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Summary
Highlights
If you have dry, medium to coarse curls, DevaCurl's NO-POO ORIGINAL Zero Lather Cleanser For Rich Moisture, with its rich moisture preserving blend, will leave them shiny, bouncy and hydrated.
Benefits
- Gently cleanses, adds shine, controls frizz and reduces frizz, rinses clean from hair with no buildup & improves manageability and combability
- Gives dry, medium to coarse curls ultimate curl flexibility
- Maintains moisture, hydrates & smoothes curls
- Encourages curl shape & definition
- Enhances curl body & shape
Features
- Rich moisture preserving blend will leave dry, medium to coarse curls shiny, bouncy & hydrated
- Dermatologist co-developed, backed by science & stylist approved
- A clean & invigorating Fresh Rose floral scent that starts with sparkling citrus, clean water accord and wild mint, plus rose blossom, waterlily and freesia and finishes with musk, creamy accord and blond woods
- Bottle made from 50% recycled ocean bound plastics
- Gluten-free, cruelty-free & vegan
Formulated Without
- SLS/SLES sulfates
- Silicones
- Parabens
Item 2581881
Use DevaCurl's "scrub in/scrub out" method:
- Apply to scalp and scrub in with fingertips.
- Scrub out while rinsing thoroughly.
- Follow with One Condition Original.
- For a deeper cleanse, use Buildup Buster.
If you have dry, medium to coarse curls but prefer mild lather, Low-Poo Original is recommended. If you have dry, fine curls, Low-Poo Delight is recommended. If you have dry, coarse curls and need ultra-rich moisture, DevaCurl recommends No-Poo Decadence.
Keep out of the reach of children. In the event of contact with eyes, rinse thoroughly with water.
Aqua/Water/Eau, Cetyl Alcohol, Isopropyl Palmitate, Behentrimonium Chloride, Laureth-4, Glycerin, Ppg-3 Benzyl Ether Myristate, Vitis Vinifera (Grape) Seed Oil, Citric Acid, Cocamidopropyl Betaine, Cocos Nucifera (Coconut) Oil, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Corn Starch, Isopropyl Alcohol, Menthol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Polyquaternium-7, Sodium Chloride, Tetrasodium Edta, Tocopherol, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Sodium Benzoate, Parfum/Fragrance, Citronellol, Geraniol.
As is common in the hair care industry, from time to time DevaCurl may update certain ingredients, such as preservative systems or fragrance, to improve quality, enhance the performance of the product, or to comply with the latest regulatory requirements. You should always check the product's packaging for the most up to date and accurate ingredient information.
DevaCurl products go through rigorous testing and adhere to all relevant cosmetics regulations for product safety before they reach the market.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Most Helpful Positive Review
Very Moisturizing for Dry, Curly Locks!
DevaCurl No-Poo Original shampoo is definitely made for someone like me with curly, dry hair. I need a lot of moisture in my hair, and this shampoo provided it. It is sulfate-free which means no lather (it's really weird at first if you have never used a non-lathering shampoo) and lots of moisture. ...
Most Helpful Critical Review
Irritating Rebrand
I don't know why they are calling this "original" since it is nothing like the original formula. I used No-Poo and other Deva products exclusively for about 10 years and loved the brand. Then a couple of years ago, I noticed that there was a slightly different smell to the No-Poo & the product seeme...
327 results
Amazing, non-stripping cleanser
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I have 3a/b curls, have been using "regular" shampoo, and had no idea my hair could feel this way. You have to work it in and it doesn't lather, it feels like conditioner, but once you rinse it out it's a clean like I'd never felt. My hair felt smooth, detangled, and lush. In the summer I might be able to get away with using just this and not conditioner as well.
HOLY CURLS!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Holy curls, this stuff works and does an amazing job! Ive always had texture in my hair but hardly wear it natural due to it being frizzy. This stuff smoothed and defined my curls. Will be using a lot in the future!
Great!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I use no poo basically once a week. This one is really good. It really cleaned my scalp and added some moisture to it, which is good, especially during the cold weather. It will be part of my routine from now on.
So fresh and so clean
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I was somewhat skeptical as to how this could possibly clean my hair without producing any suds. I was sooooo wrong! I will admit that it's a little hard knowing where you haven't scrubbed since there aren't any suds to guide you. Just follow the instructions and you are good. My hair felt and looked so clean! No residue left behind from any hair products.
Keep the hair soft
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

First off, this product smells good and it conditions while still washing clean without lathering. Itleaves my hair super soft and easy to brush.