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Summary
Ghd Platinum+ Styler 1'' Flat Iron. A smart styler with predictive technology for stronger hair and 2x more color protection.* This flat iron is a 3x winner of Allure Best of Beauty award!
Benefits
- Pre-set to the optimum temperature of 365°F for no extreme-heat styling damage.
- 70% stronger hair*
- 75% more shine**
- 2x more color protection*
- Proven to deliver sleeker, smoother & healthier looking hair.*
- Precision milled plates with ultra gloss coating for instant frizz-free styling
- Unique wishbone hinge and rounded barrel enables versatile, snag-free styling to create flat iron waves, curls and sleek styles
- 3 Year Warranty
- Comes with a heat resistant, protective plate guard
- Universal voltage
- Single-pass styling
- Heats up in 20 seconds
- Automatic sleep mode after 30 minutes of non-use
- Professional length 9 ft. cord
- Used in Ulta Salons
- *reduced breakage and 2x less color fade vs a styler working at 440º F.
Features
- Ultra-zone predictive technology monitors heat 250x per second across the plates and recognizes the thickness of your hair and speed at which you are styling to adjust the power accordingly. It ensures the optimum styling temperature of 365ºF to deliver ultimate results, personalized to you.
Item 2534043
- Use on dry hair
- Section hair into 1" sections.
- Ensure that the styler is as close to the root as possible before closing the plates.
- Gently move toward the tip of the section in one simple gliding motion.
- Repeat the process with each section of hair, gliding once from roots to ends.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 6 Questions
- Q
Can I use this in Greece?
- Asked by Dmarie
- Official Answer By Ghd - Brand EngageWe can confirm that our ghd Platinum+, ghd Max, ghd gold, ghd Mini, ghd Hot brushes, ghd Curling irons and tongs bought in the US all have universal voltage 110v-240v and will work in any country with the appropriate adaptor for the country you are in.Was this answer helpful to you
- Q
Should I still use a heat protectant prior to use? If so, which one is recommended?
- Asked by Dee
- Official Answer By Ghd - Brand EngageYes, we do recommend always using a heat protectant when styling your hair with any temperature of heat. We would recommend the ghd Bodyguard which is a heat protectant for all hair types.Was this answer helpful to you
- Q
What material are the plates?
- Asked by Mitch
- Official Answer By Ghd - Brand EngageThe Platinum+ comes with high-gloss ceramic platesWas this answer helpful to you
- Q
What is the voltage??
- Asked by Pam
- Official Answer By Ghd - Brand EngageWe can confirm that our ghd Platinum+ stylers have universal voltage 110v-240v and will work in any country with the appropriate adaptor for the country you are in.Was this answer helpful to you
- Q
Does Ulta provide a 3 year warranty for this GHD flat iron just like if I were to purchase this from GHD directly?
- Asked by Kay
- Official Answer By Ghd - Brand EngageAll of our ghd Tools come with our ghd manufacture warranty. The ghd Platinum+ styler has 3 year warranty please visit us at https://help.ghdhair.com/hc/en-us/articles/10563665219474-How-do-I-file-a-warranty-claim- or email us at customerservice@ghdhairusa.com should you have any questions regarding warranty.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
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Hair Type
Most Helpful Positive Review
Do your hair a favor…
To give the ghd Platinum + Styler a fair shot, I did my normal routine when I decide to flat iron my hair. It's usually because I washed my hair the night before and was too tired to blow it out which happens. 😂 I used a detangling spray on my damp hair after washing and let it air dry. I slept...
Most Helpful Critical Review
Time consuming
I bought because it was the most expensive so I thought would be the best. The sedu and dry bar work faster. Took me so long to straighten my hair. The grip also hurt my fingers.
858 results
nice!
I received this for free to test and review. I like that it makes a sound when you turn it on and I like that It has the automatic turn off feature. I felt that some sections of my hair did not curl the way I wanted them too. I like the swivel cord.
Best straightener on the market
I received this product in exchange for my honest review, but ive bought many GHD hot tools in the past. I am a big fan of GHD hair tools. I already have the blow dryer and have for almost 5 years now and it's still like brand new. They work great, last and are very high quality. The straightening is bomb. It heats up super fast and straightens your hair super fast. My hair looks so shiny afterwards and doesn't feel damaged! I totally recommend GHD hot tools. They're pricey but they last for years to come.
Amazing flat iron
[I received this product in exchange for my honest review] First off, getting started with this beauty is a breeze. Unlike other tools where you have to guess the right heat setting or wait forever for it to warm up, this one is ready to go almost instantly. It makes the whole getting-ready process much easier on you, especially when you are pressed for time. As you can see from the box, this thing is built for "professional performance," and it really feels like it. It's sleek, sturdy, and feels premium in your hand—not flimsy like cheaper drug-store brands. I would suggest keeping it in its box or getting a heat-resistant mat to protect your counters since it heats up so quickly and effectively. Make sure you trust the "smart" features. I had a little hesitation at first because you don't manually control the temperature dial, but ultimately I let the technology do its work. This allows the unit to predict what your hair needs and maintain the optimum styling temperature, which is very important for keeping your hair healthy and strong. Get yourself some quality heat protectant to go with it. Some straighteners are known for snagging or frying your ends, but the plates on this are super smooth. Also, be sure to wipe the plates down after they cool. Product can build up and cause havoc on the smooth glide the next time you decide to use it. The ghd platinum+ is a quality styler with great features that'll turn you into a hair pro in no time. If you're new to high-end tools, just trust the process. I used this today for a date and my hair looked beautiful—smooth, shiny, and perfectly styled. This styler is an investment that will take care of your hair as long as you take care of it.
Super smooth hair
[I received this product in exchange for my honest review] This flat iron has been really great! My hair is so smooth and I straighten my hair really fast with it. I also use it as a curler too and it works great!
Sleek, Shiny Hair in One Pass ✨
[I received this product in exchange for my honest review] I really love this flat iron. The ghd Platinum+ heats up fast and glides so smoothly that I usually only need one pass. Before, my hair looked frizzy and slightly dull. After, it's noticeably sleeker, softer, and much shinier without feeling damaged. I love that the temperature is already optimized, so there's no guesswork or fear of overheating. My hair stays smooth and styled all day, and it still feels healthy and strong.
