Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

Milani Keep It Full Glossy Plumping Balm #1
Milani Keep It Full Glossy Plumping Balm #1

 Keep It Full Glossy Plumping Balm

$16.99

or

    Size:0.07 oz

    Offers

    Pickup and delivery options

    In stock and ready to ship

    Usually ships in 24 hours

    Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

    Earn points on this purchase.

    Details

    Features

    • High-shine, high-comfort formula with a gentle cooling sensation
    • 1% Maxi-Lip clinically proven to increase lip volume after 4 weeks of daily use
    • Conditioning blend of mango seed butter, apricot oil, pomegranate oil & Kalahari melon oil to nourish and moisturize
    • 100% saw a clinically measured increase in lip moisture by an average of a 22.5% after just 1 application*
    • 100% felt lips were hydrated, nourished and instantly softer & smoother*
    • 93% felt all-day hydration and saw smoother looking lips over time*
    • *Based on consumer perception & clinical testingting

    Benefits

    • Vegan & cruelty-free
    • Made in Korea

    Item 2633070

    How To Use

    Twist the base 1-2 clicks to dispense the desired amount of balm. The lip pen does not retract. For more intense color, apply additional layers.

    Ingredients

    Ribbon: Diisostearyl Malate, Polyglyceryl-2 Triisostearate, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Hydrogenated Polyisobutene, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Hydrogenated Castor Oil, Synthetic Wax, Methyl Lactate, Punica Granatum Seed Oil, Mangifera Indica (Mango) Seed Butter, Prunus Armeniaca (Apricot) Kernel Oil, Citrullus Lanatus (Watermelon) Seed Oil, Palmitoyl Tripeptide-1, Ethylhexyl Palmitate, Tribehenin, Sorbitan Isostearate, Synthetic Fluorphlogopite, Lactic Acid, Dehydroacetic Acid, Rosin, Barium Sulfate, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850).

    Frequently bought together

    3 items

    Current Product

    Milani

    Keep It Full Glossy Plumping Balm

    Color

    Ribbon

    $16.99

    Make it a routine

    Add these personalized recommendations to complete your beauty routine.

    Step 1

    Step 2

    Step 3

    Current Product

    Milani

    Keep It Full Glossy Plumping Balm

    Color:

    Ribbon

    $16.99

    Similar items for you

    12 items

    We think you'll like

    12 items

    Sponsored products

    12 items

    Review Snapshot

    by PowerReviews

    249 ReviewsWrite a Review
    88%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Plumpworthy lips that speak for themselves!

    What a beautiful lip balm! I bought this in the shade Hazel and Moi and they are both absolutely gorgeous. Feel so hydrating on the lips when I apply, but also makes my lips look fuller and plumper. No stinging! I LOVE that over time the ingredients in these makes your lips look softer, fuller and m...

    Versus
    Most Helpful Critical Review
    Great product, poor packaging

    I love everything about this product except the packaging. When I pull the cap off, it sometimes pulls the inner piece out of the base. Once that happens, the product sticks out and won't twist back down, so I end up losing product. I thought it was a fluke with my first one, but it's happening with...

    249 results

    Love

    Submitted 2 years ago

    By caroa20_1276

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Milani Cosmetics - BV

    I love this product. I will say it's not as shiny and glassy as the Tarte balms but I honestly don't mind it. It is a thinner consistency if you're comparing it to the Tarte one. Again, not a complaint, I have several from Tarte and because it has a thicker consistency. Sometimes the pigmentation of the color cannot apply as evenly. However, the Milani one definitely has a much better distribution of color compared to the ones from Tarte

    Was this review helpful to you?
    Shiny gloss perfect for daily wear

    Submitted 2 years ago

    By melissal697_6997

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Milani Cosmetics - BV

    Very nice neutral lip gloss, with a slight plumping effect. It does tingle when applied and there is a bit of plumping, but not an intense amount. It still looks very natural and wears very smoothly on the lips. The applicator is easy to use. I liked the pink shine it gave my lips, especially with a great price point like milani usually has. I wish it had plumped just a little bit more, but for a daily wear lip gloss, this is perfect!

    Was this review helpful to you?
    Great sheer balm!

    Submitted 2 years ago

    By deisymc761_5490

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Milani Cosmetics - BV

    I think this is a really nice balm and the sheer color looks beautiful for every day use! The packaging is also very sleek and nice. As far as the plumping aspect, I do feel a little tingle a couple of minutes after applying but I don't really notice a big plumping effect which is why I removed a star.

    Was this review helpful to you?
    Nice plumping balm

    Submitted 2 years ago

    By nicolep407_4176

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Milani Cosmetics - BV

    This glossy plumping balm goes on smoothly and doesn't feel dry or cakey. It has a nice minty tingle that keeps lips feeling fresh. The plump effect isn't too much just a subtle hint. The tube is large and should last a long time. The color is very pretty and I think would compliment many different complexions.

    Was this review helpful to you?
    New everyday lipstick

    Submitted 2 years ago

    By helenaesc_3991

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Milani Cosmetics - BV

    LOVE! This is one of my favorite lip products now. I love the color and how it feels on the lips. It has a minty feeling that is supposed to plump your lips. While I don't think it does a lot of plumping, it feels really nice. It's also not very sticky and very easy to apply. I love that it is a little bit sheer, which makes it perfect for everyday use!

    Was this review helpful to you?

    What do you want to know about this product?