Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Earn points on this purchase.
Highlights
Summary
Virtue's Curl Leave-In Butter is rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. Simultaneously, Alpha Keratin 60ku helps to repair cracks and splits, leaving curls stronger, softer, and full of shine.
Benefits
- Virtue Curl is the only premium curl line free of the Big Six chemicals (parabens, phthalates, silicones, sulfates, formaldehyde donors, and synthetic colorants)
- Enhances
- Nourishes
- Alpha Keratin 60ku helps to repair cracks and splits, leaving curls stronger, softer, and full of shine.
Features
- IDEAL FOR:
- Types 2 - 4 curly hair
- Safe for color-treated and chemically treated hair
- PRODUCT AESTHETICS: A buttery, rich leave-in cream that melts into hair without weighing it down.
Key Ingredients
- All Virtue products contain Alpha Keratin 60ku, a healing protein that's identical to the keratin that makes up 90% of hair. It repaves and refills keratin, repairing damaged hair with each use.
- Shea Butter, Jojoba Esters & Olive-Derived Esters: A super-hydrating combo that helps to soften hair and provides lightweight moisture without weighing down curls.
- Selaginella Lepidophylla Extract (''Resurrection Plant'' or ''Rose of Jericho''): A specialty botanical plant active that attracts moisture to parched curls to bring them back to life.
- Multi-faceted UV/Solar Protection Complex: An anti-pollution active that is known to provide color and heat protection.
Item 2596375
Work a generous amount of product into wet or damp hair from root to ends. Do not rinse. Reapply as needed.
br>TIPS: Apply Curl Butter as a leave-in to completely wet hair to lock in moisture. Work through hair and detangle in sections for even distribution.
Aqua (Water, Eau), Cetearyl Alcohol, Propanediol, Behenyl Alcohol, Cetyl Alcohol, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Butyrospermum Parkii (Shea) Butter, Heptyl Undecylenate, Cetyl Esters, Brassica Alcohol, Jojoba Esters, Linum Usitatissimum (Linseed) Seed Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Glyceryl Stearate, Keratin, Panthenol, Tocopherol, Oryza Sativa (Rice) Bran Extract, Selaginella Lepidophylla Extract, Helianthus Annuus (Sunflower) Seed Wax, Hydrolyzed Adansonia Digitata Seed Extract, Quercus Petraea Fruit Extract, Oryza Sativa (Rice) Seed Protein, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camellia Sinensis Leaf Extract, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Salvia Hispanica Seed Extract, Madecassoside, Helianthus Annuus (Sunflower) Sprout Extract, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Extract, Helianthus Annuus (Sunflower) Extract, Carrageenan, Gluconolactone, Hydrogenated Ethylhexyl Olivate, Xylitol, Hydrogenated Olive Oil Unsaponifiables, Trehalose, Glycerin, Sodium Phytate, Sorbitan Isostearate, Caprylyl/Capryl Glucoside, Ethyl Linoleate, Polysorbate 80, Polyglycerin-3, Sodium Dilauramidoglutamide Lysine, Ethyl Oleate, Sorbitan Oleate, Polyquaternium-37, Sodium Phosphate, Galactoarabinan, Caprylic Acid, Calcium Gluconate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Parfum (Fragrance), Brassicyl Valinate Esylate, Caprylyl Glycol, Cetyl Hydroxyethylcellulose, Maltodextrin, Lactobacillus Ferment, Phytic Acid, Phenoxyethanol, Chlorphenesin, Sodium Benzoate, Potassium Sorbate, Potassium Hydroxide, Alcohol, Citric Acid, Benzyl Alcohol, Citral, Citronellol, Limonene, Geraniol, Linalool, Alpha-Isomethyl Ionone.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
A little goes a long way!
This butter is amazing. I would imagine it would be great for all types of curly hair, and that the thickness and/or coarseness of the hair would dictate how much to use. I have fine, curly hair. (Think large ringlets when it rains.) I have some issues with frizz. I need the smallest amount to style...
Most Helpful Critical Review
Not what I'd hoped
I haven't figured out quite what this product does yet. I can't use a "generous" amount as indicated or it's kid of gunky in my hair afterward. Using less and spreading through my hair doesn't seem to change anything. I love the virtue curl line, but I prefer the Refresh Leave In spray to this produ...
114 results
too heavy
Reviewed at

This product is too heavy and greasy for my hair. I have requested a credit on my account as I have a recurring order for another product. I cannot use this. I have tried several times.
Hard to get "just the right amount"
Reviewed at

It's very easy to put too much in.
Maybe
Hair Type Wavy Hair
It makes my hair feel a little softer when I use it, but it doesn't do anything for the curl. Maybe I misunderstood its intended use, but I'm not sure why this was marketed as a curl product.
the best curl cream in the market
Reviewed at

my favorite curl cream! its light and holds my curls really well. 10/10 would recommend
This works!
Hair Type Very Curly Hair
I have curly hair 2c/3a that is prone to frizzing. I find products that are used on wet hair, such as this one, work really well. I put a leave on first and follow that with the Virtue curl butter leave in. I then wrap my hair in a towel briefly and then while still wet I scrunch in a styler such as AG Details. I diffuse or let it air dry and the curls hold together with minimal frizz!
Questions
Q&A
Showing 1 out of 1 Questions
- Q
I have wavy hair but blow dry it straight. Is this product more for promoting curls?
- Asked by Emerald Eyes
- Official Answer By Virtue - Brand EngageHi, Yes, this is designed to add weight, shine and definition to natural curls. Our Un-Frizz Cream and Frizz Block Smoothing Spray offer better smoothing with control and heat protection.Was this answer helpful to you