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Living Proof Full Shampoo
or
Highlights
Summary
Skip the silicone and transform the condition of hair* with the power of Sili-CLONE HairTech. Living Proof Shampoo, a luxe shampoo is proven to volumize for lasting fullness and body and keep hair cleaner and healthier for longer.*
Benefits
- Delivers 2x the volume with every wash**
- Keeps hair cleaner and healthier for longer*
- Improves hair texture and quality*
- Adds volume and bounce
- Provides long-lasting body and fullness*
- Leaves hair soft, shiny, and more manageable
- Removes dirt, oil, sweat, buildup and pollution
- Luxurious lather with an uplifting fragrance
- Formulated to be gentle on the scalp
- For fine, thin, or flat hair
- *Based on Full Shampoo + Conditioner consumer use study
- **Full Shampoo + Conditioner vs. untreated
- Color safe, Keratin safe, and safe for chemically treated hair
Key Ingredients
- Sili-CLONE HairTech: A proprietary technology, with an eco-luxe sunflower-based surfactant, that mimics the 5 key benefits of silicone — detangling, slip, sleekness, conditioning + shine — while delivering fuller-looking hair with every wash
Formulated Without
- Silicones
- Sulfates (SLS + SLES)
- Parabens
- Phthalates
- Formaldehyde
Item 2635460
Apply to wet hair. Lather. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Methyl Cocoyl Taurate, Decyl Glucoside, Sodium Cocoyl Glycinate, Sunfloweroyl Methylglucamide, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Hydrogenated Starch Hydrolysate, Polyquaternium-47, Propylene Glycol, Sorbitan Laurate, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Sorbeth-230 Tetraoleate, Acrylates/Beheneth-25 Methacrylate Copolymer, Fragrance/Parfum, Sodium Hydroxide, Sodium Benzoate, Hydroxyacetophenone, Limonene, Hexyl Cinnamal, Linalool, Citronellol
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Perfect for washing and air drying!
I've tried a lot of volumizing shampoos, and Living Proof Full Shampoo is one of the few that actually delivers without leaving my hair greasy or weighed down. I have naturally wavy hair, and this shampoo gives it the perfect balance—clean, full, and light, without stripping it dry. One of the thing...
Most Helpful Critical Review
This is my only review I have ever written for a product...
I have always had issues with my hair being on the finer end and I have balayage bleaching in my hair so I understand it is not the most healthy, BUT in 2024 I started using olaplex shampoo and conditioner for a year (until 2025) and it suddenly became so thick and healthy for the first time in my w...
304 results
Best shampoo ever!
I know this is a pricey shampoo so I used my coupon on it…still a bit pricey for a shampoo even with the discount, but well worth it! It does exactly what it's meant to do. I bought the full shampoo and I love it! My hair looks and feels so much healthier and fuller.
Yes but not online
When package arrived, one of the shampoo bottles was open. This resulted in very little shampoo left in the bottle and leaked on the other items. It was a mess. Will not order online in the future
Disappointing considering the price.
Hair Type Straight Hair
1. Very soft, pleasant fragrance, but.... 2. Hair was left with feeling dry, and I did not use any styling product in order to judge fairly. 3. Age: Female, age 70 with good, full head of hair, no coloring. 4. For the price a lot more is expected. 5. Will never purchase or recommend. 6. Perhaps it's ok for others....
Love this shampoo!
Hair Type Wavy Hair
I love this shampoo! It provides excellent body and shine for my fine thin hair. A small amount of shampoo goes along ways! The scent is wonderful. I love the thick shampoo. Finally a shampoo that provides great body to fine hair. The body lasts all day! Very happy consumer! Looking forward to buying this shampoo for many years! David P.
This Will Always be My Favorite!
Hair Type Wavy Hair
This is the best shampoo for fullness, softness, and shine! I've tried other shampoos, but they just don't compare. Love it!!!