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Highlights
Summary
OUAI's Medium Hair Shampoo is for medium hair, this color-safe, hydrating shampoo strengthens & adds shine while cleansing, eliminating frizz & leaving hair smelling amazing.
Benefits
- Strengthens and adds shine
- Hydrates and eliminates frizz
- Repairs and nourishes
Key Ingredients
- Kumquat Fruit Extract: Full of vitamins A, B & C to add shine
- Babassu Oil: Provides hydration to hair and scalp
- Coconut Oil: Strengthens, helps seal split ends and reduces breakage
Scent Type
- Mercer Street: An outspoken fragrance that a-OUAI-kens the senses.
- Key Notes: Italian Lemon, Orange, Peony, Iris, Lily, Musk, Orris, Magnolia, Jasmine, Rose Damask
- Mercer Street scent can be found in OUAI Fine, Medium, and Thick Shampoos & Conditioners.
Item 2563214
Thoroughly wet hair from roots to ends with lukewarm water. Lather a quarter size amount of shampoo in hands and then work into roots and where hair touches the scalp. Rinse shampoo. Squeeze out excess moisture before applying conditioner.
Precautions: Avoid contact with eyes. If contact occurs, rinse well with water.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Glycol Distearate, Parfum (Fragrance), Amodimethicone, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Citrus Japonica Fruit Extract, Panthenol, Hydrolyzed Keratin, Polyquaternium-7, Orbignya Oleifera Seed Oil, Cocos Nucifera (Coconut) Oil, Peg-150 Distearate, Sodium Lauroyl Glycinate, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), C11-15 Pareth-7, Laureth-9, Trideceth-12, Cocoglucosides Hydroxypropyltrimonium Chloride, Acrylates Copolymer, Tocopherol, Peg-200 Hydrogenated Glyceryl Palmate, Peg-7 Glyceryl Cocoate, Disodium Edta, Citric Acid, Sodium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Benzyl Alcohol, Benzyl Salicylate, Limonene, Hexyl Cinnamal, CI 15985 (Yellow 6).
This brand is excluded from most Ulta Beauty coupons.
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MEDIUM SHAMPOO
Questions
Q&A
Showing 3 out of 3 Questions
- Q
Is this safe to use on color treated hair ?
- Asked by Lisa
- Official Answer By OUAI - Brand EngageYes! All of our products, including our Shampoos and Conditioners, are safe for color-treated hair, chemically-processed hair, keratin and Brazilian blowout-treated hair, extensions, wigs, and synthetic hair. We never use phthalates, sulfates, or parabens in our products. As always, it's best to consult with your stylist before starting any new products.Was this answer helpful to you
- Q
Is this shampoo sulfate free?
- Asked by Bert
- Official Answer By OUAI - Brand EngageYes! We never use sulfates, phthalates, or parabens in our products.Was this answer helpful to you
- Q
Can this shampoo be used daily?
- Asked by Katie
- Official Answer By OUAI - Brand EngageYes! It's important to do what feels best for your hair - everyone's routine is different! We recommend using Medium Shampoo whenever you feel like you need to cleanse, revive shine, or eliminate frizz.Was this answer helpful to you
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Hair Type
Most Helpful Positive Review
Worked on my dry curly hair
I had been a devout user of DevaCurl for years, which worked, but somewhere along the way, I started losing hair, volume, and curls. My hair dried to the point of eternal frizz (even with good hair products). I heard horror stories of friends doing the big chop as a result. Anyway, I was presented w...
Most Helpful Critical Review
Not CG friendly
As someone with curly hair who tries to follow the curly girl method, I'm constantly looking for great shampoos with no striping agents and silicones. Once I saw the ingredient list, I was disappointed. But when I saw their were only three options for hair thickness (fine,medium,and thick), I knew m...
433 results
Love!!
Hair Type Straight Hair
gifted by ouai! I've been using OUAI Medium Shampoo for a few weeks and it actually feels like it cleans my hair without drying it out. My hair looks softer and less frizzy, and the scent is nice without being too strong.
Great Shampoo!
Hair Type Wavy Hair
I received the OUAI Medium Hair Shampoo as a gifted product, and it's been a great fit for my hair type. My hair is medium thickness—not too fine but not coarse—and this shampoo feels perfectly balanced. It cleanses without stripping my natural oils, which is something I struggle with using other shampoos. What I love most is how it targets my main concerns: dullness and slight frizz. After a few washes, my hair looks noticeably shinier and feels smoother without being weighed down. It also helps maintain a healthy, hydrated feel between washes. In my routine, I use it 2–3 times a week, focusing on my scalp and letting it gently cleanse the lengths as I rinse. It pairs well with a lightweight conditioner and leaves my hair feeling fresh, soft, and manageable. Definitely a solid everyday shampoo for medium hair types. Gifted by Ouai
My new staple shampoo
Hair Type Wavy Hair
I've been using this shampoo for a few weeks now, and it's quickly become a staple in my routine. It lathers really well without needing a ton of product, and it leaves my hair feeling clean without that stripped, dry feeling some shampoos can cause. I've noticed my hair looks shinier and feels softer, especially at the ends, which tend to get dry. gifted by ouai
Good shampoo
Hair Type Wavy Hair
I really enjoyed this shampoo. I use it twice during every wash and love how clean it makes my hair feel. I noticed that my hair doesn't get as frizzy as it usually does after I wash my hair. My hair also feels nourished and hydrated. Gifted by Ouai
Softer Healthier Hair
Hair Type Wavy Hair
Gifted by Ouai. My hair has life again thanks to Ouai. This shampoo smells divine and it lasts for days and days. The scent is made up of lemon, rose, jasmine sambac, iris, lily, and white musk. I love that this shampoo has a great lather. My hair feels so clean after shampooing, I noticed that it is softer, has less frizz and is shiner. Split ends are gone and my hair feels and looks so healthy. This shampoo is great for people who are in between thin and thick hair. Overall this shampoo is great and my hair looks so good!
