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Bed Head Serial Blonde Purple Shampoo For Cool Blonde Hair
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Summary
Bed Head's specially-formulated Serial Blonde Purple Toning Shampoo is powered by purple toners to banish yellow tones and brighten blonde hair in just one wash.
Key Ingredients
- Purple Toning Pigment: Neutralizes brassy tones in blonde hair, enhances cool tones
- Dimethiconol: Adds shine to brittle, dull blonde hair
- Amodimethicone: Helps prevent & control frizz, static and flyaways
Benefits
- Professional purple shampoo
- Great for both natural and artificial blonde hair
Item 2579472
Use as often as necessary. Lather up and massage into wet hair. Leave in for 1-5 minutes depending on the desired effect. Rinse well and follow up with Serial Blonde Restoring Conditioner. Avoid contact with clothing.
Pre-caution: Avoid contact with eyes. If contact occurs, rinse with water.
Water (Aqua/Eau), Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Glycol Distearate, Sodium Chloride, Glycerin, Phenoxyethanol, Fragrance (Parfum), Carbomer, Coconut Acid, Sodium Isethionate, Dimethiconol, Polyquaternium-10, PPG-9, Laureth-4, Nonfat Dry Milk (Sine Adipe Lac/Poudre De Lait Écrémé), Hydrolyzed Pearl, Oryza Sativa (Rice) Bran Extract, Disodium EDTA, TEA-Dodecylbenzenesulfonate, Amodimethicone, Laureth-23, Sodium Benzoate, Lactic Acid, Citric Acid, Oryza Sativa (Rice) Germ Oil, Xanthan Gum, PEG-45M, Magnesium Nitrate, Cetrimonium Chloride, Trideceth-12, Potassium Chloride, Silica, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Hexyl Cinnamal, Linalool, Ext. Violet 2 (CI 60730), Mica (CI 77019), Titanium Dioxide (CI 77891).
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Love this stuff !
Hi died my hair with highlights not too long ago and I got this bad had cereal blonde purple toning shampoo for Cool blondes So that I can tone the orange out of the blonde. I have used it once or twice already you're supposed to leave it until 1 to 5 minutes depending on desired effect I left it in...
Most Helpful Critical Review
Definitely tones our brassiness
I used this shampoo on my blonde hair yesterday and followed the directions on the back side of the bottle. I lathered the product into my hair and let it sit for 1-2 minutes. After rinsing + blow drying my hair it has turned grey as if it has been over toned. I was a bit shocked as my other purple ...
235 results
Good but drys my hair
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I like the product for what it is supposed to do. It does tone my hair pretty well, but it's not completely even toning and tends to leave my hair pretty dry
It works!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Between myself and my hair girl having babies, I haven't been able to get my brassy hair toned down. This purple shampoo did a wonderful job of toning down the brassy blond and leaving me nice and cool!
Bye bye brassy hilights
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I haven't had my hi-lights done in almost a whole year 🙄. When I got them done my hair didn't lighten up as much as usual and left me looking a little warmer than usual, I used Serial Blonde Purple Shampoo for a couple of weeks and now I'm back to the cooler tones I'm used to !
Was decent
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

As a licensed cosmetologist, I've tried a lot of products and am very picky when it comes to my purple shampoo. It needs to be moisturizing and pigmented enough in the right way to brighten without overtoning. This one was fine it's just not anything outstanding. Shu uemura anti brass shampoo is hands down my favorite I've ever used and worth the money.
Toning blonde
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I love this this tones my blonde when you leave it on for the desired time but it will dry your hair out so make sure you use a deep conditioner. I only use it once a week