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Milani Keep It Full Glossy Plumping Balm
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Highlights
Summary
Milani Keep It Full Glossy Plumping Balm, a 3-in-1 multitasker that delivers serious shine, balm-like comfort & both immediate and long-term plumping.
Features
- High-shine, high-comfort formula with a gentle cooling sensation
- 1% Maxi-Lip clinically proven to increase lip volume after 4 weeks of daily use
- Conditioning blend of mango seed butter, apricot oil, pomegranate oil & Kalahari melon oil to nourish and moisturize
- 100% saw a clinically measured increase in lip moisture by an average of a 22.5% after just 1 application*
- 100% felt lips were hydrated, nourished and instantly softer & smoother*
- 93% felt all-day hydration and saw smoother looking lips over time*
- *Based on consumer perception & clinical testingting
Benefits
- Vegan & cruelty-free
- Made in Korea
Item 2633070
Twist the base 1-2 clicks to dispense the desired amount of balm. The lip pen does not retract. For more intense color, apply additional layers.
Ribbon: Diisostearyl Malate, Polyglyceryl-2 Triisostearate, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Hydrogenated Polyisobutene, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Hydrogenated Castor Oil, Synthetic Wax, Methyl Lactate, Punica Granatum Seed Oil, Mangifera Indica (Mango) Seed Butter, Prunus Armeniaca (Apricot) Kernel Oil, Citrullus Lanatus (Watermelon) Seed Oil, Palmitoyl Tripeptide-1, Ethylhexyl Palmitate, Tribehenin, Sorbitan Isostearate, Synthetic Fluorphlogopite, Lactic Acid, Dehydroacetic Acid, Rosin, Barium Sulfate, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850).
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Plumpworthy lips that speak for themselves!
What a beautiful lip balm! I bought this in the shade Hazel and Moi and they are both absolutely gorgeous. Feel so hydrating on the lips when I apply, but also makes my lips look fuller and plumper. No stinging! I LOVE that over time the ingredients in these makes your lips look softer, fuller and m...
Most Helpful Critical Review
Great product, poor packaging
I love everything about this product except the packaging. When I pull the cap off, it sometimes pulls the inner piece out of the base. Once that happens, the product sticks out and won't twist back down, so I end up losing product. I thought it was a fluke with my first one, but it's happening with...
249 results
Glossy and subtle plumping
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Really nice! Sheer, but not too sheer of color. The plumping feeling is subtle, and doesn't hurt or burn. The specific shade I got is Lana, and it's a sheer berry tone.
Pinky !
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

It's a pretty color ! Not as good of a balm as I wanted and wasn't super glossy. But it's cute ! I'm gonna continue to use jt ! No scent really. Better than normal balm for sure !
Pretty!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I like this type of product a lot. It's easy to wear and flattering. It's comfortable on the lips and not too gloopy. The lasting power isn't the best, but it's what's expected for this type of product. The color selection is also really pretty.
Pretty finish
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This lip balm has a gorgeous shine and pigment on the lips, but it is a little sticky after applying. I don't notice a lot of plumping, but it will be a go to for the holiday season.
Great for a natural look
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I got to try the Keep It Full Glossy Plumping Balm - 160 - Honey and it's great! There is no scent, it's smooth and glaze right on. The packaging is easy to use, you just twist the bottom to bring more up. I love this color as it gives my the perfect neutral buy glossy finish!