Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Offers
Summary
Prada Paradigme: An ambery, woody men's fragrance that transcends traditional preconceptions by asking - what if there's another way? A question as an inivitation to experiment and open new perspectives.
Fragrance Family
- Woody & Earthy
Key Notes
- Ambery Woods, Bourbon Geranium, Calabrian Bergamot
Features
- An avant-garde, long-lasting men's cologne by Prada, with captivating projection. Sensual Ambery Woods entwine with green Bourbon Geranium and Calabrian Bergamot Heart to create the perfect balance between enveloping warmth and exhilarating freshness.
- This men's cologne bottle immediately invites curiosity. An architectural silhouette of radical elegance and an avant-garde statement through the tactile tilted Prada triangle.
- A bottle lacquered in an intense and alluring black to green gradation, the house's iconic color.
Item 2643490
Fragrance is intensified by the warmth of your own body. Spray cologne in the creases of your knees and elbows for a stronger and longer-lasting scent.
If you prefer placing fragrance on your wrists, be sure to reapply after frequent handwashing, as this tends to rinse off the scent.
After applying your fragrance, avoid rubbing or dabbing skin. This breaks down the fragrance, causing it to wear off more quickly.
Alcohol, Parfum / Fragrance, Aqua / Water / Eau, Coumarin, Linalool, Limonene, Citronellol, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Alpha-Isomethyl Ionone, Geraniol, Benzyl Benzoate, Citral, Benzyl Cinnamate, Cinnamal, Benzyl Alcohol, Farnesol, Methyl Anthranilate, Eugenol (F.I.L. N70057716/1).
Shipping Restrictions : This item cannot be shipped via air.
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionWhat do you want to know about this product?
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Fragrance Type
Most Helpful Positive Review
Sophisticated yet fun
I think Paradigme by Prada will be a big hit! For me, it has a unisex smell to it feminine yet masculine which works great for me, the scent itself seems complex like many scents in one but they all do blend well together, I like how versatile it is in that aspect. The green bottle is a perfect colo...
Most Helpful Critical Review
Good but not extraordinary
[I received this product in exchange for my honest review] The cologne's green packaging aligns with the notes of earth, geranium, and wood. The spray is fine and easy to press down. It starts off with a fresh smell - slight citrus and bergamot then settles down into a floral scent - rosey and gree...
1544 results
Not for me, but not bad
[I received this product in exchange for my honest review] The scent is not for me but it has incredible staying power! The scent is kind of powdery, but almost smells like cologne and those kinds of smells aren't exactly my favorite. The bottle and package are very classy, not over the top and very unisex. The amount you get is definitely worth the price for sure. The bottle is huge!


beautiful fragrance!
[I received this product in exchange for my honest review] this is such a pretty fragrance. the bottle looks super chic and classy and it feels really nice to have on display. the scent starts off bright and floral and then gets a little warmer and softer as it settles which i really love. it's easy to wear during the day but still feels nice for a night out too. overall i like it a lot and reach for it often. the only downside is that it doesn't last as long as i want so i have to reapply. because of that i'd give it 4 stars instead of 5.
Fresh and clean
[I received this product in exchange for my honest review] Im a woman and I absolutely love wearing this "masculine" fragrance. It makes me smell so fresh and clean. The bottle is gorgeous and feels expensive. The spray is nice too

I would buy this again and again!
[I received this product in exchange for my honest review] PRADA PARADIGME EDP is such a beautiful, masculine, everyday fragrance! I've found the green notes aren't too overwhelming or bitter and blend beautifully with the other sultry notes. I'm happy to continue repurchasing and gifting this fragrance, it's that perfect!

Invigorating
[I received this product in exchange for my honest review] I am obsessed with the color and feel of the cologne bottle, it has a luxurious weight to it as well. The mister sprays with ease. As for scent strength and longevity: one spritz is strong but not overwhelming, I would definitely say three spritz for people to be able to smell it. The wear time on this is great, he sprayed some on his shirt at 4:30pm and still was able to smell it as if he just put it on the following day (when he started sorting his laundry). I am not the best at describing scents but the way I would is, it smells like you showered, sprayed this warm woodsy musky scent and your own natural scent melts into it.
