This Product |
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HAIR TYPE |
Normal, dry color-treated |
Fine, color-treated |
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HAIR CONCERN |
Dryness, lack of moisture |
Lack of volume, fullness, body |
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BENEFITS |
Moisture and softness |
Body and fullness |
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KEY INGREDIENTS |
Jojoba, Green Tea, Sage |
Wheat Protein, Eucalyptus Leaf |
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FRAGRANCE NOTES |
Lavender, Bergamot, Mint |
Pink Grapefruit, Wild Rose |
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$90.00
or
Size:33.8 oz (Jumbo)
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Highlights
Summary
Pureology Hydrate Shampoo is a sulfate free, rich formula to hydrate normal to thick dry, color treated hair. It protects hair color, supports damaged hair repair, and provides 93% easier detangling. This nourishing shampoo leaves dry hair strands feeling soft, shiny, healthy, and deeply hydrated.
Benefits
- Provides superior moisture
- Gives hair touchable softness
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
- Contains less than 1% of synthetic fragrances
- This product is 100% vegan
- Recyclable packaging
Key Ingredients
- Jojoba: Moisturizes hair
- Green Tea: Promotes a healthy-looking scalp
- Sage: Supports hair follicles
Formulated Without
- Sulfates SLC & SLES
- Parabens
- Formaldehydes, Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- Triclosan & Triclocarban
Item 2565099
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
Aqua/Water/Eau, Sodium Cocoyl Isethionate, Disodium Laureth, Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl, Sarcosinat, Glycol Distearate, Cocamidopropyl Betaine, Glycereth-26, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Parfum/Fragrance, Citric Acid, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Sodium Chloride, Polyquaternium-7, Amodimethicone, Coco-Betaine, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Linalool, Carbomer, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Butylene Glycol, Glycerin, Limonene, Geraniol, Tocopherol, Benzyl Alcohol, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Benzophenone-4, Tetrasodium Edta, Phenoxyethanol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ci 60730/Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil/Sunflower Seed Oil, Ascorbic Acid, Camellia Sinensis Leaf Extract, Rosa Centifolia Flower Extract, Aloe Barbadensis Leaf Extract.
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Discover: Hydrate Shampoo
Reviews
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Review Snapshot
by PowerReviews
5714 ReviewsWrite a Review
90%
Ratings Distribution
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Hair Type
Most Helpful Positive Review
BEST shampoo for my hair
I've used pureology on and off for years. The price has me wandering off every now and again to find a better shampoo. I always come back to pureology!! This shampoo/conditioner leave my hair soft, shiny, and healthy looking/feeling. My hair has significant grey now and I color every 4 weeks. The fu...
Versus
Most Helpful Critical Review
Ok
I bought this after my stylist used it on me. It smelled great, felt refreshingly tingly, and gave me nice smooth voluminous hair. I bought through Ulta for the points. Won't do that again. Unfortunately I received an expired product, it has almost no scent, no tingle, and feels a bit oily even afte...
2979 results
Recommend for color treated hair
Hair Type Straight Hair
[I received this product in exchange for my honest review] I recently tried the Pureology shampoo and conditioner for color treated hair and was very pleased with the results. The shampoo lathered nicely and cleansed without leaving my hair without leaving dry or stripped. After using the conditioner, my hair felt soft, smooth and noticeably shinier and less frizzy. My ends looked healthier and less dry. The scent wasn't my favorite, but I understand that professional color care products focus more on performance than fragrance. I also love that it's made with 100% vegan ingredients and comes in an easy to use flip top bottle. Overall, I'm very satisfied and would recommend it for maintaining soft healthy looking color treated hair.
Drying
Hair Type Straight Hair
[I received this product in exchange for my honest review] While I loved the hydrating conditioner, this shampoo just didn't work for me. To start the scent is very natural which I can get over if it works. Unfortunately this left my scalp feeling very dry and itchy. I tried it several times to be sure and each time I was left with a dry scalp. It's unfortunate because it seems to have good ingredients and is sulfate free.
Left my scalp dry and itchy
Hair Type Straight Hair
[I received this product in exchange for my honest review] While I loved the hydrating conditioner, this shampoo just didn't work for me. To start the scent is very natural which I can get over if it works. Unfortunately this left my scalp feeling very dry and itchy. I tried it several times to be sure and each time I was left with a dry scalp. It's unfortunate because it seems to have good ingredients and is sulfate free.
Amazing!
Hair Type Straight Hair
[I received this product in exchange for my honest review] Before and after was a total different . The product smells great, gave me volume. I knew it was cleaning by the lather it created! Left my hair feeling amazing and I highly recommend following up with the conditioner
Would not buy
Hair Type Wavy Hair
[I received this product in exchange for my honest review] Please do something with the scent of this product. I have used it twice and I like the way my hair looks and feels but the smell is overbearing. It smells like a shampoo that is medicated.
Questions
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Q&A
Showing 5 out of 260 Questions
- Q
Does the large bottle come with a pump dispenser?
- Asked by Amy
- Official Answer By Pureology - BEHello! Hydrate Shampoo in the jumbo size does not come with a pump. We will certainly pass along to our packaging team this inquiry for future consideration.Was this answer helpful to you
- Q
I used to use this product when I colored my hair, and I loved it. I've since gone natural and grown in my silver gray. I no longer color at all. Can I still use this even though my hair is no longer color- treated?
- Asked by Di
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo For Dry Hair Nourishment & Moisture. Absolutely! This product is designed for all hair types and textures, to help hydrate hair that is dry. This product, and all of our Pureology products can be used on natural uncolored hair, as well as color treated all the same. We hope this helps!Was this answer helpful to you
- Q
77 year old female with thinning fine hair. Have been using this product for many years but no longer color my hair. Should I continue with this one or change to the Sheer Hydrate?
- Asked by Nancy
- Official Answer By Pureology - BEHello! Thank you for your interest in our shampoos. Based on your needs, we recommend the Hydrate Sheer Shampoo. It provides lightweight hydration that's ideal for finer hair. We hope this helps!Was this answer helpful to you
- Q
I get greasy roots quickly but the rest of my hair stays dry. Would this still be ok to use?
- Asked by C
- Official Answer By Pureology - BEHello there! Thank you for reaching out about the Pureology Hydrate Shampoo! While it provides deep nourishment, the formula is designed to be weightless enough for fine hair when used in the correct amount, yet powerful enough to saturate thick and coiled hair types that suffer from chronic dryness. We hope you find this information helpful!Was this answer helpful to you
- Q
Which is best for dry frizzy color treated thin hair?
- Asked by CA
- Official Answer By Pureology - BEHello we appreciate your interest in Pureology Hydrate Shampoo! The Hydrate Shampoo and Conditioner Duo is widely considered the best professional solution for dry hair. Its sulfate-free, 100% Vegan formula is specifically designed to provide intense hydration while protecting color vibrancy using our patented Antifade Complex. We hope you find this information helpful!Was this answer helpful to you