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Highlights
Summary
Finally, a velvety smooth gel eyeliner that stays put on the lashline AND waterline for 16-hour waterproof wear. Half Magic’s VELVET FLIK Longwear Wing + Waterline Eyeliner Pencil lasts thru all of life’s biggest moments + feelings – from ugly cries to holy sh*t-this-is-really happening excitement.
Benefits
- 16-hour waterline + lashline wear
- Velvety smooth, rich color. Zero tug, drag or skip
- Slimline almond shaped tip for effortless definition + precision
- Transfer-proof, smudge-proof + waterproof
Features
- Click pen for zero mess or fuss – no sharpener needed!
- Cap and body are made with 30% post-consumer recycled materials
Item 2659175
VELVET FLIK is ultra-smooth and creamy for easy glide -- a little goes a long way! Click just 2--3 times to reveal the perfect amount of product -- anything more may cause breakage. Glide the slanted tip along the lashline or waterline for bold, eye-defining color. For a softer, smokier effect, smudge immediately before the formula sets.
Made a little liner oopsie? That's inevitable and A-OK!! As Donni says, your winged liner game is only as good as your clean-up game. Use FLIK ERASER Makeup Correcting Pen for quick and easy clean-up -- just tap the pen tip onto a tissue or makeup wipe after each swipe to avoid transferring color back onto the skin.
DONNI TIP:
A VELVET FLIK for every skin tone. For an effortless eye-brightening effect, try Sand Fairy on fair to light complexions, or Cinnafox and Wolf Mood on medium to deep complexions.
Methyl Trimethicone, Trimethylsiloxysilicate, Synthetic Wax, Silica, Diisostearyl Malate, Microcrystalline Wax (Cera Microcristallina/Cire microcristalline), Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Zinc Stearate, Synthetic Beeswax, Stearic Acid, Ultramarines (CI 77007), Red 40 Lake (CI 16035).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Where Have You Been All My Eyeliner-Wearing Life?
I tried the Half Magic Velvet Flik Longwear Wing + Waterline Eyeliner Pencil in Sea Me Rollin, an indigo navy, and I honestly can't believe I've been suffering with stiff, scratchy eyeliner pencils for this long! The click pen design immediately intrigued me because I hadn't seen that in an eyeliner...
Most Helpful Critical Review
Skip it, a truly awful product
Product gifted to me for free, by the brand in exchange for my honest review. During my initial swatch of this liner on my wrist, I had high hopes. It applied smooth and fast, in a thin line. But trying to apply to my eye was a whole other problem. I can't remember the last time I had this many ...
434 results
It's ok
I received the Half Magic Velvet Flik Longwear Wing + Waterline Eyeliner Pencil in Sand Fair. The liner is highly pigmented. The liner breaks easily and you can't press it too hard. If you do you will overdraw and the appearance can be chalky.



Just get nyx pencil
Maybe i got a bad eyeliner, im not sure but im not going to buy again to find out. This eyeliner becomes crumbly and cracks when drawn on my waterline and around my lid. It normally takes me about 10-15 minutes to perfect my eyeliner. To even get close it takes over 30 minutes.
Half Magic VELVET FLIK
I've been thoroughly enjoying my Half Magic VELVET FLIK, longwear wing and waterline eyeliner pencil. I got mine in Cinnamon Fox, a warm medium brown that gives a much softer finish than traditional black. The ultra fine design makes getting into those hard to reach areas around the eyes so easy, and I love how slim the pencil itself is. The actual crayon's shape is especially clever, with a wider side and a fine tip for more precise application. The gel like formula glides on smoothly and accurately without dragging, tugging, pulling or wrinkling my eyelid. I personally would probably opt for a slightly ashier brown next time, but I love the softness this shade provides. The waterproof formula really impressed me on the waterline, giving me even, noticeable color payoff with a bold, smooth finish that actually stays. As a professional makeup artist, I can absolutely see myself adding these to my kit for longwear and waterproof eyeliner applications. I thoroughly enjoy and appreciate this eyeliner!

New makeup bag staple
Obsessed with this! The tip makes it so easy to apply on the waterline without tugging, and the color is super rich.
Must have!
Absolutely love this eyeliner! It goes on incredibly smooth without tugging, and the color looks rich and even. I've used it on both my lash line and waterline, and it stays put without constantly smudging or transferring. The creamy texture makes it super easy to work with, but once it sets, it really lasts. Definitely one I'll be repurchasing! 🖤

