Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Living Proof Full Shampoo
Summary
Highlights
Skip the silicone and transform the condition of hair* with the power of Sili-CLONE HairTech. Living Proof Shampoo, a luxe shampoo is proven to volumize for lasting fullness and body and keep hair cleaner and healthier for longer.*
Benefits
- Delivers 2x the volume with every wash**
- Keeps hair cleaner and healthier for longer*
- Improves hair texture and quality*
- Adds volume and bounce
- Provides long-lasting body and fullness*
- Leaves hair soft, shiny, and more manageable
- Removes dirt, oil, sweat, buildup and pollution
- Luxurious lather with an uplifting fragrance
- Formulated to be gentle on the scalp
- For fine, thin, or flat hair
- *Based on Full Shampoo + Conditioner consumer use study
- **Full Shampoo + Conditioner vs. untreated
- Color safe, Keratin safe, and safe for chemically treated hair
Key Ingredients
- Sili-CLONE HairTech: A proprietary technology, with an eco-luxe sunflower-based surfactant, that mimics the 5 key benefits of silicone — detangling, slip, sleekness, conditioning + shine — while delivering fuller-looking hair with every wash
Formulated Without
- Silicones
- Sulfates (SLS + SLES)
- Parabens
- Phthalates
- Formaldehyde
Item 2635424
Apply to wet hair. Lather. Rinse. Follow with Full Conditioner.
Water/Eau/Aqua, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Methyl Cocoyl Taurate, Decyl Glucoside, Sodium Cocoyl Glycinate, Sunfloweroyl Methylglucamide, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Hydrogenated Starch Hydrolysate, Polyquaternium-47, Propylene Glycol, Sorbitan Laurate, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Sorbeth-230 Tetraoleate, Acrylates/Beheneth-25 Methacrylate Copolymer, Fragrance/Parfum, Sodium Hydroxide, Sodium Benzoate, Hydroxyacetophenone, Limonene, Hexyl Cinnamal, Linalool, Citronellol
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionWhat do you want to know about this product?
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Perfect for washing and air drying!
I've tried a lot of volumizing shampoos, and Living Proof Full Shampoo is one of the few that actually delivers without leaving my hair greasy or weighed down. I have naturally wavy hair, and this shampoo gives it the perfect balance—clean, full, and light, without stripping it dry. One of the thing...
Most Helpful Critical Review
Shampoo
Ps: Gifted by livingproof Unlike many volumizing products that can leave my hair feeling sticky or stiff residue, this duo cleans hair well without build-up. For those who want a cleaner formula that won't strip hair or leave heavy silicones behind. When using it for two weeks I notice , my thin hai...
200 results
Love!!!!
Hair Type Straight Hair
Complimentary from Living Proof Full but this shampoo does a great job at adding volume and leaving hair feeling light and clean without heavy buildup. However, it can be a little drying for color treated or naturally dry hair, so a good conditioner is a must. It's pricey, but if you have fine or flat hair and want noticeable lift, it's worth trying.
I will buy over and over
Hair Type Wavy Hair
God this stuff is so good. It's my fav shampoo duo ever. Anything from living proof is so good. I have the entire full line and I swear it actually does what it says it's going to. My hair looks fuller and thicker without any additional product. Idk what sorcery they put in this but it's so good. Gifted by livingproof
I would buy this again
Hair Type Wavy Hair
Complimentary from livingproof I have fine, wavy hair that usually falls flat, but this shampoo gives it real volume and bounce without weighing it down. It leaves my hair soft, shiny, and clean for longer, and I love the fresh scent. Definitely a new favorite for keeping my waves light and full.
A Must for Flat Hair!
Hair Type Straight Hair
I've been using the Living Proof Full Shampoo on my flat hair, and it's been amazing. From the first wash, I noticed more volume and body. Without the usual squeaky-dry feeling. The lather is rich and luxurious, and the scent is light but really refreshing. What I love most is how clean my hair feels. It removes oil and buildup without stripping my scalp. My hair stays fresher for longer, which means fewer wash days, and less styling overall. gifted by Living Proof.

Great for fine hair in need of volume
Hair Type Straight Hair
I received the Living Proof Shampoo & Conditioner set for fine hair complimentary from livingproof. The shampoo foams nicely and feels lightweight, making it a good match for fine hair. As a swimmer, I'm often in chlorine, and while this set doesn't do much for detangling, it does an excellent job of thoroughly cleansing—great for removing oils and buildup from the scalp. After use, I noticed my hair looked fuller and shinier. The conditioner helps smooth things out while still adding volume. I also love that it's silicone-free and safe for color-treated hair. Overall, a solid choice if you're looking for volume and plan on styling your hair afterward.