Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

e.l.f. Cosmetics Power Grip Primer #1
e.l.f. Cosmetics Power Grip Primer #1
$11.00

or 4 payments with

Replenish & Save

Size:0.811 oz

Pickup and delivery options

In stock and ready to ship

Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

Details

Benefits

  • #1 Primer in America*
  • Gel-based, hydrating face primer
  • Gel formula grips makeup for long-lasting, all-day wear
  • Moisturizes, preps & gives skin a natural finish
  • Goes on clear with a translucent finish for all skin types & skin tones
  • Non-comedogenic (does not clog pores!)
  • Made in a Fair-Trade Certified facility
  • *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22

Key Ingredients

  • Hyaluronic acid helps skin retain moisture for a plump complexion

Formulated Without

  • Phthalates
  • Parabens
  • Nonylphenol ethoxylates
  • Triclosan
  • Triclocarban
  • Hydroquinone
  • Sulfates

Item 2591795

How To Use

Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.

External use only. Stop use if irritation occurs.

Ingredients

Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).

Frequently bought together

3 items

Current Product

e.l.f. Cosmetics

 

Power Grip Primer

4.6(21954)
$11.00

Make it a routine

Add these personalized recommendations to complete your beauty routine.

Step 1

Current Product

e.l.f. Cosmetics

 

Power Grip Primer

4.6(21954)
$11.00

Step 2

Step 3

We think you'll like

12 items

Sponsored products

12 items

Powered by syndigo
Joey King with fact pant on using e.l.f.'s Power Grip Primer.
e.l.f. Power Grip Primer with number 1 finger

e.l.f. Cosmetics Power Grip Primer

EARN MAJOR REWARDS WHEREVER YOU SHOP E.L.F.
Image of Power Grip Primer
Image of Power Grip Primer, its texture, and information about the product
Model wearing Power Grip Primer, image of Power Grip Primer and product texture with product details

What the e.l.f. is the difference?

Compare Jelly Pop Primer and Power Grip Primer
Compare Power Grip Primer, Jelly Pop Primer, and Poreless Putty Primer
Compare Power Grip Primer plus four percent Niacinamide and Power Grip Primer
Compare Power Grip Primer, Mineral Infused Primer, and Poreless Putty Primer

Arm Swatches & Application

Get to know e.l.f.

Information about e.l.f.
Information about e.l.f.
Information about e.l.f.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!
Get ready with music

What do you want to know about this product?

Review Snapshot

by PowerReviews

21954 ReviewsWrite a Review
82%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
No Cons
Sizing
  • Feels full size too big

    0%
  • Feels half size too big

    0%
  • Feels true to size

    100%
  • Feels half size too small

    0%
  • Feels full size too small

    0%
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip

I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.

Versus
Most Helpful Critical Review
I like it

This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...

4716 results

Great primer for price

Submitted 2 days ago

By Jenny

From Austin texas

[I received this product in exchange for my honest review] This primer makes your skin feel fresh and all for glow perfect primer for your makeup way you don't feel too dry. I love the applicator and the quality feels very superior for the price.

User submitted media
Elf primer

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Power grip primer

Submitted 2 days ago

By Kathy

From Jacksonville NC

[I received this product in exchange for my honest review] A first acquaintance and that does not disappoint me, when I need extra support so that my makeup lasts a long time I know that I will be on the safe side with the power grip primer from E.L.F.

User submitted media
Perfect duo

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Power grip primer

Submitted 2 days ago

By Kathy

From Jacksonville NC

I received this product in exchange for my honest review A first acquaintance and that does not disappoint me, when I need extra support so that my makeup lasts a long time I know that I will be on the safe side with the power grip primer from E.L.F.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Best primer on the market

Submitted 2 days ago

By Fransheska

From Sanford, NC

[I received this product in exchange for my honest review] The fact that everything sticks to my face when i hace this product on is unbelievable. I loved this product. Elf has been a staple for years. Will repurchase

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
I love

Submitted 2 days ago

By Yamilet

From Florida

I really love the elf power grip primer. It has a slightly sticky texture that helps my makeup stay in place all day without

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?