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e.l.f. Cosmetics Power Grip Matte Primer
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Highlights
Summary
Get all the iconic makeup stick of e.l.f. Cosmetics' OG Power Grip Primer, with a matte finish! Power Grip Matte Primer grips makeup for long-lasting wear and is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion.
Benefits
- Travel-friendly
- Mattifying makeup primer helps reduce the look of excess oil & shine
- Sticky gel formula grips makeup for long-lasting wear
- Gives your complexion a smooth, matte finish
- Great for dry, oily & combination skin
- e.l.f.'s fan-fave Power Grip Primer with a matte finish
- e.l.f. is proud to partner with Fair Trade USA & manufacture products in Fair Trade Certified facilities; look for the Fair Trade Certified seal on your e.l.f. product
Key Ingredients
- Infused with lemon myrtle blend to reduce the look of shine
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2631614
Use fingertips to apply mattifying primer and pat into skin.
Allow to set for 30 seconds to absorb and activate grip prior to makeup application.
Water (Aqua), Glycerin, Silica, Butylene Glycol, PEG-150 Distearate, Niacinamide, Polysorbate 80, Backhousia Citriodora Leaf Extract, Tocopherol, Ethylhexylglycerin, Caprylyl Glycol, Potassium Laurate, Ammonium Acryloyldimethyltaurate/VP Copolymer, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Phenoxyethanol, Disodium EDTA.
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
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Reviews
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Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
3584 results
This stuff is so sticky fee
I love other ELF primers but, this one is not my favorite at all .I do not like the sticky feeling of it on my face before I put my makeup on .
A must have in your makeup routine!!
[I received this product in exchange for my honest review] I absolutely love this new e.l.f primer!!! It is not sticky or to heavy, it is perfect. I have thrown out all my other primers and this is now the only one I use. Super cute packaging and easy to get out of the box. It is deff full coverage and smells perfect.

Like glue
I was excited to try this primer because I love Elf's poreless putty primer. I have very oily skin, and this product actually felt like I was putting glue on my face. Very tacky/sticky (some ppl like that for makeup application, but I don't), felt heavy, took forever to dry, I just wanted it off immediately!
Reasonably Priced
Great product for the price
Worst breakout
Wanted to try since it's the hottest thing and it unfortunately broke me out super bad felt like water pimples..2 and a half weeks later finally clearing up wanted to love it