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Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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e.l.f. Cosmetics Power Grip Primer
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Sizing
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
5881 results
good
[I received this product in exchange for my honest review] this primer does exactly what it promises to do and it gives makeup something to grip onto, but for me personally it is in my favorite. i'm not a huge fan of the sticky primer itself, and I know that's very controversial because I know people love that. I don't know if it's just like a sensory thing for me personally I don't like how it feels in my hands, but I'm gonna apply it or but it does what it needs to do. I just feel like I would rather reach for my more Dewey soft thing primer instead.
Perfect for summer heat
[I received this product in exchange for my honest review] My all time favorite primer! Works amazing in the summer heat and humidity and my makeup glides on effortlessly. No sticky feeling after and it spreads on evenly. Definitely a repurchase!
10/10
This is the best make up primer for the price! Makes your make up stick without having to worry about it!
Kept my makeup on all day!
[I received this product in exchange for my honest review] I've been using this for a few months and the first thing I noticed is that it has a stickier consitency than my higher end more expensive primer. However, it kept my makeup on all day without having to touch it up even after working out so I call that a win. After my makeup was on over it I feel like it was no longer "sticky" but made my makeup look great!
Nice sticky base for your foundation
[I received this product in exchange for my honest review] The first time that I used this primer, I noted that the consistency had a good feel to it. It glides and blends in the skin nicely. It doesn't have a smell so I feel it may be great for sensitive skin. It also didn't have a reaction to my moisturizer which is a plus. Most of all I felt that it made my foundation stay a good amount longer than it would have without any primer.
