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Summary
Color Wow Color Security Shampoo is the only 100% clean, sulfate-free shampoo that leaves no residues for truly clean hair + scalp.
Benefits
- One rich-lathering, sulfate-free, residue-free formula for all hair types
- Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
- For all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions
- Color protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss
Key Ingredients
- Formulated with a unique sulfate-free blend of 8 gentle cleansers, including a super gentle Japanese amino acid (often found in face washes), that prevents color fade, smooths cuticles and delivers a creamy lather.
Formulated Without
- Sulfate
- Silicone
- Paraben
- Gluten
Item 2259593
- Apply a coin-sized amount to wet hair and massage into lather.
- Rinse.
- Repeat for best results.
- Follow with Color Security Conditioner (sold separately) and style as usual.
Aqua (Water), Sodium Lauryl Sulfoacetate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroamphoacetate, Sodium Methyl 2-Sulfolaurate, Glycerin, Polysorbate 20, Disodium 2-Sulfolaurate, Parfum (Fragrance), PEG-150 Distearate, Sodium Cocoyl Glycinate, Sodium PCA, DMDM Hydantoin, Propylene Glycol, Polyquaternium-22, PPG-2 Hydroxyethyl Cocamide, Disodium Edta, Citric Acid, Hydrolyzed Wheat Protein, Linalool, Butylene Glycol, Butylphenyl Methylpropional, Hexyl Cinnamal, Hydrolyzed Wheat Starch, Quaternium-95, Limonene, Iodopropynyl Butylcarbamate, Tocopheryl Acetate, Propanediol, Phenoxyethanol, Hydrolyzed Keratin, Hydrolyzed Silk, Potassium Sorbate, Potassium Benzoate, BHA, Methylparaben, Butylparaben, Ethylparaben, Methylchloroisothiazolinone, Magnesium Chloride, Magnesium Nitrate, Isobutylparaben, Propylparaben, Ethylisothiazolinone, Pentaerythrityl Tetra-DI-T-Butyl Hydroxyhydrocinnamate.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 14Daily Use
- 7Fine Hair
- 7Thick Hair
- 5Oily Hair
- 3Curly Hair
Describe Yourself
- 15Beauty Conscious
- 5Survivalist / Minimalist
- 4Product Junkie
- 2Professional Stylist
Hair Type
- 16Wavy Hair
- 13Straight Hair
- 2Very Curly Hair
Most Helpful Positive Review
WOW is Right!
I typically do not write reviews, just read them to make my purchasing decisions, but this product is so awesome, I was compelled to share. I've tried every shampoo and conditioner product known to man, trying to find the perfect product, didn't matter the cost. I finally found it! My hair is fine,...
Most Helpful Critical Review
bad buy
Was excited to try this product. Very disappointed. Dried hair no volume took it back after one use.
3724 results
Delighted that Ulta is now carrying
Hair Type Wavy Hair
I used to order this through the TODAY Show site and then directly from WOW. I inquired a few times or gave suggestions at Ulta branches by inquiring if this brand was sold at Ulta. I like this product b/c it's gentle on my hair (colored). I believe it's lower in surfactants, so it does not lather like crazy but it does cleanse. I have tried a product billed as a "cleansing conditioner" and I did not feel that it adequately cleaned oil, dirt, etc from my scalp. I have oily hair. It's dryer now than years ago but I still can only go max one day between shampoos and I still have to use dry shampoo when I do that. WOW shampoo cleanses w/o stripping and has a pleasant smell. It's gentle enough to use daily.
Exceeded my expectations…
I bought the shampoo and conditioner from a BOGO 50% off sale Ulta was having for the color wow products. I have been having an issue the past ywmear with my hair being weighed down and it having lots of build up in it . This not only took the residue right out, but my hair looks shiny, smells wondeful and feels almost weightless! I have never experienced that sensation before. It is a wonderful product, the only con is the regulsr price for the amount.
Light for fine hair
Hair Type Wavy Hair
Blonde highlights only during winter months this stuff works great for my type of hair. Not heavy at all. Clean feeling!
Drying bad texture
Hair Type Wavy Hair
I have fine hair. This shampoo feels like a clean rinse in the shower but after drying, my hair feels thick and covered in residue. I'm finding my scalp getting oilier faster, while my hair is left dried out and fried looking. Have to return.
LOVE THIS!
This product has worked WONDERS for my hair. I used to have oily hair that made me wash my hair daily and I can easily go two days without washing my hair with this and my hair still feels clean & not dried out! Also, my hair has been so much easier to brush through. I've rarely ever gone through an entire bottle of shampoo before hating it.. but this stuff I'm using it all & buying again! I love it.