and thought this would help; after 3 weeks of use, my hair is frizzier than ever! I followed the instructions .. and then once outside, poof! I'm not sure what I am doing wrong or not doing. I guess I'll just have to deal with unruly hair
Holds my curls in place
Curly Hair from Houston, TX
It is a good product, but it does not hold the little freezies that stick up on my head.
Just from va
why would anyone like this stuff? Dries hard as cement. I was going to refresh my hair with water and had to completely wash it to get this stuff out. It was only on overnight. I couldn't get a comb through my hair with this stuff. Awful.
Staple in my hair routine!
Stellababella from Illinois
My curls are prone to frizz and this product was a total game changer! Gets rid of frizz and adds some curl definition all in one & doesn't make my hair crunchy! Definitely not a stand alone product as it doesn't have a super strong hold, but I like to layer it on after a heavier gel.
curly from kansas
Left hair dry. Curls shrink a lot more with this product than others
I didn't know how much it cost but now worth every dine!
Terri from Charlotte
I grabbed from a shelf by salon. Didn't know the cost and when I got home I was trying to figure out why my invoice was so high. After looking at receipt I was shocked at the price. It's a huge container and I knew it would last but with so many other products I buy I end up giving them away so I doubt I would have purchased if I knew cost. That said....this is the best my hair has looked. Curls so defined. Best hair product ever!
Probably won't buy again
AnjiP from Hammond IN
Was looking for something to block the humidity from my curls, it does do that, but it makes my hair crunchy and look dirty.
Lori from TX
The best product for curly hair.