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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free & Leaping Bunny Certified
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Dewy without the greasy feel
- 1Makeup needing to last for a long time
Describe Yourself
- 1Pale Skin, Dark Hair, Early 30s
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
3372 results
This product leaves my skin spectacular, I loved it.
Recibí este producto a cambio de mi revisión honesta. I love this product. It has excellent packaging. Its texture is a little heavy but acceptable. Its ingredients are spectacular. Its durability is impressive. It has behaved very well on my skin and has lasted a long time.
Great as long as you pair it with the right makeup
I got this product 2 years ago and i absolutely hated it but now i know its because i wasnt mixing it with the right makeup products. I use it with my laura mercier tinted dewy moisturizer and it is AMAZING. I havent tried it with my type of foundation yet, i will still need to test it but it works wonderfully with my everydat makeup routine. It definitely makes my blush stay ALL DAY.
Budget friendly
[I received this product in exchange for my honest review] I usually have the issue of oil breaking through at some point early in the day. This helped with that. After putting it on, it had a slightly tacky feel but dried enough shortly afterwards. This stuff kept my makeup intact most of the day without that shiny look. It did enhance my makeup look.
I would buy again
[I received this product in exchange for my honest review] After a long time of testing, I really like this product. It helps my makeup last longer and makes it blend better with my skin. The price is not too high and the black design makes the product look high-value. The product has a light fragrance which is also quite pleasant.
Super light and lotta coverage
Ok so I usually don't use primers but this is noooooice. So it's a little tacky when tried but duh, so when I apply my foundation and eyeshadow it lasts all day. It's great and I love it!
