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Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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e.l.f. Cosmetics Power Grip Primer
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Reviews
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Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
3660 results
Matter Primer
[I received this product in exchange for my honest review] This primer is good to use but there are some things I don't like. I know it's a Matter primer, but applying it can be a bit difficult as it dries pretty fast and feels too drying on the skin. However, it is a good primer as it definitely helps keep my makeup in place. However since it is drying, I feel like you need to apply more of this primer compared to others.
Personally not for me
[I received this product in exchange for my honest review] To be honest with you, I'm not crazy about how sticky this is. It's just not my thing. But I can feel that it somewhat holds onto the skin when you layer foundation on top. Personally not for me, but I didn't wanna give it low stars just because I didn't like it! It might work for others!
Flawless foundation coverage in long lasting
I normally use prestige brand primers and havent found one I was in loved with until i try this Elf one. It was a fractionof the cost of the previous ones I had purchased and my foundation as well as all of my other makeup lasted without any caking until the next day. I'm amazed! I will be only using this primer from now on. I have no cons about it.
Best primer I have used!
I have used alot of primers. This is the best one. Way better than the hydro grip!!
Yes
My niece told me about this primer a year ago! I've been using it ever since. I absolutely love it! It's super lightweight on the skin. 10 out of 10!