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Highlights
Summary
Protect color, cleanse, prevent fade for up to 40 washes,* and strengthen hair so your color stays vibrant, starting in the shower with amika The Protector Color Protect + Strengthen Shampoo.
Benefits
- Gently cleanses and prevents color fade for up to 40 washes.*
- Delivers 11x stronger hair and 91% less breakage.*
- Moisturizes to leave hair shiny, soft, and more manageable.
- Won't strip or shift your color.
- Rinses out quickly without residue.
- *Clinically proven.
Key Ingredients
- Color Longevity Complex: A combination of color-locking polymers, peptides, and color-retention silicones that preserves color vibrancy while preventing dullness and fading.
- High-Refractive Glossing Polymer: Made to mimic natural ceramides found in skin and hair, this modified polymer forms a film to visibly enhance hair gloss + smooth rough cuticles for shinier hair.
- Black Currant Extract: An antioxidant-rich fruit known to protect against oxidative stress that can impact hair color.
- Sea buckthorn extract: amika's signature superfruit that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail for your hair + skin.
Research Results
- Prevents color fade for up to 40 washes.*
- 11x stronger hair + 91% less breakage.*
- 9.2x more manageable + more moisturized hair.*
- Increases shine on color-treated hair.*
- Does not strip or shift hair color.*
- *Clinically proven.
Item 2659614
Massage a quarter-sized amount of The Protector Color Protect + Strengthen Shampoo through wet hair focusing on the roots, then rinse out thoroughly. For best results, follow up with The Protector Color Protect + Strengthen Conditioner and The Protector Color Protect + Strengthen Treatment (sold separately).
Pre-caution: Avoid contact with eyes.
Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Cocamide MIPA, Sodium Methyl Cocoyl Taurate, Glycol Stearate,Ribes Nigrum (Black Currant/Cassis) Fruit Extract, Hippophae Rhamnoides (Sea Buckthorn/Agrousier) Fruit/Seed Oil, Hydrolyzed Rice Protein, Panthenol, Amodimethicone, Sodium Polyaspartate, Polyquaternium-113, Polyquaternium-53, Polyquaternium-7, Polyquaternium-92, Glycerin, Butylene Glycol, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Sodium Carrageenan, Ethylhexylglycerin, Aminomethyl Propanol, Phenoxyethanol, Polysorbate 20, Citric Acid, Sodium Hydroxide, Potassium Sorbate, Sodium Metabisulfite, Sodium Benzoate, Sodium Citrate, Sodium Chloride, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene, Tetramethyl Acetyloctahydronaphthalenes
The list of ingredients is subject to change. Please consult the packaging of the product purchased.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Love Amika Products; would buy again and again
I have 1A hair that's fine, straight, and highlighted, so it tends to be on the drier side. Because of that, I'm really picky about hair products; anything too heavy will weigh my hair down and make it look greasy much faster. I was excited to receive this shampoo and conditioner because I'm alread...
Most Helpful Critical Review
Huge disappointment
I was really exited to use this entire line of shampoo, conditioner, and leave in after getting my hair colored. I use Amika products almost exclusively and particularly love the big hit line. So when I used this, I was expecting more. When I say this made my hair feel awful...I mean, I had to rewas...
604 results
Great product
Effective cleansing shampoo that straightens and strengthens hair. Great sent scalp treatment fantastic and super easy to wash out leaving no residue
Decent shampoo, but nothing special
[I received this product in exchange for my honest review] This shampoo was alright. I had apply it twice to get my hair feeling clean at all, sometimes even three times. It didn't dry out my scalp or make my color fade which is a plus.


My favorite shampoo!
[I received this product in exchange for my honest review] I use this shampoo regularly and absolutely love it! My hair feels soft, lightweight, and so silky with beautiful shine. It's a great addition to my hair routine for colored hair. And love the Amika unique scent!

Great
[I received this product in exchange for my honest review] If you want shampoo to use for great protection against color fade for up to 40! Washes, want your hair shiny, soft and manageable then this is for you

Very good!
I received this product in exchange for my honest review. I was so excited to try out this new amika set! Out of all of the collection, the shampoo and conditioner is my favorite. They're very nourishing and make my fine hair feel a lot fuller. I'm a fan!
